{"id":52356,"date":"2026-02-23T09:00:00","date_gmt":"2026-02-23T09:00:00","guid":{"rendered":"http:\/\/trueomni.com\/?p=52356"},"modified":"2026-04-06T17:54:30","modified_gmt":"2026-04-06T17:54:30","slug":"top-5-ways-to-drive-data-through-digital-technology-in-hospitality","status":"publish","type":"post","link":"https:\/\/trueomni.com\/spanish\/blog\/top-5-ways-to-drive-data-through-digital-technology-in-hospitality\/","title":{"rendered":"Las 5 mejores maneras de impulsar el an\u00e1lisis de datos mediante la tecnolog\u00eda digital en el sector hotelero."},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"52356\" class=\"elementor elementor-52356\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1eac14dc elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"1eac14dc\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-12420318\" data-id=\"12420318\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a843e2d elementor-widget elementor-widget-spacer\" data-id=\"a843e2d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10e0ecd2 elementor-widget__width-initial elementor-widget-laptop__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"10e0ecd2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Tanto si gestiona un hotel, una agencia de viajes, un destino tur\u00edstico o una experiencia de viaje, comprender c\u00f3mo recopilar y utilizar los datos puede mejorar la satisfacci\u00f3n de los hu\u00e9spedes, optimizar las operaciones y descubrir nuevas oportunidades de ingresos.<\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">Pero hablar de datos no tiene por qu\u00e9 ser intimidante. Con las herramientas digitales adecuadas, cualquier empresa de viajes puede recopilar informaci\u00f3n \u00fatil y convertirla en informaci\u00f3n pr\u00e1ctica.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18fe61c elementor-widget__width-initial elementor-widget-laptop__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"18fe61c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><span style=\"font-weight: 400;\"><b>1. Entienda su <a href=\"https:\/\/trueomni.com\/spanish\/hospitality\/\">Viaje del hu\u00e9sped<\/a> y elige <a href=\"https:\/\/trueomni.com\/spanish\/nexi-check-in-check-out-kiosk\/\">Herramientas<\/a> Que capturen los datos correctos<\/b><\/span><\/h3><p><span style=\"font-weight: 400;\">Antes de implementar cualquier nueva soluci\u00f3n digital, t\u00f3mese un momento para comprender c\u00f3mo interact\u00faan los viajeros con su negocio hoy en d\u00eda:<\/span><\/p><ul><li><b>Identifica los puntos de contacto clave:<\/b><b><br \/><\/b><span style=\"font-weight: 400;\"> \u00bfC\u00f3mo se ponen en contacto los hu\u00e9spedes con usted? \u00bfA trav\u00e9s de su sitio web, motor de reservas, recepci\u00f3n, actividades en el hotel, aplicaci\u00f3n m\u00f3vil o correos electr\u00f3nicos de seguimiento? Cada paso ofrece la oportunidad de descubrir qu\u00e9 buscan los viajeros.<\/span><\/li><li><b>Elija herramientas integradas y f\u00e1ciles de usar:<br \/><\/b>Ya sea que utilice un sistema de reservas, un sistema de gesti\u00f3n hotelera (PMS) o una plataforma de programaci\u00f3n de visitas, aseg\u00farese de que cualquier herramienta digital que a\u00f1ada pueda comunicarse o integrarse con \u00e9l. Esto le permitir\u00e1 ver datos en tiempo real sobre reservas, preferencias, perfiles de hu\u00e9spedes y comportamiento de compra.<\/li><li><b>Caracter\u00edsticas \u00fatiles a tener en cuenta:<\/b><ul><li><span style=\"font-weight: 400;\">Soporte multiling\u00fce\u00a0\u00a0<\/span><\/li><li><span style=\"font-weight: 400;\">Seguimiento de perfiles o programas de fidelizaci\u00f3n<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\">Marca personalizable<\/li><\/ul><\/li><\/ul><p>\u00a0<\/p><p>Esto facilita tanto la recopilaci\u00f3n de datos como la experiencia de los hu\u00e9spedes.<\/p><p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b2d3867 elementor-widget elementor-widget-image\" data-id=\"b2d3867\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Marriott.png\" data-srcset=\"https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Marriott.png 860w, https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Marriott-300x195.png 300w, https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Marriott-768x500.png 768w, https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Marriott-32x21.png 32w, https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Marriott-600x391.png 600w\" width=\"800\" height=\"521\" class=\"attachment-large size-large wp-image-54902 lazyload\" alt=\"\" sizes=\"(max-width: 800px) 100vw, 800px\"><noscript><img decoding=\"async\" width=\"800\" height=\"521\" src=\"https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Marriott.png\" class=\"attachment-large size-large wp-image-54902\" alt=\"\" srcset=\"https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Marriott.png 860w, https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Marriott-300x195.png 300w, https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Marriott-768x500.png 768w, https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Marriott-32x21.png 32w, https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Marriott-600x391.png 600w\" sizes=\"(max-width: 800px) 100vw, 800px\"><\/noscript>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d12cc36 elementor-widget__width-initial elementor-widget-laptop__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"d12cc36\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><b>2. Vincula los pagos digitales a tu estrategia de datos.<\/b><\/h3><p><span style=\"font-weight: 400;\">Las interacciones de pago pueden revelar tendencias valiosas, siempre y cuando sus sistemas est\u00e9n conectados.<\/span><\/p><p>\u00a0<\/p><ul><li><b>La integraci\u00f3n es clave:<\/b><b><br \/><\/b><span style=\"font-weight: 400;\"> Aseg\u00farate de que tus herramientas de reserva, terminales de pago en el sitio web y p\u00e1ginas de pago en l\u00ednea est\u00e9n conectadas a tu procesador de pagos. Esto garantiza que recopiles informaci\u00f3n precisa, como patrones de gasto, productos populares y compras abandonadas.<\/span><\/li><li><b>Compatibilidad con m\u00e9todos de pago modernos:<\/b><b><br \/><\/b><span style=\"font-weight: 400;\"> Los viajeros de hoy esperan pagos sin contacto, billeteras m\u00f3viles y opciones de pago en l\u00ednea. Estos m\u00e9todos hacen que las transacciones sean m\u00e1s fluidas y que el seguimiento de los datos sea m\u00e1s sencillo.<\/span><\/li><\/ul><p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cff411 elementor-widget__width-initial elementor-widget-laptop__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"3cff411\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><b>3. Elige <a href=\"https:\/\/trueomni.com\/spanish\/showroom\/\">Hardware<\/a> y herramientas digitales basadas en la informaci\u00f3n que desea obtener.<\/b><\/h3><p><span style=\"font-weight: 400;\">La tecnolog\u00eda que utilice debe estar alineada con sus necesidades operativas.<\/span><\/p><p>\u00a0<\/p><ul><li><b>Para hoteles o complejos tur\u00edsticos:<\/b><b><br \/><\/b><span style=\"font-weight: 400;\"> Piensa en quioscos, aplicaciones m\u00f3viles o dispositivos inteligentes para habitaciones que registren el flujo de registro, el inter\u00e9s por mejoras y las solicitudes de servicio.<\/span><\/li><li><b>Para tours, proveedores de experiencias o atracciones:<\/b><b><br \/><\/b><span style=\"font-weight: 400;\"> Considere la posibilidad de utilizar esc\u00e1neres, herramientas de c\u00f3digo QR o tabletas que permitan registrar r\u00e1pidamente la entrada de los hu\u00e9spedes, a la vez que se registran los horarios de visita y las preferencias.<\/span><\/li><\/ul><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">Buscar:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Usabilidad de la pantalla t\u00e1ctil<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Escaneo de identificaci\u00f3n o boleto<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Hardware duradero que se adapta a su entorno.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Marca personalizable<\/span><\/li><\/ul><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">Estas herramientas hacen que la recopilaci\u00f3n de datos sea natural y sencilla tanto para su equipo como para sus invitados.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d7fcb6 elementor-widget elementor-widget-image\" data-id=\"5d7fcb6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Gemini_Generated_Image_6qkzwm6qkzwm6qkz-1024x641.png\" data-srcset=\"https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Gemini_Generated_Image_6qkzwm6qkzwm6qkz-1024x641.png 1024w, https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Gemini_Generated_Image_6qkzwm6qkzwm6qkz-300x188.png 300w, https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Gemini_Generated_Image_6qkzwm6qkzwm6qkz-768x481.png 768w, https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Gemini_Generated_Image_6qkzwm6qkzwm6qkz-1536x961.png 1536w, https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Gemini_Generated_Image_6qkzwm6qkzwm6qkz-2048x1282.png 2048w, https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Gemini_Generated_Image_6qkzwm6qkzwm6qkz-32x20.png 32w, https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Gemini_Generated_Image_6qkzwm6qkzwm6qkz-600x376.png 600w\" width=\"800\" height=\"501\" class=\"attachment-large size-large wp-image-55108 lazyload\" alt=\"\" sizes=\"(max-width: 800px) 100vw, 800px\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"501\" src=\"https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Gemini_Generated_Image_6qkzwm6qkzwm6qkz-1024x641.png\" class=\"attachment-large size-large wp-image-55108\" alt=\"\" srcset=\"https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Gemini_Generated_Image_6qkzwm6qkzwm6qkz-1024x641.png 1024w, https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Gemini_Generated_Image_6qkzwm6qkzwm6qkz-300x188.png 300w, https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Gemini_Generated_Image_6qkzwm6qkzwm6qkz-768x481.png 768w, https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Gemini_Generated_Image_6qkzwm6qkzwm6qkz-1536x961.png 1536w, https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Gemini_Generated_Image_6qkzwm6qkzwm6qkz-2048x1282.png 2048w, https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Gemini_Generated_Image_6qkzwm6qkzwm6qkz-32x20.png 32w, https:\/\/trueomni.com\/wp-content\/uploads\/2026\/02\/Gemini_Generated_Image_6qkzwm6qkzwm6qkz-600x376.png 600w\" sizes=\"(max-width: 800px) 100vw, 800px\"><\/noscript>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-35c409d elementor-widget__width-initial elementor-widget-laptop__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"35c409d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><b>4. Capturar datos antes, durante y despu\u00e9s de la experiencia del hu\u00e9sped.<\/b><\/h3><p><span style=\"font-weight: 400;\">La tecnolog\u00eda digital deber\u00eda ayudarte a aprender de los hu\u00e9spedes en cada etapa, no solo cuando reservan.<\/span><\/p><p>\u00a0<\/p><ul><li><b>Antes de la llegada:<\/b><b><br \/><\/b><span style=\"font-weight: 400;\"> Los correos electr\u00f3nicos previos a la llegada, los registros a trav\u00e9s del m\u00f3vil y las ofertas personalizadas pueden ayudar a medir el inter\u00e9s en mejoras o servicios adicionales.<\/span><\/li><li><b>Durante la visita:<\/b><b><br \/><\/b><span style=\"font-weight: 400;\"> Herramientas como aplicaciones m\u00f3viles, quioscos, se\u00f1alizaci\u00f3n digital o sistemas de reserva de actividades en el establecimiento permiten rastrear con qu\u00e9 interact\u00faan los hu\u00e9spedes, ya sea en restaurantes, citas en el spa, transporte o recomendaciones locales.<\/span><\/li><li><b>Despu\u00e9s de la partida:<\/b><b><br \/><\/b> <span style=\"font-weight: 400;\">Los correos electr\u00f3nicos automatizados, las encuestas y los recibos digitales proporcionan informaci\u00f3n valiosa sobre la satisfacci\u00f3n de los hu\u00e9spedes y sus patrones de gasto.<\/span><\/li><li><b>Aseg\u00farese de que todos los sistemas est\u00e9n conectados:<\/b><b><br \/><\/b><span style=\"font-weight: 400;\"> Conecta tus herramientas digitales con los equipos de limpieza, operaciones, CRM y atenci\u00f3n al cliente para que la informaci\u00f3n fluya de forma natural por toda tu empresa.<\/span><\/li><\/ul><p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4016f1c elementor-widget__width-initial elementor-widget-laptop__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"4016f1c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><b>5. Convierte los datos en ingresos y construye para el futuro.<\/b><\/h3><p>Recopilar datos es solo la mitad del objetivo: el verdadero poder reside en utilizarlos para crecer.<\/p><p>\u00a0<\/p><ul><li><b>Aumenta tus ventas y realiza ventas cruzadas con recomendaciones m\u00e1s inteligentes:<\/b><b><br \/><\/b><span style=\"font-weight: 400;\"> Las herramientas digitales pueden sugerir mejoras de habitaci\u00f3n, excursiones, actividades, paquetes o opciones gastron\u00f3micas en funci\u00f3n del historial y las preferencias del hu\u00e9sped.<\/span><\/li><li><b>Utilice los datos para identificar tendencias:<\/b><b><br \/><\/b><span style=\"font-weight: 400;\"> Quiz\u00e1s las familias prefieren registrarse antes, o los viajeros reservan con frecuencia servicios adicionales de \u00faltima hora. Esta informaci\u00f3n puede ayudar a mejorar los precios, las promociones y los servicios.<\/span><\/li><li><b>Elegir <a href=\"https:\/\/trueomni.com\/spanish\/kiosk-software\/\">Soluciones<\/a> Que evolucionan:<\/b><b><br \/><\/b><span style=\"font-weight: 400;\"> Busque plataformas que puedan actualizarse con el tiempo, integrarse con nuevos sistemas o admitir tecnolog\u00edas emergentes como la personalizaci\u00f3n mediante IA, la mensajer\u00eda automatizada y la fijaci\u00f3n din\u00e1mica de precios. <\/span><span style=\"font-weight: 400;\">Las expectativas de los viajeros cambian r\u00e1pidamente. La tecnolog\u00eda adaptable garantiza que sus operaciones sigan siendo modernas, eficientes y competitivas para sus visitantes.<\/span><\/li><\/ul><p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d7db64 elementor-widget__width-initial elementor-widget-laptop__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"6d7db64\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><b>Conclusi\u00f3n<\/b><\/h3><p><span style=\"font-weight: 400;\">La tecnolog\u00eda digital no tiene por qu\u00e9 ser complicada. Al elegir soluciones que se integren sin problemas, que apoyen a tu equipo y que faciliten la vida de los hu\u00e9spedes, puedes acceder a datos valiosos que impulsen el crecimiento de tu destino.<\/span><\/p><p>\u00a0<\/p><p><span style=\"font-weight: 400;\">Desde comprender el recorrido del cliente hasta optimizar los pagos, mejorar la experiencia en el sitio web y prepararse para un futuro en constante evoluci\u00f3n, las herramientas digitales adecuadas pueden ayudar a su agencia de viajes a mantenerse a la vanguardia en este sector que cambia r\u00e1pidamente. \u00a1Ll\u00e1menos al 833-300-6664 o env\u00edenos un correo electr\u00f3nico a info@trueomni.com y le ayudaremos!<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>En el sector de los viajes y el turismo, en constante evoluci\u00f3n, los datos se han convertido en uno de los recursos m\u00e1s valiosos para el crecimiento. <\/p>","protected":false},"author":4,"featured_media":55195,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"_thinkrank_schema_form_data":"","_thinkrank_selected_schema_type":"","_thinkrank_additional_schemas":"","_thinkrank_canonical_url":"","_thinkrank_og_title":"","_thinkrank_og_description":"","_thinkrank_og_image":"","_thinkrank_twitter_title":"","_thinkrank_twitter_description":"","_thinkrank_twitter_image":"","_thinkrank_imported_from":"","_thinkrank_focus_keywords":[],"_thinkrank_focus_keyword":"","_thinkrank_robots_meta_enabled":0,"_thinkrank_robots_meta":"","_thinkrank_advanced_robots_meta":"","_thinkrank_exclude_from_search":0,"_thinkrank_exclude_from_archives":0,"_thinkrank_primary_category":0,"footnotes":""},"categories":[12],"tags":[143,573,571,574,150,522,575,572,129,570],"class_list":["post-52356","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-destination","tag-digital-technology","tag-drive-data","tag-driving-data","tag-hospitality","tag-top-5","tag-top-items","tag-top5","tag-travel","tag-ways"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.9 (Yoast SEO v28.7) - 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