{"id":4224,"date":"2019-08-01T16:40:08","date_gmt":"2019-08-01T16:40:08","guid":{"rendered":"http:\/\/susanm23.sg-host.com\/?p=4224"},"modified":"2019-08-01T16:40:08","modified_gmt":"2019-08-01T16:40:08","slug":"how-technology-solutions-are-helping-to-grow-restaurant-business","status":"publish","type":"post","link":"https:\/\/trueomni.com\/spanish\/blog\/how-technology-solutions-are-helping-to-grow-restaurant-business\/","title":{"rendered":"C\u00f3mo las soluciones tecnol\u00f3gicas est\u00e1n ayudando a hacer crecer el negocio de los restaurantes"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"4224\" class=\"elementor elementor-4224\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-72d7f1b elementor-section-height-min-height elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-items-middle wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"72d7f1b\" data-element_type=\"section\" data-e-type=\"section\" id=\"Single-block-top-static-sec\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-40816b0\" data-id=\"40816b0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4b0b32f elementor-widget elementor-widget-heading\" data-id=\"4b0b32f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Blog<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8914e10 elementor-widget elementor-widget-heading\" data-id=\"8914e10\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">C\u00f3mo las soluciones tecnol\u00f3gicas est\u00e1n ayudando a hacer crecer el negocio de los restaurantes<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d434d42 elementor-widget elementor-widget-author-box\" data-id=\"d434d42\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"author-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-author-box\">\n\t\t\t\t\t\t\t<div  class=\"elementor-author-box__avatar\">\n\t\t\t\t\t<img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/trueomni.com\/wp-content\/uploads\/2020\/12\/Dougs-Headshot-SMALL-204x300.jpg\" class=\"lazyload\" alt=\"Picture of By Doug\" loading=\"lazy\"><noscript><img decoding=\"async\" src=\"https:\/\/trueomni.com\/wp-content\/uploads\/2020\/12\/Dougs-Headshot-SMALL-204x300.jpg\" alt=\"Picture of By Doug\" loading=\"lazy\"><\/noscript>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"elementor-author-box__text\">\n\t\t\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t<h4 class=\"elementor-author-box__name\">\n\t\t\t\t\t\t\tPor Doug\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b94279c elementor-widget elementor-widget-post-info\" data-id=\"b94279c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-21a90c9 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/trueomni.com\/spanish\/2019\/08\/01\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>agosto 1, 2019<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6a09dae6 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"6a09dae6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-181a7803\" data-id=\"181a7803\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-593c6bcd elementor-widget elementor-widget-text-editor\" data-id=\"593c6bcd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Menu Boards, Video Walls, and Self service Kiosk are no longer a high-tech luxury but are now an integral part of the quick-service restaurant industry. No longer simply about how technology is engaging guests like never before. Technology can light up both the dining room and the drive-thru with eye-catching graphics and customer engagement content.&nbsp;&nbsp;<\/p>\n<p>From menu boards to standalone kiosks, digital displays improve efficiency and sales and offer a great return on investment. These signs also improve restaurant life by making the ordering process easier for customers and wait for staff while making signage changes for limited time offers and dayparts simpler.<\/p>\n<p>These technology resources can help you capture sales, improve guest retention, and make restaurants more productive.<\/p>\n<p>Need further proof? Consider that:<\/p>\n<ul>\n<li>At many QSRs (Quick Service Restaurant)&nbsp;more than 70 percent of purchases happen at the drive-through.<\/li>\n<li>88 percent of all diners would prefer self-service menu boards at the table.<\/li>\n<li>47 percent of QSR diners prefer self-service technology to customize orders.<\/li>\n<\/ul>\n<p>Personalized Experience Driven by Specialized Content<\/p>\n<p>Adaptive digital menu boards and self-service kiosks are capable of personalizing content based on a wide range of information that QSR operators have access to, such as local events, restaurant traffic and inventory that needs to be moved.<\/p>\n<p>With this type of information at hand, QSRs can connect digital menu boards to consumers via their mobile devices or other opt-in services and then start offering personalization based on frequently ordered items. They can also offer specialized coupons or deals that reflect what customers are actually interested in, based on their current or past ordering patterns. Another big plus: QSRs can also offer menu items that are season- or holiday-based.<\/p>\n<p>Mobile Payments<\/p>\n<p>Mobile technology is carving out space in the restaurant industry one tablet at a time, but there are further applications aside from replacing traditional cash registers. Most people are extremely attached to their phones, so there\u2019s the logic behind incorporating mobile payments and other mobile solutions into a restaurant\u2019s business model.<\/p>\n<p>According to some, the question of utilizing mobile payments is not one of&nbsp;<i>if but<\/i>&nbsp;<i>when.<\/i>&nbsp;In 2017, the use of mobile payments grew 75%, especially within quick-service establishments. For a consumer, the ability to order and pay from a mobile device speeds up the process dramatically.<\/p>\n<p>Prediction:<\/p>\n<p>Given this information, we predict that implementation of mobile POS systems and ordering kiosks in restaurants will increase by at least 30% in 2019.<\/p>\n<p>Since 95% of restaurateurs agree that restaurant tech improves their business efficiency and 65% of customers use an ordering kiosk when it is presented to them, then switch to a mobile POS software or the implementation of an ordering kiosk is a no brainer.<\/p>\n<p>In addition, 73% of diners agree that restaurant technology improves their guest experience. More specifically, 61% agree that handheld tablets similar to Toast\u2019s new Toast Go improve the dining experience.<\/p>\n<p>The face of the restaurant industry may be changing, but there will always be a market for more traditional experiences. The beauty of restaurant technology is that it can be as unobtrusive or as customer-facing as you want. The fact that restaurants now have so many technology options provides a multitude of ways in which restaurants can grow their business without spending a lot of money or losing customers. The mobile technology trend places control in the literal hands of restaurant servers and customers.<\/p>\n<p>Send us an email and we\u2019ll be more than happy to share with you what we have done and how we can help you accomplish your marketing goals&nbsp;info@trueomni.com.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Los men\u00fas digitales, las pantallas de v\u00eddeo y los quioscos de autoservicio ya no son un lujo de alta tecnolog\u00eda, sino que ahora son una parte integral.<\/p>","protected":false},"author":4,"featured_media":4227,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"_thinkrank_schema_form_data":"","_thinkrank_selected_schema_type":"","_thinkrank_additional_schemas":"","_thinkrank_canonical_url":"","_thinkrank_og_title":"","_thinkrank_og_description":"","_thinkrank_og_image":"","_thinkrank_twitter_title":"","_thinkrank_twitter_description":"","_thinkrank_twitter_image":"","_thinkrank_imported_from":"","_thinkrank_focus_keywords":[],"_thinkrank_focus_keyword":"","_thinkrank_robots_meta_enabled":0,"_thinkrank_robots_meta":"","_thinkrank_advanced_robots_meta":"","_thinkrank_exclude_from_search":0,"_thinkrank_exclude_from_archives":0,"_thinkrank_primary_category":0,"footnotes":""},"categories":[12],"tags":[],"class_list":["post-4224","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.9 (Yoast SEO v28.7) - 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