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<oembed><version>1.0</version><provider_name>VerdaderoOmni</provider_name><provider_url>https://trueomni.com/spanish</provider_url><author_name>Douglas Ralston</author_name><author_url>https://trueomni.com/spanish/author/ksevilla/</author_url><title>Visit California</title><type>rich</type><width>600</width><height>338</height><html>&lt;blockquote class="wp-embedded-content" data-secret="kjWuvcOuLx"&gt;&lt;a href="https://trueomni.com/spanish/case-study/visit-california/"&gt;Visita California&lt;/a&gt;&lt;/blockquote&gt;&lt;iframe sandbox="allow-scripts" security="restricted" src="https://trueomni.com/spanish/case-study/visit-california/embed/#?secret=kjWuvcOuLx" width="600" height="338" title="&#x201C;Visit California&#x201D; &#x2014; TrueOmni" data-secret="kjWuvcOuLx" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"&gt;&lt;/iframe&gt;&lt;script&gt;
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&lt;/script&gt;</html><thumbnail_url>https://trueomni.com/wp-content/uploads/2023/05/california.png</thumbnail_url><thumbnail_width>400</thumbnail_width><thumbnail_height>378</thumbnail_height><description>Every year, millions of visitors spend time in California to visit their most popular locations, national monuments, historical places, parks, and beaches. In 2021, California received over 200 million visitors making it the third most visited state in the US. Among these famous locations, we can find Yosemite National Park, Disneyland, Hollywood, and the Golden Gate Bridge among many other signature attractions. Products Used Cosmic II Cosmic II PWA Enviroment Welcome Center Year 2023 Key Goals: Visit California wanted to enhance the visitor experience and engagement across all 21 Welcome Center Locations. With new ways to strengthen the brand and new way to increase overall data management and analytics. At the same time, this state looked for a platform that allowed integration with there content management systems and new way of Ad and awareness programs. Here are some of the features that the state wanted to focus on: Option for visitors to create their own itineraries and browse from pre-set ones Cater to local and international travelers, find options to remove communication barriers Integrate into each DMO data feeds to avoid additional steps in updating listings Data sharing options to help visitors with real-time local information Data integration and approval process options through centralized platform New ways to use Ads, Ticketing, and build awareness and revenue programs Solution: In this partnership, we were able to build a comprehensive visitor center solution, allowing flexibility in content, revenue, and data programs for each location. By launching Kiosks and digital signage at each location, we can bring awareness and new features for servicing the next generation of travelers. Coupled with a Mobile solution that connects each traveler with features from translation to local road trips. Design, build, and deployment of Interactive Kiosks, Digital Signage and Progressive Web Drive brand awareness and keep fun memories through Kiosks and tools like Photobooths Shareable nearby places to visit, dine and stay through text and email by location Centralized control and real-time analytics through purpose build Kiosk analytics Foreseeable ROI through Advertising and Ticketing integration State and Local Gather valuable visitor data and detect visitor demographics through Omni Facesand Surveys Full integration with Salesforce, Miles, and all existing Visit California systems Localized data feeds with each destination allowing local management and easy approvals Integration with Road Trip Republic for multi-device exploration and local engagement 24/7 Remote Monitoring and Support, including turn-key installation and management Ready to modernize your current services with TrueOmni?</description></oembed>
