Scottsdale, AZ .- February 8th, 2022 – True Omni, a Scottsdale, AZ-based interactive experience company, has partnered with Zartico to provide our travel and hospitality customers with more accurate and high-quality analytics by connecting physical geo-aware locations through the OmniPlatform. This partnership streamlines complex data to provide key functionalities for data in visitor centers, high-traffic areas, and smart city technology.
With this agreement, TrueOmni and Zartico will work hand-in-hand to assist DMO partners and clients to become better stewards of their community by giving them a clear vision of their visitor economy. We see interactive experiences and GEO-aware devices as a key way to open up data sets in areas traditionally low on key data.
The goal has always been within the OmniPlatform to provide better real-time data, ranging from facial recognition, geolocation to people count with Zartico we can combine data sets, and utilize their technology to provide better and more advanced reporting. Resulting in better decision making and connection of campaigns and visitor experiences. Said Douglas Ralston, CEO of TrueOmni.
About Zartico:
Based in Salt Lake City, Utah, Zartico has over thirty years of experience in technology, tourism, and destination and travel marketing. Zartico’s mission is to empower DMOs to be better stewards of the world’s tourist destinations through improved data intelligence and decision-making. Makers of the first Destination Intelligence Platform, Zartico harnesses and streamlines complex data to provide a full spectrum of data science, benchmarking, and analytical services for use in marketing, community development, and sustainability efforts. www.Zartico.com
About True Omni:
Headquartered in Scottsdale, Arizona, TrueOmni is a SaaS-based Omnichannel Platform company, focused on providing easy-to-use turnkey interactive solutions for on-property and virtual environments. With some of the biggest brands in the world utilizing TrueOmni’s engagement platform, TrueOmni provides consistent, easy-to-deploy, and manage software and hardware solutions while connecting turnkey content and self-service tools to any device. www.TrueOmni.com
