{"id":8392,"date":"2021-01-09T02:27:05","date_gmt":"2021-01-09T02:27:05","guid":{"rendered":"http:\/\/susanm23.sg-host.com\/?p=8392"},"modified":"2024-06-25T18:26:10","modified_gmt":"2024-06-25T18:26:10","slug":"destination-travel-network","status":"publish","type":"post","link":"https:\/\/trueomni.com\/french\/case-study\/destination-travel-network\/","title":{"rendered":"Destination Travel Network"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"8392\" class=\"elementor elementor-8392\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d4f2231 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"d4f2231\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-877c84d\" data-id=\"877c84d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bfdb7a3 elementor-widget elementor-widget-image\" data-id=\"bfdb7a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" data-src=\"https:\/\/trueomni.com\/wp-content\/uploads\/2021\/01\/DTN-asset3.png\" data-srcset=\"https:\/\/trueomni.com\/wp-content\/uploads\/2021\/01\/DTN-asset3.png 600w, https:\/\/trueomni.com\/wp-content\/uploads\/2021\/01\/DTN-asset3-250x300.png 250w\" width=\"600\" height=\"720\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" class=\"attachment-large size-large wp-image-8978 lazyload\" alt=\"\"  sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" width=\"600\" height=\"720\" src=\"https:\/\/trueomni.com\/wp-content\/uploads\/2021\/01\/DTN-asset3.png\" class=\"attachment-large size-large wp-image-8978\" alt=\"\" srcset=\"https:\/\/trueomni.com\/wp-content\/uploads\/2021\/01\/DTN-asset3.png 600w, https:\/\/trueomni.com\/wp-content\/uploads\/2021\/01\/DTN-asset3-250x300.png 250w\" sizes=\"(max-width: 600px) 100vw, 600px\"><\/noscript>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-b3b8bae\" data-id=\"b3b8bae\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5e14147 elementor-widget elementor-widget-image\" data-id=\"5e14147\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" data-src=\"https:\/\/trueomni.com\/wp-content\/uploads\/2021\/01\/DTN-asset.png\" data-srcset=\"https:\/\/trueomni.com\/wp-content\/uploads\/2021\/01\/DTN-asset.png 350w, https:\/\/trueomni.com\/wp-content\/uploads\/2021\/01\/DTN-asset-300x159.png 300w\" width=\"350\" height=\"185\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" class=\"attachment-large size-large wp-image-8977 lazyload\" alt=\"\"  sizes=\"(max-width: 350px) 100vw, 350px\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"350\" height=\"185\" src=\"https:\/\/trueomni.com\/wp-content\/uploads\/2021\/01\/DTN-asset.png\" class=\"attachment-large size-large wp-image-8977\" alt=\"\" srcset=\"https:\/\/trueomni.com\/wp-content\/uploads\/2021\/01\/DTN-asset.png 350w, https:\/\/trueomni.com\/wp-content\/uploads\/2021\/01\/DTN-asset-300x159.png 300w\" sizes=\"(max-width: 350px) 100vw, 350px\"><\/noscript>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b5d9b0 elementor-widget elementor-widget-text-editor\" data-id=\"9b5d9b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"col-md-6 col-lg-6 text-left Doubleclick-google-left1\"><p><b>Destination Travel Network (DTN)<\/b>\u00a0has been in the advertising space exclusively for the Destination Marketing Organizations (DMOs) since 2010, under Simpleview\u2019s umbrella. They aim to provide customized advertisement packages that publishes directly to the destination\u2019s official tourism site. Local industry professionals ensure that the content posted are relevant and timely as they update this daily. DTN allows advertisers to target prospect visitors by purchasing targeted space online, allowing full, powerful exposure.<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-db2f27c elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"db2f27c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-14b4954\" data-id=\"14b4954\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a6bbb6d elementor-widget elementor-widget-text-editor\" data-id=\"a6bbb6d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Visit Albany<\/b>\u00a0et\u00a0<b>Visit Baltimore<\/b>\u00a0are amongst the many DMOs that entrusted their advertisement strategy to DTN. Based on a recent statistic, 2\/3 of consumers can recall a specific advertisement they have seen from the previous week, which can increase the purchase ratio to about 144% if it was on a form of a video.<\/p><p><i>Goal is to get world-class campaigns integrated with their website to provide their stakeholders to advertise and advantageously generate revenue<\/i><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-19020d6 elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"19020d6\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-697bc9c\" data-id=\"697bc9c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a8023ad elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"a8023ad\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cc91ba2\" data-id=\"cc91ba2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8e3cb3d elementor-widget elementor-widget-text-editor\" data-id=\"8e3cb3d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<section class=\"DTN-content-sec\">\n<div class=\"container\">\n<div class=\"row py-4\">\n<div class=\"col-12 text-center\">\n<p>While&nbsp;<b>Albany<\/b>&nbsp;et&nbsp;<b>Baltimore<\/b>&nbsp;plan of rolling out touchscreens and kiosks on their visitor centers, they wanted to find a robust solution that can integrate with their existing CRM as well as the advertisement platform.<b>&nbsp;TrueOmni<\/b>&nbsp;allowed easy integration of any existing CMS\/CRM across any touchpoint devices that we deploy. This will entitle the DMOs to easily transfer real-time content to the touchscreens, inclusive of:<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-66984ed elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"66984ed\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f8839d5\" data-id=\"f8839d5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9a08f60 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"9a08f60\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-dot-circle\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119.033 8 8 119.033 8 256s111.033 248 248 248 248-111.033 248-248S392.967 8 256 8zm80 248c0 44.112-35.888 80-80 80s-80-35.888-80-80 35.888-80 80-80 80 35.888 80 80z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><b>Localized Ads<\/b> on any devices<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-dot-circle\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119.033 8 8 119.033 8 256s111.033 248 248 248 248-111.033 248-248S392.967 8 256 8zm80 248c0 44.112-35.888 80-80 80s-80-35.888-80-80 35.888-80 80-80 80 35.888 80 80z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Enhanced<b> Event Listings Ads<\/b><\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-dot-circle\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119.033 8 8 119.033 8 256s111.033 248 248 248 248-111.033 248-248S392.967 8 256 8zm80 248c0 44.112-35.888 80-80 80s-80-35.888-80-80 35.888-80 80-80 80 35.888 80 80z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Pre-made and <b>custom Itineraries<\/b> Publicit\u00e9s<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-dot-circle\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119.033 8 8 119.033 8 256s111.033 248 248 248 248-111.033 248-248S392.967 8 256 8zm80 248c0 44.112-35.888 80-80 80s-80-35.888-80-80 35.888-80 80-80 80 35.888 80 80z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><b>Maps<\/b> \u2013 Nearby Restaurants, shops and the Where to go\u2019s<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-dot-circle\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119.033 8 8 119.033 8 256s111.033 248 248 248 248-111.033 248-248S392.967 8 256 8zm80 248c0 44.112-35.888 80-80 80s-80-35.888-80-80 35.888-80 80-80 80 35.888 80 80z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><b>Analytics, facial recognition<\/b> et <b>people count<\/b> options<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-dot-circle\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119.033 8 8 119.033 8 256s111.033 248 248 248 248-111.033 248-248S392.967 8 256 8zm80 248c0 44.112-35.888 80-80 80s-80-35.888-80-80 35.888-80 80-80 80 35.888 80 80z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><b>Online advertisement<\/b> connected to in destination engaging Ads<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-dot-circle\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119.033 8 8 119.033 8 256s111.033 248 248 248 248-111.033 248-248S392.967 8 256 8zm80 248c0 44.112-35.888 80-80 80s-80-35.888-80-80 35.888-80 80-80 80 35.888 80 80z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><b>Direct revenue<\/b> et <b>member value<\/b><\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Destination Travel Network (DTN)\u00a0has been in the advertising space exclusively for the Destination Marketing Organizations (DMOs) since 2010, under Simpleview\u2019s umbrella. They aim to provide customized advertisement packages that publishes directly to the destination\u2019s official tourism site. Local industry professionals ensure that the content posted are relevant and timely as they update this daily. DTN allows advertisers to target prospect visitors by purchasing targeted space online, allowing full, powerful exposure. Visit Albany\u00a0and\u00a0Visit Baltimore\u00a0are amongst the many DMOs that entrusted their advertisement strategy to DTN. Based on a recent statistic, 2\/3 of consumers can recall a specific advertisement they have seen from the previous week, which can increase the purchase ratio to about 144% if it was on a form of a video. Goal is to get world-class campaigns integrated with their website to provide their stakeholders to advertise and advantageously generate revenue While&nbsp;Albany&nbsp;and&nbsp;Baltimore&nbsp;plan of rolling out touchscreens and kiosks on their visitor centers, they wanted to find a robust solution that can integrate with their existing CRM as well as the advertisement platform.&nbsp;TrueOmni&nbsp;allowed easy integration of any existing CMS\/CRM across any touchpoint devices that we deploy. This will entitle the DMOs to easily transfer real-time content to the touchscreens, inclusive of: Localized Ads on any devices Enhanced Event Listings Ads Pre-made and custom Itineraries Ads Maps \u2013 Nearby Restaurants, shops and the Where to go\u2019s Analytics, facial recognition and people count options Online advertisement connected to in destination engaging Ads Direct revenue and member value<\/p>","protected":false},"author":4,"featured_media":9696,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"_thinkrank_schema_form_data":"","_thinkrank_selected_schema_type":"","_thinkrank_additional_schemas":"","_thinkrank_canonical_url":"","_thinkrank_og_title":"","_thinkrank_og_description":"","_thinkrank_og_image":"","_thinkrank_twitter_title":"","_thinkrank_twitter_description":"","_thinkrank_twitter_image":"","_thinkrank_imported_from":"","_thinkrank_focus_keywords":[],"_thinkrank_focus_keyword":"","_thinkrank_robots_meta_enabled":0,"_thinkrank_robots_meta":"","_thinkrank_advanced_robots_meta":"","_thinkrank_primary_category":0,"footnotes":""},"categories":[9,24],"tags":[],"class_list":["post-8392","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-study","category-partner"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.9 (Yoast SEO v28.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Destination Travel Network - TrueOmni<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trueomni.com\/french\/case-study\/destination-travel-network\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Destination Travel Network\" \/>\n<meta property=\"og:description\" content=\"Destination Travel Network (DTN)\u00a0has been in the advertising space exclusively for the Destination Marketing Organizations (DMOs) since 2010, under Simpleview\u2019s umbrella. They aim to provide customized advertisement packages that publishes directly to the destination\u2019s official tourism site. Local industry professionals ensure that the content posted are relevant and timely as they update this daily. DTN allows advertisers to target prospect visitors by purchasing targeted space online, allowing full, powerful exposure. Visit Albany\u00a0and\u00a0Visit Baltimore\u00a0are amongst the many DMOs that entrusted their advertisement strategy to DTN. Based on a recent statistic, 2\/3 of consumers can recall a specific advertisement they have seen from the previous week, which can increase the purchase ratio to about 144% if it was on a form of a video. Goal is to get world-class campaigns integrated with their website to provide their stakeholders to advertise and advantageously generate revenue While&nbsp;Albany&nbsp;and&nbsp;Baltimore&nbsp;plan of rolling out touchscreens and kiosks on their visitor centers, they wanted to find a robust solution that can integrate with their existing CRM as well as the advertisement platform.&nbsp;TrueOmni&nbsp;allowed easy integration of any existing CMS\/CRM across any touchpoint devices that we deploy. 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