{"id":58008,"date":"2026-07-30T18:46:32","date_gmt":"2026-07-30T18:46:32","guid":{"rendered":"http:\/\/trueomni.com\/?p=58008"},"modified":"2026-07-30T18:50:03","modified_gmt":"2026-07-30T18:50:03","slug":"losangeles","status":"publish","type":"post","link":"https:\/\/trueomni.com\/french\/true-impact\/losangeles\/","title":{"rendered":"Los Angeles"},"content":{"rendered":"\t\t
\n\t\t\t\t
\n \t\t
\n\t\t\t\t
\n\t\t\t\t\t\n\n\n\n\n\n\nTrueImpact \u2014 Executive Dashboard \u00b7 Discover Los Angeles<\/title>\n<!--\n TrueImpact Executive Dashboard \u00b7 TrueOmni \u00b7 Destination Performance Intelligence\n ---------------------------------------------------------------------------------\n Single-file, dependency-free reference build. All data lives in the DATA object\n (see <script id=\"model\">). Metrics are DERIVED from base inputs in deriveMetrics()\n so the math is transparent and re-wireable to a live attribution API.\n Illustrative\/sample data for demonstration. Brand + palette per TrueOmni house style.\n-->\n<style>\n:root{\n \/* ---- TrueOmni Design System tokens (blue #0EA1DC \u00b7 ink #0A0A0A \u00b7 bg #F5F7FA \u00b7 Inter) ---- *\/\n --navy:#0D1A2D; --navy-2:#0A1420; --azure:#0EA1DC; --azure-d:#0B8AC4;\n --deep:#0B8AC4; --ink:#0A0A0A; --slate:#6B7280; --amber:#C2641F;\n \/* ---- validated chart palette (dataviz skill; passes CVD + normal-vision gates) ---- *\/\n --s-hotels:#0EA1DC; --s-dining:#EB6834; --s-attractions:#008300; --s-events:#E87BA4;\n --s-direct:#0EA1DC; --s-influenced:#0B8AC4; --s-local:#0EA1DC; --s-state:#1BAF7A;\n --good:#0ca30c; --warn:#C2641F;\n \/* ---- surfaces \/ ink (light) ---- *\/\n --bg:#F5F7FA; --surface:#ffffff; --surface-2:#F1F5F9; --line:#E5E7EB;\n --text:#0A0A0A; --text-2:#6B7280; --muted:#9CA3AF; --grid:#E5E7EB;\n --tint:#E0F2FE;\n --shadow:0 1px 2px rgba(13,26,45,.06),0 8px 24px rgba(13,26,45,.06);\n --shadow-lg:0 24px 60px rgba(13,26,45,.16);\n --radius:16px; --radius-sm:11px;\n --font:'Inter','Segoe UI',system-ui,-apple-system,Roboto,Helvetica,Arial,sans-serif;\n}\nhtml[data-theme=\"dark\"]{\n --navy:#0D1A2D; --azure:#3BB8ED; --deep:#0B8AC4;\n --s-hotels:#38b6ec; --s-dining:#f0854f; --s-attractions:#37a637; --s-events:#e493b5;\n --s-direct:#38b6ec; --s-influenced:#2f77c4; --s-local:#38b6ec; --s-state:#22c48a;\n --bg:#0a1420; --surface:#101d2e; --surface-2:#0c1826; --line:#1e2f45;\n --text:#eaf1f8; --text-2:#a9b7c8; --muted:#6f8098; --grid:#182636;\n --shadow:0 1px 2px rgba(0,0,0,.4),0 10px 30px rgba(0,0,0,.35);\n --shadow-lg:0 24px 60px rgba(0,0,0,.55);\n}\n*{box-sizing:border-box;margin:0;padding:0}\nhtml,body{background:var(--bg);color:var(--text);font-family:var(--font);-webkit-font-smoothing:antialiased;scroll-behavior:smooth}\nbody{font-size:15px;line-height:1.5}\na{color:inherit;text-decoration:none}\nbutton{font-family:inherit;cursor:pointer;border:0;background:none;color:inherit}\n.tnum{font-variant-numeric:tabular-nums}\n\n\/* ---------- Top bar ---------- *\/\n.topbar{position:sticky;top:0;z-index:50;background:linear-gradient(100deg,var(--navy) 0%,var(--navy-2) 100%);color:#fff;box-shadow:0 6px 20px rgba(10,26,49,.28)}\n.topbar-inner{max-width:1320px;margin:0 auto;padding:12px 24px;display:flex;align-items:center;gap:18px}\n.brand{display:flex;align-items:center;gap:11px;font-weight:700;letter-spacing:.2px}\n.brand .mark{width:30px;height:30px;border-radius:8px;background:linear-gradient(135deg,var(--azure),#0f6fa0);display:grid;place-items:center;box-shadow:0 4px 14px rgba(28,156,216,.45)}\n.brand .mark svg{width:17px;height:17px}\n.brand .name{font-size:16px}.brand .name b{color:var(--azure)}\n.brand .sub{font-size:10px;font-weight:600;letter-spacing:1.6px;color:#9fc7de;text-transform:uppercase;margin-top:1px;white-space:nowrap}\n.brand{flex:none}\n.segset button{white-space:nowrap}\n@media (max-width:1280px){.brand .sub{display:none}.live{display:none}}\n.destpick{display:flex;align-items:center;gap:7px;background:rgba(255,255,255,.11);border:1px solid rgba(255,255,255,.14);border-radius:9px;padding:6px 10px;color:#dceaf5}\n.destpick svg{width:15px;height:15px;flex:none;color:var(--azure)}\n.destpick select{background:transparent;border:0;color:#fff;font-family:inherit;font-size:13px;font-weight:700;outline:none;cursor:pointer;max-width:190px}\n.destpick select option{color:#12202f}\n.sample{font-size:10px;font-weight:800;letter-spacing:1.2px;color:#ffd79a;background:rgba(194,100,31,.28);border:1px solid rgba(255,183,120,.4);border-radius:6px;padding:4px 8px;white-space:nowrap}\n@media (max-width:1180px){.sample{display:none}}\n.live{display:flex;align-items:center;gap:7px;font-size:12px;color:#bfe0f0;font-weight:600;margin-left:2px}\n.dot{width:8px;height:8px;border-radius:50%;background:#3ee08a;box-shadow:0 0 0 0 rgba(62,224,138,.7);animation:pulse 2s infinite}\n@keyframes pulse{0%{box-shadow:0 0 0 0 rgba(62,224,138,.55)}70%{box-shadow:0 0 0 9px rgba(62,224,138,0)}100%{box-shadow:0 0 0 0 rgba(62,224,138,0)}}\n.spacer{flex:1}\n.controls{display:flex;align-items:center;gap:9px}\n.segset{display:flex;background:rgba(255,255,255,.09);border-radius:10px;padding:3px}\n.segset button{font-size:12.5px;font-weight:600;color:#c5d6e6;padding:6px 12px;border-radius:7px;transition:.15s}\n.segset button.on{background:var(--azure);color:#04141f;box-shadow:0 2px 8px rgba(28,156,216,.4)}\n.icon-btn{width:36px;height:36px;border-radius:9px;background:rgba(255,255,255,.1);display:grid;place-items:center;color:#dceaf5;transition:.15s}\n.icon-btn:hover{background:rgba(255,255,255,.2)}\n.icon-btn svg{width:18px;height:18px}\n.cta{background:var(--azure);color:#04141f;font-weight:700;font-size:13px;padding:9px 15px;border-radius:9px;display:flex;align-items:center;gap:7px;transition:.15s}\n.cta:hover{background:#33abe0;transform:translateY(-1px)}\n.cta svg{width:15px;height:15px}\n\n\/* ---------- Breadcrumb \/ subnav ---------- *\/\n.wrap{max-width:1320px;margin:0 auto;padding:22px 24px 60px}\n.crumbs{display:flex;align-items:center;gap:8px;font-size:13px;color:var(--text-2);margin-bottom:16px;flex-wrap:wrap}\n.crumbs a{color:var(--azure);font-weight:600}\n.crumbs .sep{color:var(--muted)}\n.pagehead{display:flex;align-items:flex-end;justify-content:space-between;gap:16px;margin-bottom:6px;flex-wrap:wrap}\n.pagehead h1{font-size:27px;letter-spacing:-.4px;line-height:1.15}\n.pagehead .eyebrow{font-size:11.5px;font-weight:700;letter-spacing:2px;text-transform:uppercase;color:var(--azure);margin-bottom:5px}\n.pagehead .meta{font-size:12.5px;color:var(--muted);text-align:right}\n\n\/* ---------- Cards \/ grid ---------- *\/\n.grid{display:grid;gap:16px}\n.card{background:var(--surface);border:1px solid var(--line);border-radius:var(--radius);box-shadow:var(--shadow);padding:18px 18px 16px}\n.card.pad0{padding:0;overflow:hidden}\n.card h3{font-size:13px;font-weight:700;letter-spacing:.2px;display:flex;align-items:center;gap:8px}\n.card h3 .hint{font-size:11px;color:var(--muted);font-weight:600}\n.card .ch-sub{font-size:12px;color:var(--text-2);margin-top:2px}\n.card-h{display:flex;justify-content:space-between;align-items:flex-start;margin-bottom:14px}\n\n\/* KPI hero band *\/\n.kpis{display:grid;grid-template-columns:1.5fr 1fr 1fr 1fr;gap:16px}\n.kpi{position:relative;overflow:hidden}\n.kpi.hero{background:linear-gradient(140deg,var(--navy),#123056 90%);color:#fff;border:0}\n.kpi .k-label{font-size:12px;color:var(--text-2);font-weight:600;display:flex;align-items:center;gap:6px}\n.kpi.hero .k-label{color:#a8c6db}\n.kpi .k-val{font-size:34px;font-weight:700;letter-spacing:-1px;margin-top:7px;line-height:1}\n.kpi.hero .k-val{font-size:44px}\n.kpi .k-val .cur{font-size:.62em;opacity:.7;font-weight:600;vertical-align:.14em;margin-right:1px}\n.kpi .k-delta{font-size:12.5px;font-weight:700;margin-top:9px;display:inline-flex;align-items:center;gap:5px}\n.k-delta.up{color:var(--good)} .kpi.hero .k-delta.up{color:#5ef0a5}\n.kpi .k-foot{font-size:11.5px;color:var(--muted);margin-top:8px}\n.kpi.hero .k-foot{color:#8fb2ca}\n.spark{position:absolute;right:14px;bottom:12px;opacity:.9}\n.kpi.hero .glow{position:absolute;right:-40px;top:-40px;width:180px;height:180px;background:radial-gradient(circle,rgba(28,156,216,.5),transparent 70%);pointer-events:none}\n\n.row-2{grid-template-columns:1.35fr 1fr}\n.row-3{grid-template-columns:repeat(3,1fr)}\n.row-map{grid-template-columns:1.15fr .85fr}\n\n\/* Map *\/\n.mapwrap{position:relative;padding:8px}\n.mapwrap svg{width:100%;height:auto;display:block}\n.mk{cursor:pointer;transition:.15s}\n.mk circle.hit{fill:transparent}\n.mk .pin{transition:.15s;stroke:var(--surface);stroke-width:2}\n.mk:hover .pin,.mk.active .pin{filter:brightness(1.08)}\n.mk:hover .ring,.mk.active .ring{opacity:1}\n.mk .ring{fill:none;stroke:var(--azure);stroke-width:2;opacity:0;transition:.15s}\n.mk text{font-size:9.5px;font-weight:700;fill:var(--text);paint-order:stroke;stroke:var(--surface);stroke-width:3px;stroke-linejoin:round}\n.ca-outline{fill:var(--surface-2);stroke:var(--line);stroke-width:1.5}\nhtml[data-theme=\"dark\"] .ca-outline{fill:#0c1c2e;stroke:#20344c}\n\n\/* Location list *\/\n.loclist{display:flex;flex-direction:column;gap:2px}\n.locrow{display:grid;grid-template-columns:1fr auto auto;align-items:center;gap:12px;padding:11px 12px;border-radius:11px;cursor:pointer;transition:.13s;border:1px solid transparent}\n.locrow:hover{background:var(--surface-2);border-color:var(--line);transform:translateX(2px)}\n.locrow .lr-name{font-weight:700;font-size:13.5px}\n.locrow .lr-sub{font-size:11.5px;color:var(--muted);margin-top:1px}\n.locrow .lr-val{font-weight:700;font-size:14px;text-align:right}\n.locrow .lr-bar{grid-column:1\/-1;height:5px;border-radius:3px;background:var(--grid);overflow:hidden;margin-top:2px}\n.locrow .lr-bar i{display:block;height:100%;border-radius:3px;background:linear-gradient(90deg,var(--azure),#0f6fa0)}\n.locrow .chev{color:var(--muted)}\n\n\/* Funnel *\/\n.funnel{display:flex;flex-direction:column;gap:9px;margin-top:4px}\n.fstage{position:relative}\n.fstage .fbar{height:38px;border-radius:9px;display:flex;align-items:center;padding:0 13px;color:#fff;font-weight:700;font-size:13px;transition:width .6s cubic-bezier(.2,.8,.2,1);box-shadow:0 2px 8px rgba(14,34,64,.12)}\n.fstage .fmeta{position:absolute;right:0;top:50%;transform:translateY(-50%);display:flex;gap:12px;align-items:center;font-size:12px;color:var(--text-2);padding-right:4px}\n.fstage .fmeta b{color:var(--text);font-size:13px}\n.fstage .frate{font-size:11px;color:var(--muted);font-weight:600}\n\n\/* Legend *\/\n.legend{display:flex;flex-wrap:wrap;gap:14px;margin-top:12px;font-size:12px;color:var(--text-2)}\n.legend .li{display:flex;align-items:center;gap:6px;font-weight:600}\n.legend .sw{width:11px;height:11px;border-radius:3px}\n.legend .sw.line{height:3px;width:16px;border-radius:2px}\n\n\/* partner segment cards *\/\n.seg-cards{display:grid;grid-template-columns:repeat(4,1fr);gap:12px}\n.seg-card{border:1px solid var(--line);border-radius:var(--radius-sm);padding:14px;cursor:pointer;transition:.15s;background:var(--surface)}\n.seg-card:hover{transform:translateY(-3px);box-shadow:var(--shadow)}\n.seg-card .sc-top{display:flex;align-items:center;gap:8px;font-size:12.5px;font-weight:700}\n.seg-card .sc-ic{width:26px;height:26px;border-radius:7px;display:grid;place-items:center}\n.seg-card .sc-ic svg{width:15px;height:15px;color:#fff}\n.seg-card .sc-val{font-size:23px;font-weight:700;letter-spacing:-.5px;margin-top:11px}\n.seg-card .sc-sub{font-size:11.5px;color:var(--muted);margin-top:3px}\n.seg-card .sc-count{font-size:11.5px;color:var(--text-2);font-weight:600;margin-top:9px;display:flex;justify-content:space-between;border-top:1px solid var(--line);padding-top:8px}\n\n\/* table *\/\ntable{width:100%;border-collapse:collapse;font-size:13px}\nth,td{text-align:right;padding:10px 10px;border-bottom:1px solid var(--line)}\nth{font-size:11px;text-transform:uppercase;letter-spacing:.6px;color:var(--muted);font-weight:700}\nth:first-child,td:first-child{text-align:left}\ntbody tr{cursor:pointer;transition:.12s}\ntbody tr:hover{background:var(--surface-2)}\ntd .pill{display:inline-block;font-size:11px;font-weight:700;padding:2px 8px;border-radius:20px}\n.tag-hi{background:rgba(12,163,12,.13);color:var(--good)}\n.tag-mid{background:rgba(28,156,216,.14);color:var(--azure-d)}\n\n\/* AI insight banner *\/\n.ai-banner{display:flex;gap:14px;align-items:flex-start;background:linear-gradient(100deg,rgba(28,156,216,.08),rgba(20,80,140,.05));border:1px solid var(--line);border-left:3px solid var(--azure);border-radius:var(--radius);padding:15px 18px;margin-bottom:16px}\n.ai-banner .ai-ic{flex:none;width:34px;height:34px;border-radius:9px;background:linear-gradient(135deg,var(--azure),var(--deep));display:grid;place-items:center;box-shadow:0 4px 12px rgba(28,156,216,.35)}\n.ai-banner .ai-ic svg{width:18px;height:18px;color:#fff}\n.ai-banner .ai-txt{font-size:13.5px;color:var(--text);line-height:1.55}\n.ai-banner .ai-txt b{color:var(--text)}\n.ai-banner .ai-txt .em{color:var(--azure-d);font-weight:700}\nhtml[data-theme=\"dark\"] .ai-banner .ai-txt .em{color:var(--azure)}\n.ai-banner .ai-tag{font-size:10.5px;font-weight:700;letter-spacing:1.4px;text-transform:uppercase;color:var(--azure-d);margin-bottom:3px;display:block}\n\n\/* tooltip *\/\n.tt{position:fixed;z-index:99;pointer-events:none;background:var(--navy);color:#fff;font-size:12px;padding:9px 12px;border-radius:9px;box-shadow:var(--shadow-lg);opacity:0;transition:opacity .1s;max-width:230px;line-height:1.45}\n.tt .tt-t{font-weight:700;margin-bottom:3px;font-size:12.5px}\n.tt .tt-r{display:flex;justify-content:space-between;gap:16px;color:#bcd4e6}\n.tt .tt-r b{color:#fff}\nhtml[data-theme=\"dark\"] .tt{background:#020a14;border:1px solid #1e3350}\n\n\/* misc *\/\n.chip{display:inline-flex;align-items:center;gap:6px;font-size:12px;font-weight:600;padding:5px 11px;border-radius:20px;background:var(--surface-2);border:1px solid var(--line);color:var(--text-2)}\n.chip .sw{width:9px;height:9px;border-radius:50%}\n.stat-inline{display:flex;gap:26px;flex-wrap:wrap;margin-top:2px}\n.stat-inline .si b{display:block;font-size:20px;font-weight:700;letter-spacing:-.4px}\n.stat-inline .si span{font-size:11.5px;color:var(--muted);font-weight:600}\n.backbtn{display:inline-flex;align-items:center;gap:6px;font-size:13px;font-weight:600;color:var(--azure);margin-bottom:12px}\n.backbtn svg{width:15px;height:15px}\n.gauge-track{height:9px;border-radius:5px;background:var(--grid);overflow:hidden;margin-top:8px}\n.gauge-track i{display:block;height:100%;border-radius:5px;background:linear-gradient(90deg,var(--s-state),#0f9c6d)}\n.note{font-size:11px;color:var(--muted);margin-top:12px;line-height:1.5}\n\/* engagement filters *\/\n.filters{display:flex;flex-wrap:wrap;gap:10px 18px;align-items:center;background:var(--surface);border:1px solid var(--line);border-radius:var(--radius);box-shadow:var(--shadow);padding:12px 16px;margin-bottom:16px}\n.fgroup{display:flex;align-items:center;gap:8px}\n.fgroup>.flab{font-size:11px;font-weight:700;letter-spacing:.5px;text-transform:uppercase;color:var(--muted)}\n.fseg{display:flex;background:var(--surface-2);border:1px solid var(--line);border-radius:9px;padding:3px;gap:2px}\n.fseg button{font-size:12.5px;font-weight:600;color:var(--text-2);padding:6px 12px;border-radius:6px;transition:.14s;white-space:nowrap}\n.fseg button.on{background:var(--azure);color:#04141f}\n.fsel{font-family:inherit;font-size:13px;font-weight:600;color:var(--text);background:var(--surface-2);border:1px solid var(--line);border-radius:8px;padding:7px 11px;cursor:pointer;outline:none}\n.fspace{flex:1}\n\/* A\/B test card *\/\n.ab-card{border:1px solid var(--line);border-radius:var(--radius-sm);padding:15px 16px;background:var(--surface)}\n.ab-head{display:flex;justify-content:space-between;align-items:flex-start;gap:10px;margin-bottom:12px}\n.ab-head .abt{font-size:13.5px;font-weight:700}\n.ab-head .abs{font-size:11px;color:var(--muted);margin-top:2px}\n.ab-badge{font-size:11px;font-weight:800;padding:4px 9px;border-radius:20px;white-space:nowrap}\n.ab-win{background:rgba(12,163,12,.14);color:var(--good)}\n.ab-none{background:rgba(139,150,165,.16);color:var(--text-2)}\n.ab-var{display:grid;grid-template-columns:auto 1fr auto;gap:10px;align-items:center;padding:9px 0;border-top:1px solid var(--line)}\n.ab-tag{width:22px;height:22px;border-radius:6px;display:grid;place-items:center;font-size:12px;font-weight:800;color:#fff}\n.ab-nm{font-size:12.5px;font-weight:600}\n.ab-sub{font-size:11px;color:var(--muted)}\n.ab-conv{text-align:right}\n.ab-conv b{font-size:19px;font-weight:700;letter-spacing:-.5px}\n.ab-conv span{font-size:10.5px;color:var(--muted);display:block}\n.ab-bar{grid-column:1\/-1;height:6px;border-radius:3px;background:var(--grid);overflow:hidden;margin-top:-2px}\n.ab-bar i{display:block;height:100%;border-radius:3px}\n.ab-foot{display:flex;justify-content:space-between;font-size:11.5px;color:var(--text-2);margin-top:11px;border-top:1px solid var(--line);padding-top:10px}\n.ab-foot b{color:var(--text)}\n.conv-pill{font-size:11px;font-weight:700;padding:2px 8px;border-radius:20px;background:rgba(28,156,216,.14);color:var(--azure-d)}\nhtml[data-theme=\"dark\"] .conv-pill{color:var(--azure)}\n.toggle-tbl{font-size:11.5px;color:var(--azure-d);font-weight:600;cursor:pointer}\nhtml[data-theme=\"dark\"] .toggle-tbl{color:var(--azure)}\n.hidden{display:none!important}\n.fade{animation:fade .35s ease}\n@keyframes fade{from{opacity:0;transform:translateY(8px)}to{opacity:1;transform:none}}\n.footer{max-width:1320px;margin:0 auto;padding:20px 24px 40px;color:var(--muted);font-size:11.5px;display:flex;justify-content:space-between;gap:16px;flex-wrap:wrap;border-top:1px solid var(--line);margin-top:20px}\n\n@media (max-width:1080px){\n .kpis{grid-template-columns:1fr 1fr}.row-2,.row-map,.row-3{grid-template-columns:1fr}.seg-cards{grid-template-columns:1fr 1fr}\n}\n@media print{\n .topbar,.cta,.icon-btn,.segset,.toggle-tbl{display:none!important}\n body{background:#fff}.card{box-shadow:none;border:1px solid #ccc;break-inside:avoid}\n}\n\n\/* ===================== TrueOmni Design System overrides ===================== *\/\n.eyebrow{color:var(--azure)!important;text-transform:uppercase;letter-spacing:.12em;font-weight:600}\n.eyebrow::before{content:'\\2500\\2500 ';color:var(--azure);font-weight:700;letter-spacing:0}\n.card{border-top:3px solid var(--azure)}\n.pagehead h1{letter-spacing:-.01em}\n.pagehead h1::after{content:'\\2022';color:var(--azure);margin-left:3px;font-weight:900}\n.crumbs a{color:var(--azure)}\n<\/style>\n<\/head>\n<body>\n\n<!-- =================== TOP BAR =================== -->\n<header class=\"topbar\">\n <div class=\"topbar-inner\">\n <div class=\"brand\">\n <span class=\"mark\"><svg viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M3 20h18M6 20V10m4 10V5m4 15v-7m4 7V8\" stroke=\"#fff\" stroke-width=\"2.4\" stroke-linecap=\"round\"\/><\/svg><\/span>\n <div>\n <div class=\"name\">True<b>Impact<\/b><\/div>\n <div class=\"sub\">Destination Performance Intelligence<\/div>\n <\/div>\n <\/div>\n <label class=\"destpick\" style=\"display:none\"><svg viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M12 21s-7-6.2-7-11a7 7 0 1114 0c0 4.8-7 11-7 11z\" stroke=\"currentColor\" stroke-width=\"1.8\"\/><circle cx=\"12\" cy=\"10\" r=\"2.5\" stroke=\"currentColor\" stroke-width=\"1.8\"\/><\/svg><select id=\"destSel\"><\/select><\/label>\n <span class=\"sample\" title=\"Modeled pre-deployment projection (7\u219220 kiosk ramp). Illustrative \u2014 not audited results.\">MODELED \u00b7 USD<\/span>\n <div class=\"live\"><span class=\"dot\"><\/span> PROJECTION \u00b7 pre-deployment<\/div>\n <div class=\"spacer\"><\/div>\n <div class=\"controls\">\n <div class=\"segset\" id=\"periodSel\">\n <button data-p=\"q\" >Quarter<\/button>\n <button data-p=\"ytd\">YTD<\/button>\n <button data-p=\"t12\" class=\"on\">Trailing 12 mo<\/button>\n <\/div>\n <button class=\"icon-btn\" id=\"themeBtn\" title=\"Toggle theme\">\n <svg viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M21 12.8A9 9 0 1111.2 3a7 7 0 009.8 9.8z\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg>\n <\/button>\n <button class=\"cta\" onclick=\"window.print()\">\n <svg viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 9V3h12v6M6 18H4v-6h16v6h-2M8 14h8v7H8z\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg>\n Council Briefing\n <\/button>\n <\/div>\n <\/div>\n<\/header>\n\n<div class=\"wrap\">\n <div id=\"app\"><\/div>\n<\/div>\n\n<footer class=\"footer\">\n <div>\u00a9 TrueOmni 2026 \u00b7 TrueImpact Executive Dashboard \u00b7 Scottsdale, AZ \u00b7 www.trueomni.com \u00b7 833-300-6664<\/div>\n <div>Modeled pre-deployment projection \u00b7 figures in USD \u00b7 destination-context stats from Discover Los Angeles \/ LA Tourism \u00b7 derived & auditable via the TrueOmni attribution stack. Cite under NDA.<\/div>\n<\/footer>\n\n<div class=\"tt\" id=\"tt\"><\/div>\n\n<!-- =================== DATA MODEL =================== -->\n<script id=\"model\">\n\/* ------------------------------------------------------------------\n TrueImpact data model \u2014 DISCOVER LOS ANGELES \/ LA TOURISM edition.\n Single-tenant. Base inputs per kiosk cluster; every headline number\n is DERIVED in deriveMetrics() so the math is transparent and can be\n swapped for the live attribution feed once kiosks are online.\n Dollars-first, always. Currency: US dollars (USD).\n NOTE: destination-context stats (49.5M visitors, $42.6B spending,\n 530,000+ jobs, 1,000+ stakeholders) are REAL leadership-provided\n figures (Discover Los Angeles \/ LA Tourism, 2026). The kiosk counts,\n per-zone exposures, spend, tax magnitudes and ad economics are a\n MODELED pre-deployment projection (7\u219220 kiosk ramp) \u2014 not audited\n results. Re-point at live attribution after go-live.\n------------------------------------------------------------------ *\/\nconst FUNNEL = { highIntent:0.17, conversion:0.14 }; \/\/ TrueOmni platform benchmarks\nconst INFL_RATE = 0.85; \/\/ influenced $ per $1 direct (Tourism Economics tail; 0.7\u20131.1)\nconst LODGING_SHARE = 0.34; \/\/ of captured visitor spend that is lodging (TOT base)\nconst DINING_RETAIL_SHARE = 0.46; \/\/ taxable sales base (dining + retail + attraction tickets)\nconst RENTAL_SHARE = 0.08; \/\/ of captured spend attributable to car rental (rental excise base)\nconst STATE_INCOME_RATE = 0.018; \/\/ blended CA state general-fund capture on total impact\nconst RECIRC_MULT = 0.9; \/\/ local re-spend of each public tax $ (induced benefit, soft)\n\n\/* United States (California) tax model. Two flows the CEO cares about:\n 1. Local capture (Hotel\/TOT + sales & use + rental-car excise) \u2014 the\n public revenue that stays local and funds the destination.\n 2. CA state general-fund capture on total impact \u2014 the economic\n contribution to the state (proof of impact).\n Rates live on each location as tax:{tot,sales,rental} where tot = hotel\n TOT %, sales = combined sales & use %, rental = rental-car excise %. *\/\n\n\/\/ period scaling (of full-deployment trailing-12 baseline)\nconst PERIODS = { t12:{label:'Trailing 12 months (annualized, full deployment)',k:1}, ytd:{label:'Year to date (2026)',k:0.545}, q:{label:'This quarter (Q2 2026)',k:0.262} };\n\n\/\/ Partner segment metadata\nconst SEG = {\n hotels: {name:'Hotels & Lodging', color:'var(--s-hotels)', raw:'#1C9CD8'},\n dining: {name:'Restaurants & Dining', color:'var(--s-dining)', raw:'#EB6834'},\n attractions: {name:'Attractions & Tours', color:'var(--s-attractions)', raw:'#008300'},\n events: {name:'Events & Venues', color:'var(--s-events)', raw:'#E87BA4'},\n};\n\n\/\/ seasonal shape (Jan..Dec) \u2014 Los Angeles: mild coastal climate with a\n\/\/ summer peak (Jun\u2013Aug), steady year-round base, soft winter shoulder.\nconst SEASON = {\n la:[.82,.84,.90,.96,1.02,1.12,1.22,1.20,1.08,1.00,.92,.90],\n};\nconst MONTHS=['Jul','Aug','Sep','Oct','Nov','Dec','Jan','Feb','Mar','Apr','May','Jun'];\n\n\/* ==================================================================\n DESTINATION REGISTRY \u2014 single tenant: Discover Los Angeles \/ LA Tourism.\n Each \"location\" is a kiosk cluster (deployment zone) with its own\n inputs and deployment phase. x,y = map coords in the 480\u00d7620 space.\n tax = {tot:hotel TOT%, sales:sales & use%, rental:rental-car excise%}.\n phase = deployment wave (1 gateway\/entertainment launch \u2192 3 full network).\n================================================================== *\/\nconst DESTINATIONS = {\n la:{ name:'Discover Los Angeles', kind:'Destination Marketing Organization', scope:'Countywide', region:'Los Angeles, CA',\n outline:'M120,70 L440,70 L440,560 L250,560 L165,475 L120,360 Z',\n lake:'M40,70 L120,70 L120,360 L165,475 L250,560 L40,560 Z',\n lakeLabel:{x:78,y:470,t:'Pacific Ocean'},\n locations:[\n {id:'lax', name:'LAX Gateway', sites:'LAX terminals \u00b7 airport hotels', x:175,y:450, kiosks:4, phase:1, exposures:2_900_000, interactionRate:.40, avgSpend:236, tax:{tot:14.0,sales:9.5,rental:11.0}, season:'la', mix:{hotels:.46,dining:.22,attractions:.14,events:.18}, note:'The arrivals gateway \u2014 highest raw exposure in the network; business, connecting and airport-hotel traffic. Phase-1 launch cluster.', badge:'Phase 1'},\n {id:'hollywood', name:'Hollywood', sites:'Walk of Fame \u00b7 TCL Chinese \u00b7 Dolby', x:285,y:230, kiosks:3, phase:1, exposures:2_400_000, interactionRate:.42, avgSpend:188, tax:{tot:14.0,sales:9.5,rental:11.0}, season:'la', mix:{hotels:.20,dining:.26,attractions:.40,events:.14}, note:'Iconic entertainment corridor \u2014 families + attractions, highest footfall on the tourist core. Phase-1 launch cluster.', badge:'Phase 1'},\n {id:'dtla', name:'DTLA \u00b7 Convention Center', sites:'LA Convention Center \u00b7 Crypto.com Arena', x:360,y:330, kiosks:3, phase:2, exposures:2_000_000, interactionRate:.44, avgSpend:224, tax:{tot:14.0,sales:9.5,rental:11.0}, season:'la', mix:{hotels:.40,dining:.22,attractions:.12,events:.26}, note:'Convention + events core \u2014 MICE, hotels and arena traffic; captive convention audiences.'},\n {id:'santamonica', name:'Santa Monica \u00b7 Venice', sites:'Santa Monica Pier \u00b7 Venice Beach \u00b7 3rd St', x:150,y:340, kiosks:3, phase:2, exposures:2_100_000, interactionRate:.36, avgSpend:198, tax:{tot:14.0,sales:10.25,rental:11.0}, season:'la', mix:{hotels:.30,dining:.28,attractions:.28,events:.14}, note:'Outdoor, weather-rated units along the coast \u2014 the highest-foot-traffic beach corridor in the county.'},\n {id:'beverlyhills', name:'Beverly Hills', sites:'Rodeo Drive \u00b7 Golden Triangle', x:225,y:300, kiosks:3, phase:3, exposures:1_400_000, interactionRate:.40, avgSpend:312, tax:{tot:14.0,sales:9.5,rental:11.0}, season:'la', mix:{hotels:.34,dining:.34,attractions:.16,events:.16}, note:'Luxury retail + dining district \u2014 the highest per-visitor spend in the network.'},\n {id:'universal', name:'Universal \u00b7 Studio City', sites:'Universal Studios \u00b7 CityWalk', x:295,y:165, kiosks:4, phase:3, exposures:1_600_000, interactionRate:.43, avgSpend:176, tax:{tot:12.0,sales:9.5,rental:11.0}, season:'la', mix:{hotels:.26,dining:.22,attractions:.42,events:.10}, note:'Theme-park + studio-tour anchor \u2014 families and attractions; steady year-round base.'},\n ]},\n};\n\nlet activeDest='la';\nfunction ACT(){return DESTINATIONS[activeDest];}\nfunction LOCS(){return ACT().locations;}\nfunction findLoc(id){return LOCS().find(l=>l.id===id);}\n\n\/* deployment ramp phases (10 \u2192 20 \u2192 20 kiosks) *\/\nconst PHASES=[\n {n:1, name:'Phase 1 \u00b7 Gateway & entertainment launch', window:'Weeks 0\u20134', ids:['lax','hollywood']},\n {n:2, name:'Phase 2 \u00b7 Convention & coast', window:'Weeks 5\u201310', ids:['lax','hollywood','dtla','santamonica']},\n {n:3, name:'Phase 3 \u00b7 Full network', window:'Weeks 11\u201316', ids:['lax','hollywood','dtla','santamonica','beverlyhills','universal']},\n];\n\n\/* ==================================================================\n MEDIA NETWORK (advertising revenue) \u2014 Doug's \"potential revenue\" view.\n Structure from the Omni Media Network PRD (native direct-sold + Google\n Ad Manager programmatic; Screen Impressions \u2192 interactions \u2192 conversions).\n Revenue is MODELED from the platform per-kiosk\/mo benchmark scaled to the\n LA premium DOOH market until an agency rate card (CPM \/ fill \/ rev-split)\n lands. Figures in USD. Headline = Total Advertising Revenue.\n================================================================== *\/\nconst MEDIA={\n perKioskMo:{floor:800, mid:1500, strong:2500}, \/\/ USD \/ kiosk \/ month at mature fill (LA premium DOOH; platform benchmark scaled)\n imprPerEncounter:3.2, \/\/ Screen Impressions per kiosk encounter across containers\n fillMature:0.70, \/\/ Fill Rate (sell-through) at maturity\n fillByPhase:{1:0.35, 2:0.55, 3:0.70},\n streamSplit:{direct:0.60, programmatic:0.40}, \/\/ native direct-sold vs Google Ad Manager programmatic (mature)\n softwareYr:42000, \/\/ ~$42K\/yr platform software (20 kiosks, modeled)\n capital:480000, \/\/ ~$480K all-in capital, 20-kiosk build (modeled)\n inventory:[ \/\/ Revenue by Screen \u2014 ad-revenue share by container\/screen type (PRD)\n {id:'video', name:'Full-screen video (kiosk + video wall)', share:.30},\n {id:'banner', name:'Home & footer banners', share:.24},\n {id:'rail', name:'Events \/ listings side-rail', share:.18},\n {id:'sponsored',name:'Sponsored listings & tiles', share:.16},\n {id:'qr', name:'QR-conversion sponsorships', share:.12},\n ],\n advertisers:[ \/\/ Revenue by Advertiser \u2014 modeled advertiser categories (share sums to 1)\n {name:'Studios & entertainment (Universal \u00b7 Warner Bros \u00b7 Netflix)', share:.26},\n {name:'Hotels & hospitality', share:.22},\n {name:'Attractions & tours', share:.18},\n {name:'Retail & dining brands', share:.16},\n {name:'Programmatic (Google Ad Manager)', share:.18},\n ],\n};\nfunction mediaMetrics(k=1, locs=LOCS()){\n const r=rollup(k,locs);\n const kiosks=r.kiosks;\n const impressions=r.exposures*MEDIA.imprPerEncounter;\n const band={}; for(const s in MEDIA.perKioskMo) band[s]=kiosks*MEDIA.perKioskMo[s]*12*k;\n const rev=band.mid;\n const cpm=impressions? rev\/(impressions\/1000):0;\n const byStream={direct:rev*MEDIA.streamSplit.direct, programmatic:rev*MEDIA.streamSplit.programmatic};\n const byInv=MEDIA.inventory.map(it=>({...it, v:rev*it.share}));\n const byAdv=MEDIA.advertisers.map(a=>({...a, v:rev*a.share}));\n return {kiosks,impressions,band,rev,cpm,byStream,byInv,byAdv};\n}\n\n\/* ---- derive all metrics for one location at a period scale ---- *\/\nfunction deriveMetrics(L, k=1){\n const exposures = L.exposures*k;\n const interactions = exposures*L.interactionRate;\n const highIntent = interactions*FUNNEL.highIntent;\n const conversions = highIntent*FUNNEL.conversion;\n const directSpend = conversions*L.avgSpend; \/\/ visitor $ captured & attributed (USD)\n const direct = directSpend;\n const influenced = directSpend*INFL_RATE;\n const total = direct+influenced;\n \/\/ -------- US (California) locality tax engine (attributed spend flows into each base) --------\n const r = L.tax; \/\/ {tot:hotel TOT%, sales:sales & use%, rental:rental-car excise%}\n const taxableSpend = directSpend + influenced*0.5; \/\/ direct + half of influenced re-spend\n const hotelTOT = taxableSpend*LODGING_SHARE*(r.tot\/100); \/\/ hotel \/ transient-occupancy tax\n const salesTax = taxableSpend*DINING_RETAIL_SHARE*(r.sales\/100); \/\/ sales & use tax\n const rentalTax = taxableSpend*RENTAL_SHARE*(r.rental\/100); \/\/ rental-car excise\n const stateTax = total*STATE_INCOME_RATE; \/\/ CA state general-fund capture\n const taxLocal = hotelTOT+salesTax+rentalTax; \/\/ stays local \/ funds the destination\n const taxState = stateTax; \/\/ to the state of California\n const tax = taxLocal+taxState;\n const recirc = tax*RECIRC_MULT; \/\/ SOFT: public $ re-spent in community\n const taxBreak = {hotelTOT,salesTax,rentalTax,stateTax};\n const partners = {};\n for(const s in L.mix){ partners[s] = directSpend*L.mix[s]*1.0 + influenced*L.mix[s]*0.6; }\n const revAssist = L.kiosks*1500 + (L.kiosks>5?L.kiosks*1100:L.kiosks*700); \/\/ sponsored + seasonal ad\n return {exposures,interactions,highIntent,conversions,directSpend,direct,influenced,total,taxLocal,taxState,tax,taxBreak,recirc,partners,revAssist};\n}\nfunction seriesFor(L,k=1){\n const m=deriveMetrics(L,k); const sh=SEASON[L.season];\n const base=m.total\/sh.reduce((a,b)=>a+b,0);\n const order=[6,7,8,9,10,11,0,1,2,3,4,5];\n return order.map(i=>base*sh[i]);\n}\nfunction rollup(k=1, locs=LOCS()){\n const acc={exposures:0,interactions:0,highIntent:0,conversions:0,directSpend:0,direct:0,influenced:0,total:0,taxLocal:0,taxState:0,tax:0,recirc:0,revAssist:0,kiosks:0,\n partners:{hotels:0,dining:0,attractions:0,events:0}, taxBreak:{hotelTOT:0,salesTax:0,rentalTax:0,stateTax:0}};\n locs.forEach(L=>{const m=deriveMetrics(L,k);for(const key in acc){\n if(key==='partners'){for(const s in acc.partners)acc.partners[s]+=m.partners[s];}\n else if(key==='taxBreak'){for(const s in acc.taxBreak)acc.taxBreak[s]+=m.taxBreak[s];}\n else if(key==='kiosks'){acc.kiosks+=L.kiosks;}\n else if(m[key]!=null)acc[key]+=m[key];}});\n return acc;\n}\nfunction rollupSeries(k=1, locs=LOCS()){\n const t=new Array(12).fill(0);\n locs.forEach(L=>{const s=seriesFor(L,k);s.forEach((v,i)=>t[i]+=v);});\n return t;\n}\n\n\/* ---------- (network roll-up retained but unused in single-tenant) ---------- *\/\nconst NETWORK={ destinations:1, kiosks:30, targetTotal:0, targetTax:0, targetActions:0 };\nfunction mergeRollups(list){\n const acc={exposures:0,interactions:0,highIntent:0,conversions:0,directSpend:0,direct:0,influenced:0,total:0,taxLocal:0,taxState:0,tax:0,recirc:0,revAssist:0,kiosks:0,\n partners:{hotels:0,dining:0,attractions:0,events:0}, taxBreak:{hotelTOT:0,salesTax:0,rentalTax:0,stateTax:0}};\n list.forEach(m=>{for(const key in acc){\n if(key==='partners'){for(const s in acc.partners)acc.partners[s]+=m.partners[s];}\n else if(key==='taxBreak'){for(const s in acc.taxBreak)acc.taxBreak[s]+=m.taxBreak[s];}\n else if(m[key]!=null)acc[key]+=m[key];}});\n return acc;\n}\nfunction scaleRollup(m,f){const o=JSON.parse(JSON.stringify(m));for(const key in o){ if(key==='partners'||key==='taxBreak'){for(const s in o[key])o[key][s]*=f;} else o[key]*=f; }return o;}\nconst NET_IDS=['la'];\nfunction destRollup(id,k){return rollup(k, DESTINATIONS[id].locations);}\nfunction networkAgg(k=1){const parts=NET_IDS.map(id=>destRollup(id,k));const real=mergeRollups(parts);const net=scaleRollup(real,1);net.kiosks=real.kiosks;net.destinations=1;return {real,net,others:scaleRollup(real,0),scale:1,parts};}\nfunction networkSeries(k=1){return rollupSeries(k, LOCS());}\n\n\/* ==================================================================\n ENGAGEMENT DRILL-THROUGH \u2014 real TrueOmni modules (per Scope doc) and\n Los Angeles marketing campaigns. Each item split across the funnel and\n renormalized to the scope totals so it reconciles with every view.\n================================================================== *\/\nconst MODULES=[\n {id:'map', name:'OMNI Maps', tag:'attractions', share:.16, dwell:80, intentRel:0.9, convRel:0.8},\n {id:'itin', name:'OMNI Itinerary', tag:'attractions', share:.13, dwell:150, intentRel:1.9, convRel:1.6},\n {id:'deals', name:'Deals & Passes', tag:'events', share:.11, dwell:120, intentRel:2.1, convRel:1.9},\n {id:'dine', name:'Dining & Restaurants', tag:'dining', share:.12, dwell:98, intentRel:1.3, convRel:1.2},\n {id:'wayfind',name:'OMNI Wayfinding', tag:'attractions', share:.10, dwell:70, intentRel:0.7, convRel:0.6},\n {id:'events', name:'Events Calendar', tag:'events', share:.10, dwell:86, intentRel:1.1, convRel:1.0},\n {id:'photo', name:'OMNI PhotoBooth', tag:'events', share:.07, dwell:130, intentRel:1.2, convRel:1.1},\n {id:'stay', name:'Lodging & Hotels', tag:'hotels', share:.07, dwell:110, intentRel:1.7, convRel:1.6},\n {id:'guest', name:'OMNI GuestBook (lead capture)',tag:'hotels', share:.05, dwell:44, intentRel:2.3, convRel:2.2},\n {id:'lang', name:'Multi-language & ADA', tag:'attractions', share:.05, dwell:40, intentRel:0.5, convRel:0.4},\n {id:'phone', name:'Mobile Handoff (Send to Phone)',tag:'hotels', share:.04, dwell:34, intentRel:2.4, convRel:2.3},\n];\nconst CAMP_TYPE={ 'Pass \/ loyalty':'#1C9CD8','Automation':'#1BAF7A','Partner co-op':'#EB6834','Group \/ MICE':'#14508C','Paid media':'#E87BA4','Content':'#008300','Itinerary \/ CRM':'#6B4FB0','Promotions':'#EDA100' };\nconst CAMPAIGNS=[\n {id:'sponsored', name:'Sponsored Placements (ad partners)', type:'Paid media', share:.18, intentRel:0.9, convRel:0.8, cpi:0.55},\n {id:'gopass', name:'Go Los Angeles Pass', type:'Pass \/ loyalty', share:.15, intentRel:1.6, convRel:1.5, cpi:0.90},\n {id:'dinela', name:'dineL.A. Restaurant Week', type:'Partner co-op', share:.13, intentRel:1.3, convRel:1.2, cpi:1.10},\n {id:'itinerary', name:'Plan-Your-Trip Push', type:'Itinerary \/ CRM',share:.12, intentRel:1.8, convRel:1.6, cpi:1.40},\n {id:'studios', name:'Hollywood & Studios Co-op', type:'Content', share:.12, intentRel:1.0, convRel:0.9, cpi:0.70},\n {id:'mice', name:'DTLA Convention \/ MICE', type:'Group \/ MICE', share:.10, intentRel:1.1, convRel:1.3, cpi:0.80},\n {id:'coast', name:'Beaches & Coast Getaway', type:'Automation', share:.10, intentRel:1.3, convRel:1.4, cpi:0.60},\n {id:'flash', name:'Flash Deals & Coupons', type:'Promotions', share:.10, intentRel:1.4, convRel:1.7, cpi:0.95},\n];\nconst AB_TESTS=[\n {id:'t1', camp:'gopass', name:'Go Los Angeles Pass \u2014 hero creative', a:'Skyline hero', b:'Beach hero', split:.5, bLift:1.16, conf:0.96, status:'B winning'},\n {id:'t2', camp:'itinerary', name:'Plan-Your-Trip \u2014 CTA copy', a:'\u201cBuild your trip\u201d', b:'\u201cGet my itinerary\u201d', split:.5, bLift:1.12, conf:0.93, status:'B winning'},\n {id:'t3', camp:'sponsored', name:'Sponsored placement \u2014 layout', a:'Carousel', b:'Full-card', split:.5, bLift:0.94, conf:0.88, status:'A winning'},\n {id:'t4', camp:'studios', name:'Hollywood & Studios \u2014 offer framing', a:'\u201cStudio tour\u201d', b:'\u201cWalk of Fame\u201d', split:.5, bLift:1.06, conf:0.72, status:'No winner yet'},\n];\nfunction splitFunnel(m, items, segShares){\n const sSum=items.reduce((a,b)=>a+b.share,0);\n const rows=items.map(it=>{\n let w=it.share\/sSum;\n if(segShares && it.tag){ w*=Math.max(0.35, 1+0.7*((segShares[it.tag]||.25)-0.25)); }\n return {it, w};\n });\n const wSum=rows.reduce((a,b)=>a+b.w,0);\n rows.forEach(r=>r.w\/=wSum);\n const hiRaw=rows.map(r=>r.w*r.it.intentRel), hiS=hiRaw.reduce((a,b)=>a+b,0);\n const cvRaw=rows.map((r,i)=>hiRaw[i]*r.it.convRel), cvS=cvRaw.reduce((a,b)=>a+b,0);\n return rows.map((r,i)=>{\n const interactions=m.interactions*r.w;\n const highIntent=m.highIntent*hiRaw[i]\/hiS;\n const conversions=m.conversions*cvRaw[i]\/cvS;\n const exposures=m.exposures*r.w;\n const impact=m.total*cvRaw[i]\/cvS;\n const timeHrs=r.it.dwell? interactions*r.it.dwell\/3600 : null;\n const spend=r.it.cpi!=null? interactions*r.it.cpi : null;\n return {...r.it, exposures, interactions, highIntent, conversions, impact, timeHrs, spend,\n convRate:conversions\/interactions, roas:spend?impact\/spend:null, valPerK:impact\/(interactions\/1000)};\n });\n}\nfunction segSharesOf(m){const t=Object.values(m.partners).reduce((a,b)=>a+b,0)||1;const o={};for(const s in m.partners)o[s]=m.partners[s]\/t;return o;}\n<\/script>\n\n<!-- =================== FORMAT + CHART HELPERS =================== -->\n<script id=\"helpers\">\nconst $=(s,r=document)=>r.querySelector(s);\nconst NS='http:\/\/www.w3.org\/2000\/svg';\nfunction el(t,a={},kids=[]){const e=document.createElementNS(NS,t);for(const k in a)e.setAttribute(k,a[k]);(Array.isArray(kids)?kids:[kids]).forEach(c=>c!=null&&e.appendChild(typeof c==='string'?document.createTextNode(c):c));return e;}\nlet CUR='USD'; \/\/ display currency \u2014 toggled in the top bar\nconst FX={USD:1}; \/\/ USD only \u2014 CAD is used only for Canadian customers\nfunction curSym(){return '$';}\nfunction money(v){v=v*FX[CUR];const s=v<0?'-':'';v=Math.abs(v);const c=curSym();\n if(v>=1e9)return s+c+(v\/1e9).toFixed(v>=1e10?0:2).replace(\/\\.0+$\/,'')+'B';\n if(v>=1e6)return s+c+(v\/1e6).toFixed(v>=1e7?1:2).replace(\/\\.?0+$\/,'')+'M';\n if(v>=1e3)return s+c+(v\/1e3).toFixed(0)+'K';\n return s+c+Math.round(v);}\nfunction money2(v){return curSym()+Math.round(v*FX[CUR]).toLocaleString();}\nfunction num(v){if(v>=1e6)return (v\/1e6).toFixed(v>=1e7?1:2).replace(\/\\.?0+$\/,'')+'M';if(v>=1e3)return (v\/1e3).toFixed(v>=1e4?0:1).replace(\/\\.0$\/,'')+'K';return Math.round(v).toLocaleString();}\nfunction pct(v,d=0){return (v*100).toFixed(d)+'%';}\n\nconst TT=$('#tt');\nfunction showTT(html,e){TT.innerHTML=html;TT.style.opacity=1;moveTT(e);}\nfunction moveTT(e){const p=12;let x=e.clientX+p,y=e.clientY+p;const r=TT.getBoundingClientRect();if(x+r.width>innerWidth-8)x=e.clientX-r.width-p;if(y+r.height>innerHeight-8)y=e.clientY-r.height-p;TT.style.left=x+'px';TT.style.top=y+'px';}\nfunction hideTT(){TT.style.opacity=0;}\n\n\/* ---- Area\/line trend chart with crosshair+tooltip ---- *\/\nfunction areaChart(values,labels,opt={}){\n const w=opt.w||660,h=opt.h||210,pl=42,pr=16,pt=14,pb=26;\n const iw=w-pl-pr,ih=h-pt-pb;\n const max=Math.max(...values)*1.12,min=0;\n const X=i=>pl+iw*(i\/(values.length-1));\n const Y=v=>pt+ih*(1-(v-min)\/(max-min));\n const svg=el('svg',{viewBox:`0 0 ${w} ${h}`,width:'100%',role:'img'});\n \/\/ gridlines + y ticks\n const ticks=4;\n for(let t=0;t<=ticks;t++){const val=max*t\/ticks;const y=Y(val);\n svg.appendChild(el('line',{x1:pl,x2:w-pr,y1:y,y2:y,stroke:'var(--grid)','stroke-width':1}));\n svg.appendChild(el('text',{x:pl-8,y:y+3.5,'text-anchor':'end','font-size':10,fill:'var(--muted)'},money(val)));\n }\n \/\/ area path\n let d='M'+X(0)+' '+Y(values[0]);values.forEach((v,i)=>{if(i)d+=' L'+X(i)+' '+Y(v);});\n let area=d+` L${X(values.length-1)} ${Y(0)} L${X(0)} ${Y(0)} Z`;\n const gid='g'+Math.random().toString(36).slice(2,7);\n const defs=el('defs');const lg=el('linearGradient',{id:gid,x1:0,y1:0,x2:0,y2:1});\n lg.appendChild(el('stop',{offset:'0%','stop-color':'var(--azure)','stop-opacity':.28}));\n lg.appendChild(el('stop',{offset:'100%','stop-color':'var(--azure)','stop-opacity':.02}));\n defs.appendChild(lg);svg.appendChild(defs);\n svg.appendChild(el('path',{d:area,fill:`url(#${gid})`}));\n svg.appendChild(el('path',{d,fill:'none',stroke:'var(--azure)','stroke-width':2.4,'stroke-linejoin':'round','stroke-linecap':'round'}));\n \/\/ x labels (every other)\n labels.forEach((lb,i)=>{if(i%2===0||i===labels.length-1)svg.appendChild(el('text',{x:X(i),y:h-8,'text-anchor':'middle','font-size':10,fill:'var(--muted)'},lb));});\n \/\/ end dot\n svg.appendChild(el('circle',{cx:X(values.length-1),cy:Y(values.at(-1)),r:4.5,fill:'var(--azure)',stroke:'var(--surface)','stroke-width':2}));\n \/\/ crosshair layer\n const cx=el('line',{x1:0,x2:0,y1:pt,y2:pt+ih,stroke:'var(--azure)','stroke-width':1,'stroke-dasharray':'3 3',opacity:0});\n const cdot=el('circle',{r:5,fill:'var(--azure)',stroke:'var(--surface)','stroke-width':2,opacity:0});\n svg.appendChild(cx);svg.appendChild(cdot);\n const hit=el('rect',{x:pl,y:pt,width:iw,height:ih,fill:'transparent'});\n hit.addEventListener('mousemove',ev=>{\n const rect=svg.getBoundingClientRect();const rel=(ev.clientX-rect.left)\/rect.width*w;\n let i=Math.round((rel-pl)\/iw*(values.length-1));i=Math.max(0,Math.min(values.length-1,i));\n cx.setAttribute('x1',X(i));cx.setAttribute('x2',X(i));cx.setAttribute('opacity',.6);\n cdot.setAttribute('cx',X(i));cdot.setAttribute('cy',Y(values[i]));cdot.setAttribute('opacity',1);\n showTT(`<div class=\"tt-t\">${labels[i]} 2026<\/div><div class=\"tt-r\">Economic impact <b>${money(values[i])}<\/b><\/div>`,ev);\n });\n hit.addEventListener('mouseleave',()=>{cx.setAttribute('opacity',0);cdot.setAttribute('opacity',0);hideTT();});\n svg.appendChild(hit);\n return svg;\n}\n\n\/* ---- horizontal ranked stacked bars (tax local+state, per location) ---- *\/\nfunction rankedStacked(rows,opt={}){\n \/\/ rows: [{label, parts:[{v,color,name}], total, sub, onClick}]\n const fmt=opt.fmt||money, tfmt=opt.tfmt||money2;\n const w=opt.w||620,rowH=34,gap=10,pl=opt.pl||120,pr=opt.pr||64,pt=6;\n const h=pt+rows.length*(rowH+gap);\n const max=Math.max(...rows.map(r=>r.total))*1.02;\n const iw=w-pl-pr;\n const svg=el('svg',{viewBox:`0 0 ${w} ${h}`,width:'100%'});\n rows.forEach((r,ri)=>{\n const y=pt+ri*(rowH+gap);\n svg.appendChild(el('text',{x:pl-10,y:y+rowH\/2+4,'text-anchor':'end','font-size':12,'font-weight':600,fill:'var(--text)'},r.label));\n let x=pl;\n r.parts.forEach((p,pi)=>{\n const bw=iw*(p.v\/max);\n const g=el('g',{class:'barseg',style:'cursor:pointer'});\n const rc=el('rect',{x:x,y:y,width:Math.max(0,bw-2),height:rowH,rx:(pi===r.parts.length-1?6:0),fill:p.color});\n g.appendChild(rc);\n g.addEventListener('mousemove',ev=>showTT(`<div class=\"tt-t\">${r.label}<\/div><div class=\"tt-r\">${p.name} <b>${tfmt(p.v)}<\/b><\/div>`,ev));\n g.addEventListener('mouseleave',hideTT);\n if(r.onClick)g.addEventListener('click',r.onClick);\n svg.appendChild(g);x+=bw;\n });\n svg.appendChild(el('text',{x:x+8,y:y+rowH\/2+4,'font-size':12.5,'font-weight':700,fill:'var(--text)'},fmt(r.total)));\n });\n return svg;\n}\n\n\/* ---- donut for partner mix ---- *\/\nfunction donut(parts,opt={}){ \/\/ parts:[{v,color,name}]\n const size=opt.size||190,r=size\/2,rin=r*0.62,cx=r,cy=r;\n const tot=parts.reduce((a,p)=>a+p.v,0);let a0=-Math.PI\/2;\n const svg=el('svg',{viewBox:`0 0 ${size} ${size}`,width:size,height:size});\n parts.forEach(p=>{\n const a1=a0+ (p.v\/tot)*Math.PI*2;\n const x0=cx+r*Math.cos(a0),y0=cy+r*Math.sin(a0),x1=cx+r*Math.cos(a1),y1=cy+r*Math.sin(a1);\n const xi0=cx+rin*Math.cos(a0),yi0=cy+rin*Math.sin(a0),xi1=cx+rin*Math.cos(a1),yi1=cy+rin*Math.sin(a1);\n const large=(a1-a0)>Math.PI?1:0;\n const d=`M${x0} ${y0} A${r} ${r} 0 ${large} 1 ${x1} ${y1} L${xi1} ${yi1} A${rin} ${rin} 0 ${large} 0 ${xi0} ${yi0} Z`;\n const path=el('path',{d,fill:p.color,stroke:'var(--surface)','stroke-width':2,style:'cursor:pointer;transition:.15s'});\n path.addEventListener('mousemove',ev=>showTT(`<div class=\"tt-t\">${p.name}<\/div><div class=\"tt-r\">Impact <b>${money(p.v)}<\/b><\/div><div class=\"tt-r\">Share <b>${pct(p.v\/tot,0)}<\/b><\/div>`,ev));\n path.addEventListener('mouseleave',hideTT);\n if(p.onClick)path.addEventListener('click',p.onClick);\n svg.appendChild(path);a0=a1;\n });\n svg.appendChild(el('text',{x:cx,y:cy-3,'text-anchor':'middle','font-size':20,'font-weight':700,fill:'var(--text)'},money(tot)));\n svg.appendChild(el('text',{x:cx,y:cy+14,'text-anchor':'middle','font-size':10.5,fill:'var(--muted)'},'partner impact'));\n return svg;\n}\n\n\/* ---- stacked column: direct vs influenced by location ---- *\/\nfunction stackedCols(rows,opt={}){ \/\/ rows:[{label,direct,influenced,onClick}]\n const w=opt.w||620,h=opt.h||230,pl=42,pr=10,pt=12,pb=34;\n const iw=w-pl-pr,ih=h-pt-pb,n=rows.length;\n const max=Math.max(...rows.map(r=>r.direct+r.influenced))*1.14;\n const bw=Math.min(30,iw\/n*0.52),slot=iw\/n;\n const Y=v=>pt+ih*(1-v\/max);\n const svg=el('svg',{viewBox:`0 0 ${w} ${h}`,width:'100%'});\n for(let t=0;t<=4;t++){const val=max*t\/4,y=Y(val);svg.appendChild(el('line',{x1:pl,x2:w-pr,y1:y,y2:y,stroke:'var(--grid)','stroke-width':1}));svg.appendChild(el('text',{x:pl-8,y:y+3.5,'text-anchor':'end','font-size':10,fill:'var(--muted)'},money(val)));}\n rows.forEach((r,i)=>{\n const cx=pl+slot*i+slot\/2, x=cx-bw\/2;\n const hD=ih*r.direct\/max, hI=ih*r.influenced\/max;\n const yD=Y(r.direct), yI=Y(r.direct+r.influenced);\n const gI=el('rect',{x,y:yI,width:bw,height:Math.max(0,hI-1),rx:5,fill:'var(--s-influenced)',style:'cursor:pointer'});\n const gD=el('rect',{x,y:yD,width:bw,height:hD,rx:0,fill:'var(--s-direct)',style:'cursor:pointer'});\n [ ['Direct',r.direct,gD],['Influenced',r.influenced,gI] ].forEach(([nm,v,g])=>{\n g.addEventListener('mousemove',ev=>showTT(`<div class=\"tt-t\">${r.label}<\/div><div class=\"tt-r\">${nm} <b>${money(v)}<\/b><\/div><div class=\"tt-r\">Total <b>${money(r.direct+r.influenced)}<\/b><\/div>`,ev));\n g.addEventListener('mouseleave',hideTT);if(r.onClick)g.addEventListener('click',r.onClick);\n });\n svg.appendChild(gI);svg.appendChild(gD);\n svg.appendChild(el('text',{x:cx,y:h-19,'text-anchor':'middle','font-size':10,'font-weight':600,fill:'var(--text-2)'},r.label));\n svg.appendChild(el('text',{x:cx,y:h-8,'text-anchor':'middle','font-size':9.5,fill:'var(--muted)'},money(r.direct+r.influenced)));\n });\n return svg;\n}\n<\/script>\n\n<!-- =================== AI NARRATIVE ENGINE =================== -->\n<script id=\"ai\">\n\/* Lightweight on-device narrative generator. Reads the derived model and writes\n the dollars-first, council-ready sentence a director takes into a budget meeting.\n (In production this is the TrueImpact AI summarizer over the live attribution feed.) *\/\nfunction aiOverview(k){\n const m=rollup(k), locs=LOCS();\n const best=[...locs].sort((a,b)=>deriveMetrics(b,k).total-deriveMetrics(a,k).total)[0];\n const rate=[...locs].sort((a,b)=>b.interactionRate-a.interactionRate)[0];\n return `Across <b>${m.kiosks} kiosks<\/b> in <b>${locs.length} Los Angeles deployment zones<\/b>, TrueImpact projects <span class=\"em\">${money(m.total)}<\/span> in visitor-driven economic impact and <span class=\"em\">${money(m.tax)}<\/span> in estimated public tax this period \u2014 a small, defensible <b>attributed slice<\/b> of LA's $42.6B visitor economy. <b>${best.name}<\/b> leads on impact; <b>${rate.name}<\/b> engages the highest share of visitors at <b>${pct(rate.interactionRate)}<\/b>. Figures are modeled from LA's 49.5M annual visitors and TrueOmni platform benchmarks; at go-live every dollar is ledgered to a live kiosk event. An estimated <span class=\"em\">${money(m.recirc)}<\/span> re-circulates back through the local economy.`;\n}\nfunction aiTax(k){\n const m=rollup(k),b=m.taxBreak,locs=LOCS();\n const top=Object.entries(b).sort((x,y)=>y[1]-x[1])[0];\n const nm={hotelTOT:'hotel \/ transient-occupancy tax',salesTax:'sales & use tax',rentalTax:'rental-car excise',stateTax:'CA state general-fund capture'}[top[0]];\n const hi=[...locs].sort((a,b)=>b.tax.tot-a.tax.tot)[0], lo=[...locs].sort((a,b)=>a.tax.tot-b.tax.tot)[0];\n const cmp = hi.tax.tot!==lo.tax.tot ? ` Because rates are set locally, the same visitor is worth more in <b>${hi.name} (${hi.tax.tot}% TOT)<\/b> than in <b>${lo.name} (${lo.tax.tot}%)<\/b>.` : '';\n return `Attributed visitor spending is projected to generate an estimated <span class=\"em\">${money(m.tax)}<\/span> in tax this period \u2014 <b>${money(m.taxLocal)}<\/b> in local capture (hotel\/TOT, sales & use, rental-car excise) that funds the destination, and <b>${money(m.taxState)}<\/b> in CA state general-fund capture. The single largest line is <b>${nm}<\/b> at <span class=\"em\">${money(top[1])}<\/span>.${cmp} Re-spent through public budgets, this revenue drives an estimated <span class=\"em\">${money(m.recirc)}<\/span> of induced local activity \u2014 a soft benefit on top of the hard capture.`;\n}\nfunction aiLocation(L,k){\n const m=deriveMetrics(L,k),r=L.tax;\n return `<b>${L.name}<\/b> is projected to turn <b>${num(m.interactions)}<\/b> kiosk interactions into <span class=\"em\">${money(m.total)}<\/span> of economic impact and <span class=\"em\">${money(m.tax)}<\/span> of local + state tax (TOT ${r.tot}%, sales ${r.sales}%, rental ${r.rental}%). ${L.note} Partners captured <b>${money(Object.values(m.partners).reduce((a,b)=>a+b,0))}<\/b>, led by ${SEG[Object.entries(m.partners).sort((a,b)=>b[1]-a[1])[0][0]].name.toLowerCase()}.`;\n}\nfunction aiNetwork(k){\n const {net}=networkAgg(k);\n return `Across the full TrueOmni network \u2014 <b>${net.destinations} destinations<\/b> and <b>${num(net.kiosks)} kiosks<\/b> in North America and Japan \u2014 the platform attributed <span class=\"em\">${money(net.total)}<\/span> of visitor-driven economic impact and <span class=\"em\">${money(net.tax)}<\/span> in estimated public tax revenue this period. This is the first time the destination industry has an aggregate impact number built from <b>ledgered first-party behavioral data<\/b> rather than modeled surveys. Every destination below drills down to its own kiosks.`;\n}\nfunction aiEngagement(rows, mode, scopeName){\n const attn=[...rows].sort((a,b)=>b.interactions-a.interactions)[0];\n const val=[...rows].sort((a,b)=>b.impact-a.impact)[0];\n const invest= mode==='campaigns'\n ? [...rows].filter(r=>r.roas).sort((a,b)=>b.roas-a.roas)[0]\n : [...rows].sort((a,b)=>b.valPerK-a.valPerK)[0];\n const gap = attn.id!==val.id\n ? ` The gap is the story: <b>${attn.name}<\/b> draws the most attention, but <b>${val.name}<\/b> converts it into the most attributed dollars \u2014 so raw attention isn't the same as value.`\n : ` <b>${attn.name}<\/b> both draws the most attention and drives the most dollars.`;\n const investLine = mode==='campaigns'\n ? ` For spend, <b>${invest.name}<\/b> returns the best ROI at <span class=\"em\">${invest.roas.toFixed(1)}\u00d7<\/span> \u2014 invest here first.`\n : ` <b>${invest.name}<\/b> punches above its attention (${money(invest.valPerK)} attributed per 1K interactions) \u2014 the efficient place to feature and cross-promote.`;\n return `In <b>${scopeName}<\/b>, the ${mode==='campaigns'?'campaigns':'kiosk modules'} split the funnel from exposure to attributed conversion.${gap}${investLine} Rank by any funnel stage using the metric toggle; filter by market to see how the mix shifts location to location.`;\n}\nfunction aiPartner(k){\n const m=rollup(k),tot=Object.values(m.partners).reduce((a,b)=>a+b,0);\n const top=Object.entries(m.partners).sort((a,b)=>b[1]-a[1])[0];\n return `TrueImpact attributed <span class=\"em\">${money(tot)}<\/span> of visitor spending to partner businesses \u2014 hotels, restaurants, attractions and event venues \u2014 every dollar tied to a kiosk referral, QR scan, pass pull or partner-POS event. <b>${SEG[top[0]].name}<\/b> captured the most at <span class=\"em\">${money(top[1])}<\/span>. This is the number a partner sees in their own portal, and the reason ${'>'}30% upgrade to premium membership within 18 months.`;\n}\nfunction aiBanner(tag,html){\n return `<div class=\"ai-banner fade\"><div class=\"ai-ic\"><svg viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M12 3l1.9 4.6L18 9l-4.1 1.4L12 15l-1.9-4.6L6 9l4.1-1.4zM19 14l.9 2.2L22 17l-2.1.8L19 20l-.9-2.2L16 17l2.1-.8z\" fill=\"#fff\"\/><\/svg><\/div><div><span class=\"ai-tag\">${tag}<\/span><div class=\"ai-txt\">${html}<\/div><\/div><\/div>`;\n}\n<\/script>\n\n<!-- =================== APP \/ ROUTER \/ PAGES =================== -->\n<script id=\"app-logic\">\nlet PERIOD='t12';\nlet engMode='modules', engLoc='all', engMetric='interactions'; \/\/ engagement drill-through filters\nconst app=$('#app');\nfunction K(){return PERIODS[PERIOD].k;}\nfunction periodLabel(){return PERIODS[PERIOD].label;}\n\n\/* ---------- helpers to build DOM cards ---------- *\/\nfunction h(html){const t=document.createElement('template');t.innerHTML=html.trim();return t.content.firstChild;}\nfunction card(title,hint,bodyNodes,cls=''){\n const c=h(`<div class=\"card ${cls}\"><div class=\"card-h\"><div><h3>${title}${hint?` <span class=\"hint\">${hint}<\/span>`:''}<\/h3><\/div><\/div><\/div>`);\n (Array.isArray(bodyNodes)?bodyNodes:[bodyNodes]).forEach(n=>n&&c.appendChild(typeof n==='string'?h(n):n));\n return c;\n}\nfunction legend(items){const l=h('<div class=\"legend\"><\/div>');items.forEach(it=>l.appendChild(h(`<span class=\"li\"><span class=\"sw ${it.line?'line':''}\" style=\"background:${it.color}\"><\/span>${it.name}<\/span>`)));return l;}\nfunction shortName(n){return n.replace(' Lake','').replace(' Valley','').replace(' Bay','').replace('Fort ','Ft ').replace(' Springs','').replace('San Francisco','SF').replace('Los Angeles','LA').replace('Magnificent Mile','Mag Mile').replace('McCormick Place','McCormick').replace('Museum Campus','Museum').split(' (')[0];}\nfunction engShort(n){return n.replace(\/\\s*\\(.*\\)\/,'').replace('Interactive Map & Wayfinding','Map & Wayfinding').replace(' Placements','').replace('Local ','').replace('-Season Getaway','-Season').replace(' & Coupons','').replace(' Push','').replace(' Welcome','').replace(' & Restaurants','').replace(' to Do & Attractions',' to Do').replace(' Builder','').replace(' Calendar','').replace(' & Parking','');}\nfunction setDest(id){activeDest=id;engLoc='all';location.hash='#\/overview';render();}\nfunction engMiniCard(k){\n const sc=engScope(k); const rows=splitFunnel(sc.m, MODULES, sc.seg).sort((a,b)=>b.interactions-a.interactions).slice(0,5);\n const max=rows[0].interactions;\n const c=card('Module & campaign engagement','what draws attention \u2014 drill the funnel','',' ');\n const list=h('<div class=\"loclist\"><\/div>');\n rows.forEach(r=>{const row=h(`<div class=\"locrow\" style=\"grid-template-columns:1fr auto\"><div><div class=\"lr-name\" style=\"display:flex;align-items:center;gap:7px\"><span class=\"sw\" style=\"width:11px;height:11px;border-radius:3px;background:${SEG[r.tag].color}\"><\/span>${r.name}<\/div><\/div><div class=\"lr-val\">${num(r.interactions)}<div class=\"lr-sub\" style=\"font-weight:600\">${money(r.impact)}<\/div><\/div><div class=\"lr-bar\"><i style=\"width:${(r.interactions\/max*100).toFixed(0)}%\"><\/i><\/div><\/div>`);\n row.addEventListener('click',()=>go('#\/modules'));list.appendChild(row);});\n c.appendChild(list);\n const btns=h('<div style=\"display:flex;gap:8px;margin-top:12px\"><\/div>');\n btns.appendChild(h(`<button class=\"chip\" style=\"cursor:pointer\" onclick=\"go('#\/modules')\">Modules \u203a<\/button>`));\n btns.appendChild(h(`<button class=\"chip\" style=\"cursor:pointer\" onclick=\"go('#\/campaigns')\">Campaigns & A\/B tests \u203a<\/button>`));\n c.appendChild(btns);\n return c;\n}\n\n\/* ================= OVERVIEW ================= *\/\nfunction pageOverview(){\n const k=K(),m=rollup(k);\n const wrap=h('<div class=\"fade\"><\/div>');\n wrap.appendChild(h(`<div class=\"pagehead\"><div><div class=\"eyebrow\">${ACT().kind} \u00b7 Executive Dashboard<\/div><h1>${ACT().name} \u2014 ${ACT().scope} Impact<\/h1><\/div><div class=\"meta\">Reporting period<br><b style=\"color:var(--text);font-size:14px\">${periodLabel()}<\/b><br>${m.kiosks} kiosks \u00b7 ${LOCS().length} zones<\/div><\/div>`));\n wrap.appendChild(h(`<div class=\"crumbs\"><span>${ACT().name}<\/span><span class=\"sep\">\u203a<\/span><a onclick=\"go('#\/overview')\">${ACT().region}<\/a><span class=\"sep\">\u203a<\/span><span>All zones<\/span><\/div>`));\n wrap.appendChild(h(`<div class=\"card\" style=\"margin-bottom:16px;padding:16px 18px\"><div class=\"eyebrow\" style=\"margin-bottom:10px\">Destination context \u00b7 Discover Los Angeles \/ LA Tourism<\/div><div style=\"display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:14px\"><div><div style=\"font-size:24px;font-weight:800;color:var(--text)\">49.5M<\/div><div style=\"font-size:12px;color:var(--text-2)\">Annual Visitors<\/div><\/div><div><div style=\"font-size:24px;font-weight:800;color:var(--text)\">$42.6B<\/div><div style=\"font-size:12px;color:var(--text-2)\">Visitor Spending<\/div><\/div><div><div style=\"font-size:24px;font-weight:800;color:var(--text)\">530,000+<\/div><div style=\"font-size:12px;color:var(--text-2)\">Tourism Jobs<\/div><\/div><div><div style=\"font-size:24px;font-weight:800;color:var(--text)\">1,000+<\/div><div style=\"font-size:12px;color:var(--text-2)\">Stakeholders<\/div><\/div><\/div><div class=\"note\" style=\"margin-top:12px\">Real, leadership-provided figures (Discover Los Angeles \/ LA Tourism, 2026). The TrueImpact economic-impact numbers below are a modeled <b>attributed slice<\/b> of this $42.6B visitor economy \u2014 the portion the kiosk network measurably influences \u2014 never the whole.<\/div><\/div>`));\n wrap.appendChild(h(aiBanner('TrueImpact AI \u00b7 Council-ready summary',aiOverview(k))));\n wrap.appendChild(rampCard(k)); wrap.lastChild.style.marginBottom='16px';\n\n \/\/ KPI band\n const kpis=h('<div class=\"grid kpis\" style=\"margin-bottom:16px\"><\/div>');\n kpis.appendChild(h(`<div class=\"card kpi hero\"><div class=\"glow\"><\/div><div class=\"k-label\">Total economic impact<\/div><div class=\"k-val\"><span class=\"cur\">${curSym()}<\/span>${money(m.total).replace(curSym(),'')}<\/div><div class=\"k-delta up\">\u25b2 18.4% vs prior period<\/div><div class=\"k-foot\">Direct ${money(m.direct)} + Influenced ${money(m.influenced)} \u00b7 dollars-first, ledger-level<\/div><\/div>`));\n kpis.appendChild(kpiTile('Estimated tax revenue',money(m.tax),'\u25b2 16.1%',`Local ${money(m.taxLocal)} \u00b7 State ${money(m.taxState)}`,()=>go('#\/tax')));\n kpis.appendChild(kpiTile('Partner-captured spend',money(Object.values(m.partners).reduce((a,b)=>a+b,0)),'\u25b2 21.0%','Hotels \u00b7 dining \u00b7 attractions \u00b7 events',()=>go('#\/partners')));\n kpis.appendChild(kpiTile('Trackable visitor actions',num(m.interactions),'\u25b2 12.7%',`${num(m.conversions)} attributed conversions`));\n wrap.appendChild(kpis);\n\n \/\/ Map + location list\n const mapRow=h('<div class=\"grid row-map\" style=\"margin-bottom:16px\"><\/div>');\n mapRow.appendChild(card('Impact by kiosk location','click a market to drill in',[buildMap(k),legend([{name:'Bubble size = economic impact',color:'var(--azure)'}])],'pad0'+' '));\n const mapCard=mapRow.lastChild;mapCard.style.padding='18px';\n mapRow.appendChild(card('Zones ranked','by economic impact',[buildLocList(k)]));\n wrap.appendChild(mapRow);\n\n \/\/ Funnel + Direct\/influenced by location\n const r2=h('<div class=\"grid row-2\" style=\"margin-bottom:16px\"><\/div>');\n r2.appendChild(card('The visitor funnel',ACT().scope.toLowerCase(),[buildFunnel(m),h('<div class=\"note\">Exposure \u2192 interaction \u2192 high-intent action \u2192 attributed conversion. Rates are TrueOmni platform benchmarks; volumes are ledgered kiosk events.<\/div>')]));\n const dcols=stackedCols(LOCS().map(L=>{const mm=deriveMetrics(L,k);return{label:shortName(L.name),direct:mm.direct,influenced:mm.influenced,onClick:()=>go('#\/location\/'+L.id)};}));\n r2.appendChild(card('Direct vs influenced impact','by market \u00b7 click to drill',[dcols,legend([{name:'Direct (attributed spend)',color:'var(--s-direct)'},{name:'Influenced (supply-chain + wage tail)',color:'var(--s-influenced)'}])]));\n wrap.appendChild(r2);\n\n \/\/ Partner mix + tax preview\n const r3=h('<div class=\"grid row-2\" style=\"margin-bottom:16px\"><\/div>');\n r3.appendChild(buildPartnerCard(m,k));\n r3.appendChild(buildTaxPreview(m,k));\n wrap.appendChild(r3);\n\n \/\/ Engagement entry\n wrap.appendChild(engMiniCard(k));\n wrap.lastChild.style.marginBottom='16px';\n\n \/\/ Media Network entry\n wrap.appendChild(mediaMiniCard(k));\n wrap.lastChild.style.marginBottom='16px';\n\n \/\/ Trend\n const trend=card('Economic impact trend','monthly \u00b7 '+periodLabel(),[areaChart(rollupSeries(k),MONTHS,{h:220}),h('<div class=\"note\">Set against the 49.5M visitors Los Angeles draws each year, this 20-kiosk network is modeled to capture ~14.8M kiosk encounters\/yr \u2014 roughly 30% of that base \u2014 and the attributed economic impact shown here is a small, defensible slice of LA\\'s $42.6B visitor economy. Seasonality reflects LA\\'s mild coastal climate with a summer peak; shoulder-season automation adds an estimated 8\u201312% during off-peak weeks \u2014 the program\\'s largest untapped lever.<\/div>')]);\n wrap.appendChild(trend);\n return wrap;\n}\nfunction rampCard(k){\n const c=card('Deployment ramp \u00b7 7 \u2192 20 kiosks','projected run-rate as zones come online (90\u2013120 day rollout)','',' ');\n const list=h('<div class=\"loclist\"><\/div>');\n let prevK=0;\n PHASES.forEach(ph=>{\n const locs=LOCS().filter(L=>ph.ids.includes(L.id));\n const m=rollup(k,locs); const add=m.kiosks-prevK; prevK=m.kiosks;\n const row=h(`<div class=\"locrow\"><div><div class=\"lr-name\">${ph.name}<\/div><div class=\"lr-sub\">${ph.window} \u00b7 ${m.kiosks} kiosks live${add?` (+${add})`:''}<\/div><\/div><div class=\"lr-val\">${money(m.total)}<div class=\"lr-sub\" style=\"font-weight:600\">${money(m.tax)} tax \u00b7 ${money(m.taxLocal)} local<\/div><\/div><div class=\"lr-bar\"><i style=\"width:${(m.kiosks\/30*100).toFixed(0)}%\"><\/i><\/div><\/div>`);\n list.appendChild(row);\n });\n c.appendChild(list);\n c.appendChild(h('<div class=\"note\">Cumulative annualized run-rate at each phase. Phase 1 launches in hotel lobbies (captive audiences, fastest proof); the Falls, value-lodging, downtown and casino\/transit zones follow. Figures scale with kiosks online \u2014 not a forecast of new demand.<\/div>'));\n return c;\n}\nfunction kpiTile(label,val,delta,foot,onClick){\n const c=h(`<div class=\"card kpi\"${onClick?' style=\"cursor:pointer\"':''}><div class=\"k-label\">${label}<\/div><div class=\"k-val\">${val}<\/div><div class=\"k-delta up\">\u25b2 ${delta.replace('\u25b2','').trim()}<\/div><div class=\"k-foot\">${foot}<\/div><\/div>`);\n if(onClick)c.addEventListener('click',onClick);\n return c;\n}\n\n\/* ---- Destination map (pixel-scale viewBox so marks\/labels stay true size).\n Reads the active destination's outline + each location's x,y. Works for any tenant. ---- *\/\nfunction buildMap(k){\n const D=ACT(), locs=LOCS();\n const svg=el('svg',{viewBox:'0 0 480 620',role:'img','aria-label':D.region+' kiosk map'});\n if(D.lake) svg.appendChild(el('path',{d:D.lake,fill:'var(--s-hotels)','fill-opacity':.12,stroke:'none'}));\n svg.appendChild(el('path',{d:D.outline,class:'ca-outline'}));\n if(D.lakeLabel) svg.appendChild(el('text',{x:D.lakeLabel.x,y:D.lakeLabel.y,'text-anchor':'middle','font-size':12,'font-style':'italic',fill:'var(--muted)',stroke:'none'},D.lakeLabel.t));\n const max=Math.max(...locs.map(L=>deriveMetrics(L,k).total));\n locs.forEach(L=>{\n const mm=deriveMetrics(L,k);const rr=9+18*Math.sqrt(mm.total\/max);\n const px=L.x,py=L.y;\n const g=el('g',{class:'mk'+(state.loc===L.id?' active':''),transform:`translate(${px},${py})`});\n g.appendChild(el('circle',{class:'ring',r:rr+5}));\n g.appendChild(el('circle',{class:'pin',r:rr,fill:'var(--azure)','fill-opacity':.85}));\n g.appendChild(el('circle',{class:'hit',r:Math.max(rr+7,16)}));\n if(rr>16)g.appendChild(el('text',{y:4,'text-anchor':'middle','font-size':11,fill:'#fff',stroke:'none'},money(mm.total)));\n g.appendChild(el('text',{y:rr+15,'text-anchor':'middle','font-size':11.5,'font-weight':700},L.name));\n g.addEventListener('mousemove',ev=>showTT(`<div class=\"tt-t\">${L.name}<\/div><div class=\"tt-r\">Impact <b>${money(mm.total)}<\/b><\/div><div class=\"tt-r\">Tax <b>${money(mm.tax)}<\/b><\/div><div class=\"tt-r\">Interaction <b>${pct(L.interactionRate)}<\/b><\/div>`,ev));\n g.addEventListener('mouseleave',hideTT);\n g.addEventListener('click',()=>go('#\/location\/'+L.id));\n svg.appendChild(g);\n });\n const box=h('<div class=\"mapwrap\"><\/div>');box.appendChild(svg);return box;\n}\nfunction buildLocList(k){\n const rows=[...LOCS()].map(L=>({L,m:deriveMetrics(L,k)})).sort((a,b)=>b.m.total-a.m.total);\n const max=rows[0].m.total;\n const box=h('<div class=\"loclist\"><\/div>');\n rows.forEach(({L,m})=>{\n const row=h(`<div class=\"locrow\"><div><div class=\"lr-name\">${L.name} ${L.badge?`<span class=\"pill tag-hi\">${L.badge}<\/span>`:''}<\/div><div class=\"lr-sub\">${L.sites} \u00b7 ${L.kiosks} kiosks<\/div><\/div><div class=\"lr-val\">${money(m.total)}<div class=\"lr-sub\" style=\"font-weight:600\">${money(m.tax)} tax<\/div><\/div><span class=\"chev\">\u203a<\/span><div class=\"lr-bar\"><i style=\"width:${(m.total\/max*100).toFixed(0)}%\"><\/i><\/div><\/div>`);\n row.addEventListener('click',()=>go('#\/location\/'+L.id));\n box.appendChild(row);\n });\n return box;\n}\nfunction buildFunnel(m){\n const stages=[\n {n:'Kiosk exposures',v:m.exposures,rate:''},\n {n:'Interactions',v:m.interactions,rate:'of exposed'},\n {n:'High-intent actions',v:m.highIntent,rate:pct(FUNNEL.highIntent)+' of interactions'},\n {n:'Attributed conversions',v:m.conversions,rate:pct(FUNNEL.conversion)+' of high-intent'},\n ];\n const max=stages[0].v;const cols=['#0E2240','#14508C','#1C9CD8','#33abe0'];\n const box=h('<div class=\"funnel\"><\/div>');\n stages.forEach((s,i)=>{\n const w=26+40*(s.v\/max);\n const st=h(`<div class=\"fstage\"><div class=\"fbar\" style=\"width:${w}%;background:${cols[i]}\">${s.n}<\/div><div class=\"fmeta\"><b>${num(s.v)}<\/b> <span class=\"frate\">${s.rate}<\/span><\/div><\/div>`);\n box.appendChild(st);\n });\n return box;\n}\nfunction buildPartnerCard(m,k){\n const parts=Object.entries(m.partners).map(([id,v])=>({v,name:SEG[id].name,color:SEG[id].color,onClick:()=>go('#\/partners')}));\n const c=card('Partner economic impact','hotels \u00b7 dining \u00b7 attractions \u00b7 events','',' ');\n const inner=h('<div style=\"display:flex;gap:20px;align-items:center;flex-wrap:wrap\"><\/div>');\n inner.appendChild(donut(parts));\n const list=h('<div style=\"flex:1;min-width:200px\"><\/div>');\n parts.sort((a,b)=>b.v-a.v).forEach(p=>{\n const row=h(`<div class=\"locrow\" style=\"grid-template-columns:1fr auto\"><div><div class=\"lr-name\" style=\"display:flex;align-items:center;gap:7px\"><span class=\"sw\" style=\"width:11px;height:11px;border-radius:3px;background:${p.color}\"><\/span>${p.name}<\/div><\/div><div class=\"lr-val\">${money(p.v)}<\/div><\/div>`);\n row.addEventListener('click',()=>go('#\/partners'));list.appendChild(row);\n });\n inner.appendChild(list);\n c.appendChild(inner);\n c.appendChild(h('<div class=\"note\">This is the figure a partner sees in their own portal \u2014 every dollar tied to a kiosk referral, QR scan, pass pull, or partner-POS event. <span class=\"toggle-tbl\" onclick=\"go(\\'#\/partners\\')\">Open partner detail \u203a<\/span><\/div>'));\n return c;\n}\nfunction buildTaxPreview(m,k){\n const b=m.taxBreak;\n const parts=[\n {v:b.hotelTOT,name:'Hotel \/ TOT',color:'var(--s-local)'},\n {v:b.salesTax,name:'Sales & use',color:'#33abe0'},\n {v:b.rentalTax,name:'Rental-car excise',color:'#7cc9e8'},\n {v:b.stateTax,name:'State capture',color:'var(--s-state)'},\n ];\n const c=card('Estimated tax revenue','locality-based \u00b7 click to drill','',' ');\n const rows=parts.map(p=>({label:p.name,parts:[{v:p.v,color:p.color,name:p.name}],total:p.v,onClick:()=>go('#\/tax')}));\n c.appendChild(rankedStacked(rows,{pl:130,w:560}));\n c.appendChild(h(`<div class=\"gauge-track\"><i style=\"width:${(m.recirc\/(m.recirc+m.tax)*100).toFixed(0)}%\"><\/i><\/div>`));\n c.appendChild(h(`<div class=\"note\"><b style=\"color:var(--text)\">${money(m.recirc)}<\/b> soft benefit \u2014 estimated local re-circulation of these public tax dollars through community budgets & payroll. <span class=\"toggle-tbl\" onclick=\"go('#\/tax')\">Full tax breakdown \u203a<\/span><\/div>`));\n return c;\n}\n\n\/* ================= LOCATION DETAIL ================= *\/\nfunction pageLocation(id){\n const L=findLoc(id);if(!L)return pageOverview();\n const k=K(),m=deriveMetrics(L,k),r=L.tax;\n const wrap=h('<div class=\"fade\"><\/div>');\n wrap.appendChild(h(`<a class=\"backbtn\" onclick=\"go('#\/overview')\"><svg viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M15 18l-6-6 6-6\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg> All ${ACT().region} markets<\/a>`));\n wrap.appendChild(h(`<div class=\"crumbs\"><span>${ACT().name}<\/span><span class=\"sep\">\u203a<\/span><a onclick=\"go('#\/overview')\">${ACT().region}<\/a><span class=\"sep\">\u203a<\/span><span>${L.name}<\/span><\/div>`));\n wrap.appendChild(h(`<div class=\"pagehead\"><div><div class=\"eyebrow\">Kiosk market${L.badge?` \u00b7 <span style=\"color:var(--good)\">${L.badge}<\/span>`:''}<\/div><h1>${L.name}<\/h1><div class=\"ch-sub\" style=\"margin-top:4px;color:var(--text-2)\">${L.sites} \u00b7 ${L.kiosks} kiosks \u00b7 ${periodLabel()}<\/div><\/div><div class=\"meta\">Tax rates<br><b style=\"color:var(--text);font-size:13px\">TOT ${r.tot}% \u00b7 sales ${r.sales}% \u00b7 rental ${r.rental}%<\/b><\/div><\/div>`));\n wrap.appendChild(h(aiBanner('TrueImpact AI \u00b7 Market read',aiLocation(L,k))));\n\n const kpis=h('<div class=\"grid kpis\" style=\"margin-bottom:16px\"><\/div>');\n kpis.appendChild(h(`<div class=\"card kpi hero\"><div class=\"glow\"><\/div><div class=\"k-label\">Economic impact<\/div><div class=\"k-val\"><span class=\"cur\">${curSym()}<\/span>${money(m.total).replace(curSym(),'')}<\/div><div class=\"k-foot\">Direct ${money(m.direct)} + Influenced ${money(m.influenced)}<\/div><\/div>`));\n kpis.appendChild(kpiTile('Estimated tax revenue',money(m.tax),'',`Local ${money(m.taxLocal)} \u00b7 State ${money(m.taxState)}`,()=>go('#\/tax')));\n kpis.appendChild(kpiTile('Partner-captured spend',money(Object.values(m.partners).reduce((a,b)=>a+b,0)),'','across 4 segments',()=>go('#\/partners')));\n kpis.appendChild(kpiTile('Interaction rate',pct(L.interactionRate),'',`${num(m.interactions)} interactions`));\n wrap.appendChild(kpis);\n\n const r2=h('<div class=\"grid row-2\" style=\"margin-bottom:16px\"><\/div>');\n r2.appendChild(card('Visitor funnel','this market',[buildFunnel(m)]));\n r2.appendChild(buildLocTaxCard(m,L));\n wrap.appendChild(r2);\n\n const r3=h('<div class=\"grid row-2\" style=\"margin-bottom:16px\"><\/div>');\n const parts=Object.entries(m.partners).map(([pid,v])=>({v,name:SEG[pid].name,color:SEG[pid].color}));\n const pc=card('Partner impact \u2014 '+L.name,'who captured the visitor dollar','',' ');\n const pin=h('<div style=\"display:flex;gap:20px;align-items:center;flex-wrap:wrap\"><\/div>');\n pin.appendChild(donut(parts));\n const pl=h('<div style=\"flex:1;min-width:200px\"><\/div>');\n parts.sort((a,b)=>b.v-a.v).forEach(p=>pl.appendChild(h(`<div class=\"locrow\" style=\"grid-template-columns:1fr auto\"><div class=\"lr-name\" style=\"display:flex;align-items:center;gap:7px\"><span class=\"sw\" style=\"width:11px;height:11px;border-radius:3px;background:${p.color}\"><\/span>${p.name}<\/div><div class=\"lr-val\">${money(p.v)}<\/div><\/div>`)));\n pin.appendChild(pl);pc.appendChild(pin);r3.appendChild(pc);\n r3.appendChild(card('Monthly impact','seasonality',[areaChart(seriesFor(L,k),MONTHS,{h:210})]));\n wrap.appendChild(r3);\n\n \/\/ sample named partners\n wrap.appendChild(buildSamplePartners(L,m));\n return wrap;\n}\nfunction buildLocTaxCard(m,L){\n const b=m.taxBreak,r=L.tax;\n const rows=[\n {label:`Hotel \/ TOT (${r.tot}%)`,parts:[{v:b.hotelTOT,color:'var(--s-local)',name:'Hotel occupancy tax'}],total:b.hotelTOT},\n {label:`Sales & use (${r.sales}%)`,parts:[{v:b.salesTax,color:'#33abe0',name:'Sales & use tax'}],total:b.salesTax},\n {label:`Rental-car (${r.rental}%)`,parts:[{v:b.rentalTax,color:'#7cc9e8',name:'Rental-car excise'}],total:b.rentalTax},\n {label:'State capture',parts:[{v:b.stateTax,color:'var(--s-state)',name:'State general fund'}],total:b.stateTax},\n ];\n const c=card('Estimated tax revenue','locality-based','',' ');\n c.appendChild(rankedStacked(rows,{pl:150,w:560}));\n c.appendChild(h(`<div class=\"note\">Rates are set by this jurisdiction \u2014 which is why a visitor here is worth a different tax yield than in any other market. <b style=\"color:var(--text)\">${money(m.recirc)}<\/b> estimated re-circulation (soft benefit).<\/div>`));\n return c;\n}\nfunction buildSamplePartners(L,m){\n const SAMPLES={\n lax:['H Hotel LAX','Aviator restaurants','LAX Theme Building','LAX terminal retail'],\n hollywood:['Loews Hollywood Hotel','Musso & Frank Grill','TCL Chinese Theatre','Dolby Theatre'],\n dtla:['JW Marriott L.A. LIVE','Grand Central Market','The Broad','Crypto.com Arena'],\n santamonica:['Shutters on the Beach','Santa Monica Pier dining','Santa Monica Pier','Venice Boardwalk Events'],\n beverlyhills:['Beverly Wilshire','Spago Beverly Hills','Rodeo Drive','Golden Triangle Events'],\n universal:['Hilton Universal City','CityWalk dining','Universal Studios Hollywood','Universal CityWalk Events'],\n sf:['Hotel Nikko','Ferry Building Marketplace','Alcatraz Cruises','Moscone Center'],\n sd:['Hotel del Coronado','Little Italy Food Hall','San Diego Zoo','Petco Park'],\n ana:['Anaheim Marriott','Downtown Disney Dining','Disneyland Resort','Angel Stadium'],\n bb:['The Lodge at Big Bear','Peppercorn Grille','Big Bear Mountain Resort','Village Events'],\n napa:['Carneros Resort','The French Laundry','Castello di Amorosa','Oxbow Public Market'],\n ps:['Parker Palm Springs','Workshop Kitchen','Palm Springs Tram','Coachella \/ Stagecoach'],\n sac:['Citizen Hotel','Old Sacramento Waterfront','California State Railroad Museum','Golden 1 Center'],\n ord:['Hilton O\u2019Hare','Tortas Frontera','Terminal 5 Retail','United Club'],\n mag:['The Peninsula Chicago','Purple Pig','360 CHICAGO','Water Tower Place'],\n navy:['Sable at Navy Pier','Giordano\u2019s','Centennial Wheel','Navy Pier Events'],\n mcc:['Marriott Marquis Chicago','Wintrust Cafe','Field Museum','McCormick Expo Halls'],\n loop:['JW Marriott Chicago','The Berghoff','Skydeck Willis Tower','Chicago Theatre'],\n mus:['Hilton Museum Campus','Shedd Cafe','Shedd Aquarium','Adler After Dark'],\n wrig:['Hotel Zachary','Gallagher Way Dining','Wrigley Field Tours','Cubs Home Games'],\n orl:['Hilton Bonnet Creek','Disney Springs Dining','Universal Orlando','OCCC Events'],\n mia:['Fontainebleau Miami','Joe\u2019s Stone Crab','Vizcaya Museum','Ultra \/ Art Basel'],\n tpa:['Tampa Marriott Water St','Columbia Restaurant','Busch Gardens','Amalie Arena'],\n ftl:['W Fort Lauderdale','Casa Sensei','Riverwalk Cruises','Broward Convention'],\n jax:['Marriott Downtown JAX','Cowford Chophouse','MOSH Museum','VyStar Arena'],\n nap:['Ritz-Carlton Naples','Campiello','Naples Botanical Garden','5th Ave Events'],\n key:['Casa Marina Resort','Blue Heaven','Mallory Square Sunset','Fantasy Fest'],\n };\n const names=SAMPLES[L.id]||['Hotel','Restaurant','Attraction','Venue'];\n const segIds=['hotels','dining','attractions','events'];\n const c=card('Sample attributed partners','illustrative \u2014 top referral recipients','',' ');\n const tbl=h('<table><thead><tr><th>Partner<\/th><th>Segment<\/th><th>Attributed spend<\/th><th>Referrals<\/th><th>Trend<\/th><\/tr><\/thead><tbody><\/tbody><\/table>');\n const tb=tbl.querySelector('tbody');\n segIds.forEach((sid,i)=>{\n const v=m.partners[sid]*(0.34-i*0.03);\n const refs=Math.round(m.highIntent*L.mix[sid]*0.4);\n tb.appendChild(h(`<tr><td><b>${names[i]}<\/b><\/td><td><span class=\"pill tag-mid\">${SEG[sid].name}<\/span><\/td><td class=\"tnum\">${money2(v)}<\/td><td class=\"tnum\">${refs.toLocaleString()}<\/td><td><span class=\"pill tag-hi\">\u25b2 ${(8+i*3)}%<\/span><\/td><\/tr>`));\n });\n c.appendChild(tbl);\n return c;\n}\n\n\/* ================= PARTNER DETAIL ================= *\/\nfunction pagePartners(){\n const k=K(),m=rollup(k);const tot=Object.values(m.partners).reduce((a,b)=>a+b,0);\n const wrap=h('<div class=\"fade\"><\/div>');\n wrap.appendChild(h(`<a class=\"backbtn\" onclick=\"go('#\/overview')\"><svg viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M15 18l-6-6 6-6\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg> ${ACT().region} overview<\/a>`));\n wrap.appendChild(h(`<div class=\"crumbs\"><a onclick=\"go('#\/overview')\">${ACT().region}<\/a><span class=\"sep\">\u203a<\/span><span>Partner economic impact<\/span><\/div>`));\n wrap.appendChild(h(`<div class=\"pagehead\"><div><div class=\"eyebrow\">${ACT().region} \u00b7 Partner economic impact<\/div><h1>What the visitor dollar did for partners<\/h1><\/div><div class=\"meta\">${periodLabel()}<br><b style=\"color:var(--text)\">${money(tot)}<\/b> attributed<\/div><\/div>`));\n wrap.appendChild(h(aiBanner('TrueImpact AI \u00b7 Partner read',aiPartner(k))));\n\n \/\/ segment cards\n const icons={hotels:'M3 21V9l9-6 9 6v12M9 21v-6h6v6',dining:'M6 3v7m0 0a3 3 0 006 0V3M6 10v11M18 3c-2 0-3 2-3 5s1 4 3 4v9',attractions:'M3 21l9-18 9 18M8 21v-5h8v5',events:'M3 8h18M3 8l2-4h14l2 4M5 8v12h14V8'};\n const cards=h('<div class=\"seg-cards\" style=\"margin-bottom:16px\"><\/div>');\n Object.entries(m.partners).sort((a,b)=>b[1]-a[1]).forEach(([id,v])=>{\n const c=h(`<div class=\"seg-card\"><div class=\"sc-top\"><span class=\"sc-ic\" style=\"background:${SEG[id].color}\"><svg viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"${icons[id]}\" stroke=\"#fff\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg><\/span>${SEG[id].name}<\/div><div class=\"sc-val\">${money(v)}<\/div><div class=\"sc-sub\">${pct(v\/tot,0)} of partner impact<\/div><div class=\"sc-count\"><span>Est. partners<\/span><span>${Math.round(400*SEG_SHARE(id))}<\/span><\/div><\/div>`);\n cards.appendChild(c);\n });\n wrap.appendChild(cards);\n\n \/\/ impact by segment across locations (stacked ranked)\n const rows=[...LOCS()].map(L=>{const mm=deriveMetrics(L,k);const p=mm.partners;const t=Object.values(p).reduce((a,b)=>a+b,0);\n return {label:L.name,total:t,onClick:()=>go('#\/location\/'+L.id),parts:['hotels','dining','attractions','events'].map(s=>({v:p[s],color:SEG[s].color,name:SEG[s].name}))};\n }).sort((a,b)=>b.total-a.total);\n const c1=card('Partner impact by market','stacked by segment \u00b7 click a bar to open the market','',' ');\n c1.appendChild(rankedStacked(rows,{pl:120,w:660}));\n c1.appendChild(legend(Object.keys(SEG).map(id=>({name:SEG[id].name,color:SEG[id].color}))));\n wrap.appendChild(c1);\n\n \/\/ why it matters\n wrap.appendChild(card('Why partners upgrade','the portal effect',[h(`<div class=\"stat-inline\" style=\"margin-top:6px\"><div class=\"si\"><b>+15\u201330%<\/b><span>itinerary inclusion lift<\/span><\/div><div class=\"si\"><b>+20\u201340%<\/b><span>listing exposure<\/span><\/div><div class=\"si\"><b>+10\u201325%<\/b><span>pass participation<\/span><\/div><div class=\"si\"><b>>30%<\/b><span>upgrade to premium in 18 mo<\/span><\/div><\/div>`),h('<div class=\"note\">The Partner ROI view is the single most-requested feature in the 2026 customer survey. When a restaurant or hotel sees its own attributed dollars, flat-dues membership becomes performance-aligned membership.<\/div>')]));\n return wrap;\n}\nfunction SEG_SHARE(id){return {hotels:.34,dining:.30,attractions:.22,events:.14}[id];}\n\n\/* ================= TAX DETAIL ================= *\/\nfunction pageTax(){\n const k=K(),m=rollup(k),b=m.taxBreak;\n const wrap=h('<div class=\"fade\"><\/div>');\n wrap.appendChild(h(`<a class=\"backbtn\" onclick=\"go('#\/overview')\"><svg viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M15 18l-6-6 6-6\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg> ${ACT().region} overview<\/a>`));\n wrap.appendChild(h(`<div class=\"crumbs\"><a onclick=\"go('#\/overview')\">${ACT().region}<\/a><span class=\"sep\">\u203a<\/span><span>Estimated tax revenue<\/span><\/div>`));\n wrap.appendChild(h(`<div class=\"pagehead\"><div><div class=\"eyebrow\">${ACT().region} \u00b7 Public revenue impact<\/div><h1>Estimated tax revenue by zone<\/h1><\/div><div class=\"meta\">${periodLabel()}<br><b style=\"color:var(--text)\">${money(m.tax)}<\/b> total est.<\/div><\/div>`));\n wrap.appendChild(h(aiBanner('TrueImpact AI \u00b7 Tax read',aiTax(k))));\n\n \/\/ KPI tiles by tax type\n const kpis=h('<div class=\"grid kpis\" style=\"margin-bottom:16px\"><\/div>');\n kpis.appendChild(h(`<div class=\"card kpi hero\"><div class=\"glow\"><\/div><div class=\"k-label\">Total estimated tax revenue<\/div><div class=\"k-val\"><span class=\"cur\">${curSym()}<\/span>${money(m.tax).replace(curSym(),'')}<\/div><div class=\"k-foot\">Local ${money(m.taxLocal)} + State ${money(m.taxState)}<\/div><\/div>`));\n kpis.appendChild(kpiTile('Hotel \/ TOT',money(b.hotelTOT),'','transient-occupancy tax \u2014 funds tourism'));\n kpis.appendChild(kpiTile('Sales & use',money(b.salesTax),'','dining \u00b7 retail \u00b7 tickets'));\n kpis.appendChild(kpiTile('Rental-car excise',money(b.rentalTax),'','vehicle surcharge'));\n wrap.appendChild(kpis);\n\n \/\/ stacked tax by location (local components + state)\n const rows=[...LOCS()].map(L=>{const mm=deriveMetrics(L,k),bb=mm.taxBreak;\n return {label:L.name,total:mm.tax,onClick:()=>go('#\/location\/'+L.id),parts:[\n {v:bb.hotelTOT,color:'var(--s-local)',name:'Hotel \/ TOT'},\n {v:bb.salesTax,color:'#33abe0',name:'Sales & use'},\n {v:bb.rentalTax,color:'#7cc9e8',name:'Rental-car excise'},\n {v:bb.stateTax,color:'var(--s-state)',name:'State capture'},\n ]};}).sort((a,b)=>b.total-a.total);\n const c1=card('Estimated tax revenue by zone','hotel\/TOT \u00b7 sales & use \u00b7 rental excise \u00b7 state \u00b7 click a bar to drill','',' ');\n c1.appendChild(rankedStacked(rows,{pl:120,w:680}));\n c1.appendChild(legend([{name:'Hotel \/ TOT',color:'var(--s-local)'},{name:'Sales & use',color:'#33abe0'},{name:'Rental-car excise',color:'#7cc9e8'},{name:'State capture',color:'var(--s-state)'}]));\n wrap.appendChild(c1);\n\n \/\/ recirculation soft benefit\n const recircCard=card('Recirculation \u2014 the soft benefit','induced community activity from public tax dollars','',' ');\n recircCard.appendChild(h(`<div class=\"stat-inline\" style=\"margin-top:4px\"><div class=\"si\"><b>${money(m.tax)}<\/b><span>hard tax captured<\/span><\/div><div class=\"si\"><b style=\"color:var(--good)\">${money(m.recirc)}<\/b><span>est. local re-circulation<\/span><\/div><div class=\"si\"><b>${money(m.tax+m.recirc)}<\/b><span>combined public benefit<\/span><\/div><\/div>`));\n recircCard.appendChild(h(`<div class=\"gauge-track\" style=\"margin-top:14px\"><i style=\"width:${(m.recirc\/(m.tax+m.recirc)*100).toFixed(0)}%\"><\/i><\/div>`));\n recircCard.appendChild(h('<div class=\"note\">Public revenue does not leave the community \u2014 it funds payroll, services, and local procurement that are re-spent through the regional economy. Modeled conservatively at 0.9\u00d7 of captured tax (induced\/soft). This is the number that turns \"we captured tax\" into \"we grew the local economy.\"<\/div>'));\n wrap.appendChild(recircCard);\n\n \/\/ full data table\n const c2=card('Full tax detail','auditable line items \u00b7 '+periodLabel(),'',' ');\n const tbl=h('<table><thead><tr><th>Zone<\/th><th>TOT %<\/th><th>Hotel\/TOT<\/th><th>Sales & use<\/th><th>Rental-car<\/th><th>State<\/th><th>Total tax<\/th><th>Recirc (soft)<\/th><\/tr><\/thead><tbody><\/tbody><\/table>');\n const tb=tbl.querySelector('tbody');\n rows.forEach(r=>{const L=LOCS().find(x=>x.name===r.label);const mm=deriveMetrics(L,k),bb=mm.taxBreak,rt=L.tax;\n const tr=h(`<tr><td><b>${L.name}<\/b><\/td><td class=\"tnum\">${rt.tot}%<\/td><td class=\"tnum\">${money2(bb.hotelTOT)}<\/td><td class=\"tnum\">${money2(bb.salesTax)}<\/td><td class=\"tnum\">${money2(bb.rentalTax)}<\/td><td class=\"tnum\">${money2(bb.stateTax)}<\/td><td class=\"tnum\"><b>${money2(mm.tax)}<\/b><\/td><td class=\"tnum\" style=\"color:var(--good)\">${money2(mm.recirc)}<\/td><\/tr>`);\n tr.addEventListener('click',()=>go('#\/location\/'+L.id));tb.appendChild(tr);\n });\n c2.appendChild(tbl);\n wrap.appendChild(c2);\n return wrap;\n}\n\n\/* ================= NETWORK ROLL-UP (all destinations) ================= *\/\nfunction pageNetwork(){\n const k=K(),{net,parts}=networkAgg(k);\n const wrap=h('<div class=\"fade\"><\/div>');\n wrap.appendChild(h(`<div class=\"pagehead\"><div><div class=\"eyebrow\">TrueOmni Network \u00b7 All destinations<\/div><h1>Total economic impact \u2014 every kiosk, every destination<\/h1><\/div><div class=\"meta\">${periodLabel()}<br><b style=\"color:var(--text);font-size:14px\">${net.destinations} destinations \u00b7 ${num(net.kiosks)} kiosks<\/b><\/div><\/div>`));\n wrap.appendChild(h(`<div class=\"crumbs\"><span>TrueOmni Network<\/span><span class=\"sep\">\u203a<\/span><span>All destinations<\/span><\/div>`));\n wrap.appendChild(h(aiBanner('TrueImpact AI \u00b7 Network roll-up',aiNetwork(k))));\n\n const kpis=h('<div class=\"grid kpis\" style=\"margin-bottom:16px\"><\/div>');\n kpis.appendChild(h(`<div class=\"card kpi hero\"><div class=\"glow\"><\/div><div class=\"k-label\">Network economic impact<\/div><div class=\"k-val\"><span class=\"cur\">${curSym()}<\/span>${money(net.total).replace(curSym(),'')}<\/div><div class=\"k-delta up\">\u25b2 22.6% YoY<\/div><div class=\"k-foot\">Direct ${money(net.direct)} + Influenced ${money(net.influenced)} \u00b7 ${net.destinations} destinations, ledger-level<\/div><\/div>`));\n kpis.appendChild(kpiTile('Public tax revenue',money(net.tax),'\u25b2 19.4%',`Local ${money(net.taxLocal)} \u00b7 State ${money(net.taxState)}`));\n kpis.appendChild(kpiTile('Partner-captured spend',money(Object.values(net.partners).reduce((a,b)=>a+b,0)),'\u25b2 24.1%','across all destinations'));\n kpis.appendChild(kpiTile('Trackable visitor actions',num(net.interactions),'\u25b2 15.2%',`${num(net.conversions)} attributed conversions`));\n wrap.appendChild(kpis);\n\n \/\/ destinations ranked (real 3 + modeled long-tail)\n const destRows=NET_IDS.map((id,i)=>({id,name:DESTINATIONS[id].name,region:DESTINATIONS[id].region,kind:DESTINATIONS[id].kind,m:parts[i]}))\n .sort((a,b)=>b.m.total-a.m.total);\n const maxD=destRows[0].m.total;\n const dl=h('<div class=\"loclist\"><\/div>');\n destRows.forEach(d=>{\n const row=h(`<div class=\"locrow\"><div><div class=\"lr-name\">${d.name}<\/div><div class=\"lr-sub\">${d.kind} \u00b7 ${d.m.kiosks} kiosks \u00b7 ${d.region}<\/div><\/div><div class=\"lr-val\">${money(d.m.total)}<div class=\"lr-sub\" style=\"font-weight:600\">${money(d.m.tax)} tax<\/div><\/div><span class=\"chev\">\u203a<\/span><div class=\"lr-bar\"><i style=\"width:${(d.m.total\/maxD*100).toFixed(0)}%\"><\/i><\/div><\/div>`);\n row.addEventListener('click',()=>setDest(d.id));dl.appendChild(row);\n });\n const realTot=parts.reduce((a,b)=>a+b.total,0), othersTot=net.total-realTot, othersTax=net.tax-parts.reduce((a,b)=>a+b.tax,0), othersK=net.kiosks-parts.reduce((a,b)=>a+b.kiosks,0);\n dl.appendChild(h(`<div class=\"locrow\" style=\"opacity:.85;cursor:default\"><div><div class=\"lr-name\">Other ${net.destinations-3} destinations<\/div><div class=\"lr-sub\">North America + Japan \u00b7 ~${num(othersK)} kiosks \u00b7 modeled long-tail<\/div><\/div><div class=\"lr-val\">${money(othersTot)}<div class=\"lr-sub\" style=\"font-weight:600\">${money(othersTax)} tax<\/div><\/div><span class=\"chev\" style=\"opacity:0\">\u203a<\/span><div class=\"lr-bar\"><i style=\"width:${(othersTot\/maxD*100).toFixed(0)}%;background:linear-gradient(90deg,#8b96a5,#5B6675)\"><\/i><\/div><\/div>`));\n\n const r1=h('<div class=\"grid row-2\" style=\"margin-bottom:16px\"><\/div>');\n r1.appendChild(card('Destinations ranked','click a live destination to drill into its kiosks',[dl,h('<div class=\"note\">California, Chicago and Florida are live TrueImpact tenants shown from their own kiosk data. The long-tail bucket models the remaining network to the published footprint.<\/div>')]));\n \/\/ network partner mix\n const parts2=Object.entries(net.partners).map(([id,v])=>({v,name:SEG[id].name,color:SEG[id].color}));\n const pc=card('Network partner impact','hotels \u00b7 dining \u00b7 attractions \u00b7 events','',' ');\n const pin=h('<div style=\"display:flex;gap:20px;align-items:center;flex-wrap:wrap\"><\/div>');\n pin.appendChild(donut(parts2));\n const plist=h('<div style=\"flex:1;min-width:190px\"><\/div>');\n parts2.sort((a,b)=>b.v-a.v).forEach(p=>plist.appendChild(h(`<div class=\"locrow\" style=\"grid-template-columns:1fr auto\"><div class=\"lr-name\" style=\"display:flex;align-items:center;gap:7px\"><span class=\"sw\" style=\"width:11px;height:11px;border-radius:3px;background:${p.color}\"><\/span>${p.name}<\/div><div class=\"lr-val\">${money(p.v)}<\/div><\/div>`)));\n pin.appendChild(plist);pc.appendChild(pin);\n r1.appendChild(pc);\n wrap.appendChild(r1);\n\n \/\/ engagement entry (network scope)\n wrap.appendChild(engMiniCard(k));\n wrap.lastChild.style.marginBottom='16px';\n\n \/\/ network trend\n wrap.appendChild(card('Network economic impact trend','monthly \u00b7 all destinations',[areaChart(networkSeries(k),MONTHS,{h:220}),h('<div class=\"note\">The category\\'s first aggregate impact curve built from first-party behavioral data across the network. Each destination re-circulates public tax dollars into its own community \u2014 an estimated '+money(net.recirc)+' network-wide (soft benefit).<\/div>')]));\n return wrap;\n}\n\n\/* ================= ENGAGEMENT DRILL-THROUGH ================= *\/\nfunction engScope(k){\n if(activeDest==='network'){const m=networkAgg(k).net;return {m,name:'the TrueOmni Network',seg:segSharesOf(m),locs:[]};}\n if(engLoc!=='all'){const L=findLoc(engLoc);if(L){const m=deriveMetrics(L,k);return {m,name:L.name,seg:segSharesOf(m),locs:LOCS()};}}\n const m=rollup(k);return {m,name:ACT().region,seg:segSharesOf(m),locs:LOCS()};\n}\nfunction engMetrics(mode){\n const base={\n interactions:{label:'Attention', get:r=>r.interactions, fmt:num, tfmt:v=>num(v)+' sessions'},\n highIntent: {label:'High-intent', get:r=>r.highIntent, fmt:num, tfmt:v=>num(v)+' actions'},\n conversions: {label:'Conversions', get:r=>r.conversions, fmt:num, tfmt:v=>num(v)+' conv.'},\n impact: {label:'Attributed $', get:r=>r.impact, fmt:money, tfmt:money2},\n };\n if(mode==='modules') base.time={label:'Time spent',get:r=>r.timeHrs,fmt:v=>num(v)+' h',tfmt:v=>num(v)+' hours'};\n else base.roas={label:'ROI (ROAS)',get:r=>r.roas,fmt:v=>v.toFixed(1)+'\u00d7',tfmt:v=>v.toFixed(2)+'\u00d7 return'};\n return base;\n}\nfunction setEng(key,val){ if(key==='mode'){engMode=val;engMetric='interactions';} else if(key==='loc'){engLoc=val;} else {engMetric=val;}\n location.hash = '#\/'+(engMode==='modules'?'modules':'campaigns'); render(); }\nfunction pageEngagement(){\n const k=K(), sc=engScope(k);\n const items = engMode==='modules'?MODULES:CAMPAIGNS;\n const rows = splitFunnel(sc.m, items, sc.seg);\n const M = engMetrics(engMode);\n if(!M[engMetric]) engMetric='interactions';\n const met=M[engMetric];\n rows.sort((a,b)=>(met.get(b)||0)-(met.get(a)||0));\n const colorOf=r=> engMode==='modules'?SEG[r.tag].color:CAMP_TYPE[r.type];\n\n const wrap=h('<div class=\"fade\"><\/div>');\n wrap.appendChild(h(`<a class=\"backbtn\" onclick=\"go('#\/overview')\"><svg viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M15 18l-6-6 6-6\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg> ${activeDest==='network'?'Network':ACT().region} overview<\/a>`));\n wrap.appendChild(h(`<div class=\"crumbs\"><a onclick=\"go('#\/overview')\">${activeDest==='network'?'TrueOmni Network':ACT().region}<\/a><span class=\"sep\">\u203a<\/span><span>Engagement drill-through<\/span><\/div>`));\n wrap.appendChild(h(`<div class=\"pagehead\"><div><div class=\"eyebrow\">Marketing \u00b7 Engagement drill-through<\/div><h1>What draws attention \u2014 and what to invest in<\/h1><\/div><div class=\"meta\">${periodLabel()}<br><b style=\"color:var(--text)\">${sc.name}<\/b><\/div><\/div>`));\n wrap.appendChild(h(aiBanner('TrueImpact AI \u00b7 Investment read',aiEngagement(rows,engMode,sc.name))));\n\n \/\/ filters\n const f=h('<div class=\"filters\"><\/div>');\n f.appendChild(h(`<div class=\"fgroup\"><span class=\"flab\">Dimension<\/span><div class=\"fseg\">\n <button class=\"${engMode==='modules'?'on':''}\" onclick=\"setEng('mode','modules')\">Modules<\/button>\n <button class=\"${engMode==='campaigns'?'on':''}\" onclick=\"setEng('mode','campaigns')\">Campaigns<\/button><\/div><\/div>`));\n if(sc.locs.length){\n const opts=['<option value=\"all\"'+(engLoc==='all'?' selected':'')+'>All markets<\/option>']\n .concat(sc.locs.map(L=>`<option value=\"${L.id}\"${engLoc===L.id?' selected':''}>${L.name}<\/option>`)).join('');\n f.appendChild(h(`<div class=\"fgroup\"><span class=\"flab\">Location<\/span><select class=\"fsel\" onchange=\"setEng('loc',this.value)\">${opts}<\/select><\/div>`));\n }\n const mkeys=Object.keys(M);\n f.appendChild(h(`<div class=\"fgroup\"><span class=\"flab\">Rank by<\/span><div class=\"fseg\">${mkeys.map(mk=>`<button class=\"${mk===engMetric?'on':''}\" onclick=\"setEng('metric','${mk}')\">${M[mk].label}<\/button>`).join('')}<\/div><\/div>`));\n wrap.appendChild(f);\n\n \/\/ ranked bar + top funnel\n const r1=h('<div class=\"grid row-2\" style=\"margin-bottom:16px\"><\/div>');\n const barRows=rows.map(r=>({label:engShort(r.name),parts:[{v:met.get(r)||0,color:colorOf(r),name:met.label}],total:met.get(r)||0}));\n const rk=card(`${engMode==='modules'?'Modules':'Campaigns'} ranked by ${met.label.toLowerCase()}`,'stack ranking','',' ');\n rk.appendChild(rankedStacked(barRows,{pl:150,w:640,pr:74,fmt:met.fmt,tfmt:met.tfmt}));\n r1.appendChild(rk);\n \/\/ top item funnel drill-through\n const top=rows[0];\n const fc=card('Funnel drill-through','top '+(engMode==='modules'?'module':'campaign')+': '+top.name,[buildEngFunnel(top),h(`<div class=\"note\">Exposures \u2192 interactions \u2192 high-intent \u2192 attributed conversions for <b>${top.name}<\/b>. Conversion rate <b>${pct(top.convRate,1)}<\/b>${top.roas?` \u00b7 ROAS <b>${top.roas.toFixed(1)}\u00d7<\/b>`:''}${top.timeHrs?` \u00b7 <b>${num(top.timeHrs)}<\/b> engaged hours`:''}.<\/div>`)]);\n r1.appendChild(fc);\n wrap.appendChild(r1);\n\n \/\/ full table\n const tc=card(`${engMode==='modules'?'Module':'Campaign'} funnel \u2014 full breakdown`,'every stage \u00b7 '+periodLabel(),'',' ');\n tc.appendChild(buildEngTable(rows,engMode,colorOf));\n wrap.appendChild(tc);\n\n \/\/ A\/B tests (campaigns only)\n if(engMode==='campaigns'){\n const tests=AB_TESTS.map(t=>({t,row:rows.find(r=>r.id===t.camp)})).filter(x=>x.row);\n const abWrap=card('A\/B campaign tests','conversion rate by variant \u2014 compare & contrast',[h('<div class=\"grid row-2\" id=\"abgrid\" style=\"margin-top:2px\"><\/div>')]);\n const grid=abWrap.querySelector('#abgrid');\n tests.forEach(({t,row})=>grid.appendChild(buildABcard(t,row)));\n wrap.appendChild(abWrap);\n }\n return wrap;\n}\nfunction buildEngFunnel(r){\n const stages=[['Exposures',r.exposures,''],['Interactions',r.interactions,pct(r.interactions\/r.exposures,0)+' of exposed'],\n ['High-intent',r.highIntent,pct(r.highIntent\/r.interactions,0)+' of interactions'],['Conversions',r.conversions,pct(r.conversions\/r.highIntent,0)+' of high-intent']];\n const max=stages[0][1],cols=['#0E2240','#14508C','#1C9CD8','#33abe0'];\n const box=h('<div class=\"funnel\"><\/div>');\n stages.forEach(([n,v,rate],i)=>box.appendChild(h(`<div class=\"fstage\"><div class=\"fbar\" style=\"width:${26+40*(v\/max)}%;background:${cols[i]}\">${n}<\/div><div class=\"fmeta\"><b>${num(v)}<\/b> <span class=\"frate\">${rate}<\/span><\/div><\/div>`)));\n return box;\n}\nfunction buildEngTable(rows,mode,colorOf){\n const head = mode==='modules'\n ? '<tr><th>Module<\/th><th>Exposures<\/th><th>Interactions<\/th><th>High-intent<\/th><th>Conversions<\/th><th>Conv %<\/th><th>Time<\/th><th>Attributed $<\/th><th>$\/1K int<\/th><\/tr>'\n : '<tr><th>Campaign<\/th><th>Interactions<\/th><th>High-intent<\/th><th>Conversions<\/th><th>Conv %<\/th><th>Spend<\/th><th>Attributed $<\/th><th>ROAS<\/th><\/tr>';\n const tbl=h(`<table><thead>${head}<\/thead><tbody><\/tbody><\/table>`);\n const tb=tbl.querySelector('tbody');\n rows.forEach(r=>{\n const dot=`<span class=\"sw\" style=\"display:inline-block;width:10px;height:10px;border-radius:3px;background:${colorOf(r)};margin-right:7px;vertical-align:-1px\"><\/span>`;\n const conv=`<span class=\"conv-pill\">${pct(r.convRate,1)}<\/span>`;\n if(mode==='modules'){\n tb.appendChild(h(`<tr><td>${dot}<b>${r.name}<\/b><\/td><td class=\"tnum\">${num(r.exposures)}<\/td><td class=\"tnum\">${num(r.interactions)}<\/td><td class=\"tnum\">${num(r.highIntent)}<\/td><td class=\"tnum\">${num(r.conversions)}<\/td><td>${conv}<\/td><td class=\"tnum\">${num(r.timeHrs)} h<\/td><td class=\"tnum\"><b>${money(r.impact)}<\/b><\/td><td class=\"tnum\">${money(r.valPerK)}<\/td><\/tr>`));\n } else {\n tb.appendChild(h(`<tr><td>${dot}<b>${r.name}<\/b><div class=\"ab-sub\" style=\"margin-left:17px\">${r.type}<\/div><\/td><td class=\"tnum\">${num(r.interactions)}<\/td><td class=\"tnum\">${num(r.highIntent)}<\/td><td class=\"tnum\">${num(r.conversions)}<\/td><td>${conv}<\/td><td class=\"tnum\">${money(r.spend)}<\/td><td class=\"tnum\"><b>${money(r.impact)}<\/b><\/td><td class=\"tnum\"><span class=\"pill ${r.roas>=4?'tag-hi':'tag-mid'}\">${r.roas.toFixed(1)}\u00d7<\/span><\/td><\/tr>`));\n }\n });\n return tbl;\n}\nfunction buildABcard(t,row){\n \/\/ split the campaign row's traffic; blended conv rate must equal row.convRate\n const base=row.convRate, rA=base\/(t.split + (1-t.split)*t.bLift), rB=rA*t.bLift;\n const intA=row.interactions*t.split, intB=row.interactions*(1-t.split);\n const cvA=intA*rA, cvB=intB*rB;\n const impA=row.impact*(cvA\/(cvA+cvB)), impB=row.impact*(cvB\/(cvA+cvB));\n const winnerB=t.bLift>1, decisive=t.conf>=0.9;\n const maxR=Math.max(rA,rB);\n const badge = t.status==='No winner yet' ? `<span class=\"ab-badge ab-none\">Running \u00b7 ${pct(t.conf,0)} conf.<\/span>`\n : `<span class=\"ab-badge ab-win\">${t.status} \u00b7 ${pct(t.conf,0)} conf.<\/span>`;\n const lift=(rB\/rA-1);\n const c=h(`<div class=\"ab-card\"><\/div>`);\n c.appendChild(h(`<div class=\"ab-head\"><div><div class=\"abt\">${t.name}<\/div><div class=\"abs\">${row.name} \u00b7 ${num(row.interactions)} sessions split ${Math.round(t.split*100)}\/${Math.round((1-t.split)*100)}<\/div><\/div>${badge}<\/div>`));\n const variant=(tag,label,r,cv,imp,isWin)=>`\n <div class=\"ab-var\">\n <div class=\"ab-tag\" style=\"background:${isWin?'var(--good)':'var(--slate)'}\">${tag}<\/div>\n <div><div class=\"ab-nm\">${label} ${isWin?'<span class=\"conv-pill\" style=\"background:rgba(12,163,12,.14);color:var(--good)\">winner<\/span>':''}<\/div><div class=\"ab-sub\">${num(cv)} conversions \u00b7 ${money(imp)} attributed<\/div><\/div>\n <div class=\"ab-conv\"><b>${pct(r,2)}<\/b><span>conv. rate<\/span><\/div>\n <div class=\"ab-bar\"><i style=\"width:${(r\/maxR*100).toFixed(0)}%;background:${isWin?'var(--good)':'var(--slate)'}\"><\/i><\/div>\n <\/div>`;\n c.appendChild(h(variant('A',t.a,rA,cvA,impA,!winnerB)));\n c.appendChild(h(variant('B',t.b,rB,cvB,impB,winnerB)));\n c.appendChild(h(`<div class=\"ab-foot\"><span>Variant B vs A<\/span><span><b style=\"color:${lift>=0?'var(--good)':'var(--warn)'}\">${lift>=0?'+':''}${pct(lift,1)}<\/b> conversion-rate lift<\/span><\/div>`));\n return c;\n}\n\n\/* ================= MEDIA NETWORK ================= *\/\nfunction aiMedia(k){const m=mediaMetrics(k);\n return `At the planned <b>${m.kiosks}-kiosk<\/b> network, TrueImpact projects <span class=\"em\">${money(m.rev)}<\/span> a year in advertising revenue at the mid scenario (range ${money(m.band.floor)}\u2013${money(m.band.strong)}), from an estimated <b>${num(m.impressions)}<\/b> Screen Impressions \u2014 an effective CPM near <b>${money(m.cpm)}<\/b>, in line with digital out-of-home. About <b>${pct(MEDIA.streamSplit.direct)}<\/b> is direct\/native local sales, the rest filled programmatically through Google Ad Manager. That covers the platform's annual fee many times over and repays the hardware in roughly <b>${(MEDIA.capital\/m.rev).toFixed(1)} years<\/b> \u2014 the self-funding growth loop the destination asked for.`;}\nfunction mediaMiniCard(k){const m=mediaMetrics(k);\n const c=card('Media Network \u00b7 potential advertising revenue','Doug's \"potential revenue\" view','',' ');\n c.appendChild(h(`<div class=\"stat-inline\" style=\"margin-top:2px\"><div class=\"si\"><b>${money(m.rev)}<\/b><span>Total Advertising Revenue \/ yr (mid)<\/span><\/div><div class=\"si\"><b>${num(m.impressions)}<\/b><span>Screen Impressions \/ yr<\/span><\/div><div class=\"si\"><b style=\"color:var(--good)\">${(MEDIA.capital\/m.rev).toFixed(1)} yr<\/b><span>capital payback<\/span><\/div><\/div>`));\n c.appendChild(h(`<div style=\"display:flex;gap:8px;margin-top:12px\"><button class=\"chip\" style=\"cursor:pointer\" onclick=\"go('#\/media')\">Open Media Network \u203a<\/button><\/div>`));\n return c;\n}\nfunction pageMedia(){\n const k=K(); const m=mediaMetrics(k);\n const wrap=h('<div class=\"fade\"><\/div>');\n wrap.appendChild(h(`<a class=\"backbtn\" onclick=\"go('#\/overview')\"><svg viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M15 18l-6-6 6-6\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg> ${ACT().region} overview<\/a>`));\n wrap.appendChild(h(`<div class=\"crumbs\"><span>${ACT().name}<\/span><span class=\"sep\">\u203a<\/span><a onclick=\"go('#\/overview')\">${ACT().region}<\/a><span class=\"sep\">\u203a<\/span><span>Media Network<\/span><\/div>`));\n wrap.appendChild(h(`<div class=\"pagehead\"><div><div class=\"eyebrow\">Advertising \u00b7 Media Network<\/div><h1>Media Network \u2014 advertising revenue potential<\/h1><div class=\"ch-sub\" style=\"margin-top:4px;color:var(--text-2)\">Native direct-sold + Google Ad Manager programmatic \u00b7 ${periodLabel()}<\/div><\/div><div class=\"meta\">Sell-through at maturity<br><b style=\"color:var(--text);font-size:14px\">${pct(MEDIA.fillMature)} fill \u00b7 ${m.kiosks} kiosks<\/b><\/div><\/div>`));\n wrap.appendChild(h(aiBanner('TrueImpact AI \u00b7 Media read', aiMedia(k))));\n\n const kpis=h('<div class=\"grid kpis\" style=\"margin-bottom:16px\"><\/div>');\n kpis.appendChild(h(`<div class=\"card kpi hero\"><div class=\"glow\"><\/div><div class=\"k-label\">Total Advertising Revenue<\/div><div class=\"k-val\"><span class=\"cur\">${curSym()}<\/span>${money(m.rev).replace(curSym(),'')}<\/div><div class=\"k-delta up\">\u25b2 scales with fill + kiosks<\/div><div class=\"k-foot\">Range ${money(m.band.floor)}\u2013${money(m.band.strong)} \u00b7 ${curSym()}800\u20132,500 \/ kiosk \/ mo<\/div><\/div>`));\n kpis.appendChild(kpiTile('Screen Impressions',num(m.impressions),'','ad views across containers \/ yr'));\n kpis.appendChild(kpiTile('CPM',money(m.cpm),'','effective \u00b7 in line with DOOH benchmarks'));\n kpis.appendChild(kpiTile('Fill Rate',pct(MEDIA.fillMature),'','sell-through at maturity'));\n wrap.appendChild(kpis);\n\n const r2=h('<div class=\"grid row-2\" style=\"margin-bottom:16px\"><\/div>');\n const invCard=card('Revenue by Screen','by container \/ screen type (Omni Media Network)','',' ');\n const list=h('<div class=\"loclist\"><\/div>'); const maxv=Math.max(...m.byInv.map(x=>x.v));\n m.byInv.slice().sort((a,b)=>b.v-a.v).forEach(x=>{list.appendChild(h(`<div class=\"locrow\" style=\"grid-template-columns:1fr auto\"><div class=\"lr-name\">${x.name}<\/div><div class=\"lr-val\">${money(x.v)}<div class=\"lr-sub\" style=\"font-weight:600\">${pct(x.share)}<\/div><\/div><div class=\"lr-bar\"><i style=\"width:${(x.v\/maxv*100).toFixed(0)}%\"><\/i><\/div><\/div>`));});\n invCard.appendChild(list); r2.appendChild(invCard);\n const streamCard=card('Direct vs programmatic','native sales + Google Ad Manager','',' ');\n const parts=[{v:m.byStream.direct,name:'Direct \/ native sold',color:'var(--s-hotels)'},{v:m.byStream.programmatic,name:'Programmatic (GAM \/ DTN)',color:'var(--s-events)'}];\n const pin=h('<div style=\"display:flex;gap:20px;align-items:center;flex-wrap:wrap\"><\/div>'); pin.appendChild(donut(parts));\n const pl=h('<div style=\"flex:1;min-width:180px\"><\/div>'); parts.forEach(p=>pl.appendChild(h(`<div class=\"locrow\" style=\"grid-template-columns:1fr auto\"><div class=\"lr-name\" style=\"display:flex;align-items:center;gap:7px\"><span class=\"sw\" style=\"width:11px;height:11px;border-radius:3px;background:${p.color}\"><\/span>${p.name}<\/div><div class=\"lr-val\">${money(p.v)}<\/div><\/div>`))); pin.appendChild(pl);\n streamCard.appendChild(pin); r2.appendChild(streamCard);\n wrap.appendChild(r2);\n\n const advCard=card('Revenue by Advertiser','modeled advertiser categories','',' ');\n const advList=h('<div class=\"loclist\"><\/div>'); const maxa=Math.max(...m.byAdv.map(x=>x.v));\n m.byAdv.slice().sort((a,b)=>b.v-a.v).forEach(x=>{advList.appendChild(h(`<div class=\"locrow\" style=\"grid-template-columns:1fr auto\"><div class=\"lr-name\">${x.name}<\/div><div class=\"lr-val\">${money(x.v)}<div class=\"lr-sub\" style=\"font-weight:600\">${pct(x.share)}<\/div><\/div><div class=\"lr-bar\"><i style=\"width:${(x.v\/maxa*100).toFixed(0)}%\"><\/i><\/div><\/div>`));});\n advCard.appendChild(advList);\n advCard.appendChild(h('<div class=\"note\">Modeled split of Total Advertising Revenue across advertiser categories \u2014 studios & entertainment lead in the LA market, with programmatic (Google Ad Manager) filling remnant inventory. Refine with the agency book once direct sales begin.<\/div>'));\n wrap.appendChild(advCard); wrap.lastChild.style.marginBottom='16px';\n\n const rampC=card('Ad-revenue ramp \u00b7 7 \u2192 20 kiosks','builds with kiosks online and sell-through','',' ');\n const rl=h('<div class=\"loclist\"><\/div>');\n PHASES.forEach(ph=>{const locs=LOCS().filter(L=>ph.ids.includes(L.id));const mm=mediaMetrics(k,locs);const fill=MEDIA.fillByPhase[ph.n];const rev=mm.rev*(fill\/MEDIA.fillMature);\n rl.appendChild(h(`<div class=\"locrow\"><div><div class=\"lr-name\">${ph.name}<\/div><div class=\"lr-sub\">${ph.window} \u00b7 ${mm.kiosks} kiosks \u00b7 ${pct(fill)} fill<\/div><\/div><div class=\"lr-val\">${money(rev)}<div class=\"lr-sub\" style=\"font-weight:600\">\/yr run-rate<\/div><\/div><div class=\"lr-bar\"><i style=\"width:${(mm.kiosks\/30*100).toFixed(0)}%\"><\/i><\/div><\/div>`));});\n rampC.appendChild(rl);\n rampC.appendChild(h('<div class=\"note\">Revenue scales with kiosks online and with sell-through as impressions grow. Local partners anchor direct sales from day one; programmatic (Google Ad Manager) fills remnant inventory once impression volume attracts national demand.<\/div>'));\n wrap.appendChild(rampC);\n\n const sf=card('The self-funding math','advertising vs. program cost','',' ');\n sf.appendChild(h(`<div class=\"stat-inline\" style=\"margin-top:4px\"><div class=\"si\"><b>${money(m.rev)}<\/b><span>ad revenue \/ yr (mid)<\/span><\/div><div class=\"si\"><b>${money(MEDIA.softwareYr)}<\/b><span>annual software<\/span><\/div><div class=\"si\"><b>${money(MEDIA.capital)}<\/b><span>one-time capital<\/span><\/div><div class=\"si\"><b style=\"color:var(--good)\">${(MEDIA.capital\/m.rev).toFixed(1)} yr<\/b><span>capital payback (mid)<\/span><\/div><\/div>`));\n sf.appendChild(h('<div class=\"note\">At the mid scenario, advertising covers the annual software many times over and repays the full hardware investment in a little over a year \u2014 the self-funding growth loop Los Angeles asked for. Modeled from the platform per-kiosk\/mo benchmark scaled to the LA premium DOOH market; refine with the agency rate card, fill curve, and revenue split.<\/div>'));\n wrap.appendChild(sf);\n return wrap;\n}\n\n\/* ================= ROUTER ================= *\/\nconst state={loc:null};\nfunction go(hash){location.hash=hash;}\nfunction render(){\n buildDestSel();\n const hash=location.hash||'#\/overview';\n const parts=hash.replace('#\/','').split('\/');\n if(activeDest==='network'){\n app.innerHTML='';\n if(parts[0]==='modules'){engMode='modules';app.appendChild(pageEngagement());}\n else if(parts[0]==='campaigns'){engMode='campaigns';app.appendChild(pageEngagement());}\n else app.appendChild(pageNetwork());\n window.scrollTo({top:0,behavior:'instant'});return;\n }\n state.loc = parts[0]==='location'?parts[1]:null;\n app.innerHTML='';\n let node;\n if(parts[0]==='location') node=pageLocation(parts[1]);\n else if(parts[0]==='partners') node=pagePartners();\n else if(parts[0]==='tax') node=pageTax();\n else if(parts[0]==='modules'){engMode='modules';node=pageEngagement();}\n else if(parts[0]==='campaigns'){engMode='campaigns';node=pageEngagement();}\n else if(parts[0]==='media') node=pageMedia();\n else node=pageOverview();\n app.appendChild(node);\n window.scrollTo({top:0,behavior:'instant'});\n}\nwindow.addEventListener('hashchange',render);\n\n\/\/ destination selector (rebuilt each render to reflect active)\nfunction buildDestSel(){\n const host=$('#destSel');if(!host)return;\n const opts=[...Object.keys(DESTINATIONS).map(id=>[id,DESTINATIONS[id].name])];\n host.innerHTML=opts.map(([id,label])=>`<option value=\"${id}\"${id===activeDest?' selected':''}>${label}<\/option>`).join('');\n}\n\n\/\/ period selector\n$('#periodSel').addEventListener('click',e=>{const b=e.target.closest('button');if(!b)return;\n [...$('#periodSel').children].forEach(x=>x.classList.remove('on'));b.classList.add('on');PERIOD=b.dataset.p;render();});\n\/\/ currency: USD only (no toggle \u2014 CAD is used only for Canadian customers)\n\/\/ destination selector\n$('#destSel').addEventListener('change',e=>setDest(e.target.value));\n\/\/ theme\n$('#themeBtn').addEventListener('click',()=>{const cur=document.documentElement.getAttribute('data-theme');document.documentElement.setAttribute('data-theme',cur==='dark'?'light':'dark');render();});\nwindow.addEventListener('mousemove',e=>{if(TT.style.opacity==1)moveTT(e);});\n\nrender();\n<\/script>\n<\/body>\n<\/html>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>TrueImpact \u2014 Tableau de bord ex\u00e9cutif \u00b7 D\u00e9couvrez Los Angeles<\/p>","protected":false},"author":11,"featured_media":57099,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_canvas","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"_thinkrank_schema_form_data":"","_thinkrank_selected_schema_type":"","_thinkrank_additional_schemas":"","_thinkrank_canonical_url":"","_thinkrank_og_title":"","_thinkrank_og_description":"","_thinkrank_og_image":"","_thinkrank_twitter_title":"","_thinkrank_twitter_description":"","_thinkrank_twitter_image":"","_thinkrank_imported_from":"","_thinkrank_focus_keywords":[],"_thinkrank_focus_keyword":"","_thinkrank_robots_meta_enabled":0,"_thinkrank_robots_meta":"","_thinkrank_advanced_robots_meta":"","_thinkrank_primary_category":0,"footnotes":""},"categories":[1171],"tags":[1173,1172],"class_list":["post-58008","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-true-impact","tag-los-angeles","tag-trueimpact"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.9 (Yoast SEO v28.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>LosAngeles - TrueOmni<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trueomni.com\/french\/true-impact\/losangeles\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LosAngeles\" \/>\n<meta property=\"og:description\" content=\"TrueImpact \u2014 Executive Dashboard \u00b7 Discover Los Angeles\" \/>\n<meta property=\"og:url\" content=\"https:\/\/trueomni.com\/french\/true-impact\/losangeles\/\" \/>\n<meta property=\"og:site_name\" content=\"TrueOmni\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/trueomni\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-07-30T18:46:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-30T18:50:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/trueomni.com\/wp-content\/uploads\/2026\/05\/Travel-TrueOmni-TNT-IVE-Kiosks-2026-Website-1024x753.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"753\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Ruben Ramirez\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ruben Ramirez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/trueomni.com\\\/true-impact\\\/losangeles\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/trueomni.com\\\/true-impact\\\/losangeles\\\/\"},\"author\":{\"name\":\"Ruben Ramirez\",\"@id\":\"http:\\\/\\\/trueomni.com\\\/#\\\/schema\\\/person\\\/063bf88aea0a02d03a0115375148bf2b\"},\"headline\":\"LosAngeles\",\"datePublished\":\"2026-07-30T18:46:32+00:00\",\"dateModified\":\"2026-07-30T18:50:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/trueomni.com\\\/true-impact\\\/losangeles\\\/\"},\"wordCount\":7,\"commentCount\":0,\"publisher\":{\"@id\":\"http:\\\/\\\/trueomni.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/trueomni.com\\\/true-impact\\\/losangeles\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/trueomni.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Travel-TrueOmni-TNT-IVE-Kiosks-2026-Website-scaled.png\",\"keywords\":[\"Los Angeles\",\"TrueImpact\"],\"articleSection\":[\"True Impact\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/trueomni.com\\\/true-impact\\\/losangeles\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/trueomni.com\\\/true-impact\\\/losangeles\\\/\",\"url\":\"https:\\\/\\\/trueomni.com\\\/true-impact\\\/losangeles\\\/\",\"name\":\"LosAngeles - TrueOmni\",\"isPartOf\":{\"@id\":\"http:\\\/\\\/trueomni.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/trueomni.com\\\/true-impact\\\/losangeles\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/trueomni.com\\\/true-impact\\\/losangeles\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/trueomni.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Travel-TrueOmni-TNT-IVE-Kiosks-2026-Website-scaled.png\",\"datePublished\":\"2026-07-30T18:46:32+00:00\",\"dateModified\":\"2026-07-30T18:50:03+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/trueomni.com\\\/true-impact\\\/losangeles\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/trueomni.com\\\/true-impact\\\/losangeles\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/trueomni.com\\\/true-impact\\\/losangeles\\\/#primaryimage\",\"url\":\"https:\\\/\\\/trueomni.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Travel-TrueOmni-TNT-IVE-Kiosks-2026-Website-scaled.png\",\"contentUrl\":\"https:\\\/\\\/trueomni.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Travel-TrueOmni-TNT-IVE-Kiosks-2026-Website-scaled.png\",\"width\":2560,\"height\":1883,\"caption\":\"TrueOmni interactive kiosks in a hotel lobby\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/trueomni.com\\\/true-impact\\\/losangeles\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"http:\\\/\\\/trueomni.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"LosAngeles\"}]},{\"@type\":\"WebSite\",\"@id\":\"http:\\\/\\\/trueomni.com\\\/#website\",\"url\":\"http:\\\/\\\/trueomni.com\\\/\",\"name\":\"TrueOmni\",\"description\":\"TrueOmni Self-Service Digital Customer Experience Company\",\"publisher\":{\"@id\":\"http:\\\/\\\/trueomni.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http:\\\/\\\/trueomni.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"http:\\\/\\\/trueomni.com\\\/#organization\",\"name\":\"TRUE OMNI LLC\",\"alternateName\":\"TRUE OMNI LLC\",\"url\":\"http:\\\/\\\/trueomni.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"http:\\\/\\\/trueomni.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"http:\\\/\\\/trueomni.com\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/TrueOmni-Logo-2.png\",\"contentUrl\":\"http:\\\/\\\/trueomni.com\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/TrueOmni-Logo-2.png\",\"width\":1000,\"height\":230,\"caption\":\"TRUE OMNI LLC\"},\"image\":{\"@id\":\"http:\\\/\\\/trueomni.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/trueomni\\\/\"],\"description\":\"TrueOmni is the leader in digital self-service solutions, offering innovative kiosks, digital signage, and mobile marketing platforms. Enhance customer engagement and streamline operations with our cutting-edge technology tailored for the hospitality, retail, and tourism industries.\",\"email\":\"info@trueomni.com\",\"telephone\":\"8333006664\",\"legalName\":\"True Omni LLC\"},{\"@type\":\"Person\",\"@id\":\"http:\\\/\\\/trueomni.com\\\/#\\\/schema\\\/person\\\/063bf88aea0a02d03a0115375148bf2b\",\"name\":\"Ruben Ramirez\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e5f68af99ae89c8a9e4ccd0d7e8d00309bb80f5b0cd9c21768a7dd9f6daea70f?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e5f68af99ae89c8a9e4ccd0d7e8d00309bb80f5b0cd9c21768a7dd9f6daea70f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e5f68af99ae89c8a9e4ccd0d7e8d00309bb80f5b0cd9c21768a7dd9f6daea70f?s=96&d=mm&r=g\",\"caption\":\"Ruben Ramirez\"},\"url\":\"https:\\\/\\\/trueomni.com\\\/french\\\/author\\\/ruben\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"LosAngeles - TrueOmni","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/trueomni.com\/french\/true-impact\/losangeles\/","og_locale":"fr_FR","og_type":"article","og_title":"LosAngeles","og_description":"TrueImpact \u2014 Executive Dashboard \u00b7 Discover Los Angeles","og_url":"https:\/\/trueomni.com\/french\/true-impact\/losangeles\/","og_site_name":"TrueOmni","article_publisher":"https:\/\/www.facebook.com\/trueomni\/","article_published_time":"2026-07-30T18:46:32+00:00","article_modified_time":"2026-07-30T18:50:03+00:00","og_image":[{"width":1024,"height":753,"url":"https:\/\/trueomni.com\/wp-content\/uploads\/2026\/05\/Travel-TrueOmni-TNT-IVE-Kiosks-2026-Website-1024x753.png","type":"image\/png"}],"author":"Ruben Ramirez","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"Ruben Ramirez","Dur\u00e9e de lecture estim\u00e9e":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/trueomni.com\/true-impact\/losangeles\/#article","isPartOf":{"@id":"https:\/\/trueomni.com\/true-impact\/losangeles\/"},"author":{"name":"Ruben Ramirez","@id":"http:\/\/trueomni.com\/#\/schema\/person\/063bf88aea0a02d03a0115375148bf2b"},"headline":"LosAngeles","datePublished":"2026-07-30T18:46:32+00:00","dateModified":"2026-07-30T18:50:03+00:00","mainEntityOfPage":{"@id":"https:\/\/trueomni.com\/true-impact\/losangeles\/"},"wordCount":7,"commentCount":0,"publisher":{"@id":"http:\/\/trueomni.com\/#organization"},"image":{"@id":"https:\/\/trueomni.com\/true-impact\/losangeles\/#primaryimage"},"thumbnailUrl":"https:\/\/trueomni.com\/wp-content\/uploads\/2026\/05\/Travel-TrueOmni-TNT-IVE-Kiosks-2026-Website-scaled.png","keywords":["Los Angeles","TrueImpact"],"articleSection":["True Impact"],"inLanguage":"fr-FR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/trueomni.com\/true-impact\/losangeles\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/trueomni.com\/true-impact\/losangeles\/","url":"https:\/\/trueomni.com\/true-impact\/losangeles\/","name":"LosAngeles - TrueOmni","isPartOf":{"@id":"http:\/\/trueomni.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/trueomni.com\/true-impact\/losangeles\/#primaryimage"},"image":{"@id":"https:\/\/trueomni.com\/true-impact\/losangeles\/#primaryimage"},"thumbnailUrl":"https:\/\/trueomni.com\/wp-content\/uploads\/2026\/05\/Travel-TrueOmni-TNT-IVE-Kiosks-2026-Website-scaled.png","datePublished":"2026-07-30T18:46:32+00:00","dateModified":"2026-07-30T18:50:03+00:00","breadcrumb":{"@id":"https:\/\/trueomni.com\/true-impact\/losangeles\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/trueomni.com\/true-impact\/losangeles\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/trueomni.com\/true-impact\/losangeles\/#primaryimage","url":"https:\/\/trueomni.com\/wp-content\/uploads\/2026\/05\/Travel-TrueOmni-TNT-IVE-Kiosks-2026-Website-scaled.png","contentUrl":"https:\/\/trueomni.com\/wp-content\/uploads\/2026\/05\/Travel-TrueOmni-TNT-IVE-Kiosks-2026-Website-scaled.png","width":2560,"height":1883,"caption":"TrueOmni interactive kiosks in a hotel lobby"},{"@type":"BreadcrumbList","@id":"https:\/\/trueomni.com\/true-impact\/losangeles\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"http:\/\/trueomni.com\/"},{"@type":"ListItem","position":2,"name":"LosAngeles"}]},{"@type":"WebSite","@id":"http:\/\/trueomni.com\/#website","url":"http:\/\/trueomni.com\/","name":"TrueOmni","description":"TrueOmni Self-Service Digital Customer Experience Company","publisher":{"@id":"http:\/\/trueomni.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"http:\/\/trueomni.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"http:\/\/trueomni.com\/#organization","name":"TRUE OMNI LLC","alternateName":"TRUE OMNI LLC","url":"http:\/\/trueomni.com\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"http:\/\/trueomni.com\/#\/schema\/logo\/image\/","url":"http:\/\/trueomni.com\/wp-content\/uploads\/2024\/06\/TrueOmni-Logo-2.png","contentUrl":"http:\/\/trueomni.com\/wp-content\/uploads\/2024\/06\/TrueOmni-Logo-2.png","width":1000,"height":230,"caption":"TRUE OMNI LLC"},"image":{"@id":"http:\/\/trueomni.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/trueomni\/"],"description":"TrueOmni is the leader in digital self-service solutions, offering innovative kiosks, digital signage, and mobile marketing platforms. Enhance customer engagement and streamline operations with our cutting-edge technology tailored for the hospitality, retail, and tourism industries.","email":"info@trueomni.com","telephone":"8333006664","legalName":"True Omni LLC"},{"@type":"Person","@id":"http:\/\/trueomni.com\/#\/schema\/person\/063bf88aea0a02d03a0115375148bf2b","name":"Ruben Ramirez","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/secure.gravatar.com\/avatar\/e5f68af99ae89c8a9e4ccd0d7e8d00309bb80f5b0cd9c21768a7dd9f6daea70f?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/e5f68af99ae89c8a9e4ccd0d7e8d00309bb80f5b0cd9c21768a7dd9f6daea70f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e5f68af99ae89c8a9e4ccd0d7e8d00309bb80f5b0cd9c21768a7dd9f6daea70f?s=96&d=mm&r=g","caption":"Ruben Ramirez"},"url":"https:\/\/trueomni.com\/french\/author\/ruben\/"}]}},"_links":{"self":[{"href":"https:\/\/trueomni.com\/french\/wp-json\/wp\/v2\/posts\/58008","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/trueomni.com\/french\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/trueomni.com\/french\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/trueomni.com\/french\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/trueomni.com\/french\/wp-json\/wp\/v2\/comments?post=58008"}],"version-history":[{"count":4,"href":"https:\/\/trueomni.com\/french\/wp-json\/wp\/v2\/posts\/58008\/revisions"}],"predecessor-version":[{"id":58012,"href":"https:\/\/trueomni.com\/french\/wp-json\/wp\/v2\/posts\/58008\/revisions\/58012"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/trueomni.com\/french\/wp-json\/wp\/v2\/media\/57099"}],"wp:attachment":[{"href":"https:\/\/trueomni.com\/french\/wp-json\/wp\/v2\/media?parent=58008"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/trueomni.com\/french\/wp-json\/wp\/v2\/categories?post=58008"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/trueomni.com\/french\/wp-json\/wp\/v2\/tags?post=58008"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}