{"id":49900,"date":"2025-05-28T17:11:59","date_gmt":"2025-05-28T17:11:59","guid":{"rendered":"http:\/\/trueomni.com\/?p=49900"},"modified":"2025-05-30T16:56:35","modified_gmt":"2025-05-30T16:56:35","slug":"what-hotels-are-really-talking-about-in-2025","status":"publish","type":"post","link":"https:\/\/trueomni.com\/french\/blog\/what-hotels-are-really-talking-about-in-2025\/","title":{"rendered":"Pr\u00e9paration pour HITEC\u00a0: \u201c\u00a0De quoi parlent vraiment les h\u00f4tels en 2025\u00a0\u201d"},"content":{"rendered":"
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\u201cNothing has changed\u2014but everything has.\u201d<\/p>\n

\u00a0<\/p>\n

That\u2019s the sentiment we keep hearing from hoteliers around the country. Yes, occupancy rates and RevPAR are still essential KPIs. But the conversation has evolved: How do we now connect those numbers to guest experience, reputation, and operational efficiency\u2014without burning out our teams?<\/p>\n


There\u2019s no magic bullet. But here\u2019s the truth: the most powerful tools to bridge those goals
already exist.<\/p>\n


Technology. AI. Self-Service.<\/strong><\/h5>\n
By now, that should be obvious. Since 2020, the biggest research firms and tech leaders have
been shouting it from the rooftops. But we get it\u2014hospitality is about people. We all love our
staff (and on most days, even our GMs). Great people are the backbone of any hotel.<\/div>\n

So what if we could help those great people thrive<\/strong>, reduce their stress, and simultaneously give
guests exactly what they want: a simple, fast, personal experience?<\/strong><\/div>\n

Yes, I said personal<\/em>\u2014because self-service doesn\u2019t mean cold or robotic. When done right, it
empowers staff and delights guests.<\/div>\n

\u00a0<\/p>\n

The Warning You Can\u2019t Ignore<\/strong><\/h2>\n

Let\u2019s be clear:<\/p>\n


If your hotel doesn\u2019t embrace modern technology in the next five years, you\u2019ll miss the<\/strong>
most powerful operational and guest experience leap of the 21st century.<\/strong><\/p>\n


It\u2019s already happening\u2014you just haven\u2019t fully seen it yet.<\/p>\n


So, what should you do? What should you actually<\/em> be focusing on before walking into HITEC?

<\/p>\n

3 Practical Tech Steps Hotels Must Take (Yes, Today)

<\/strong><\/h2>\n
1. Start With the PMS (and Its API)<\/strong><\/h5>\n

If your property management system doesn\u2019t have an open API\u2014ditch it.<\/p>\n


Why? Because APIs are the bridge.<\/strong> They connect your PMS to the other tools that automate processes, improve guest engagement, and support self-service.<\/p>\n


Reminder: PMS platforms are not self-service systems. Some try to be, but let\u2019s keep roles
clear.<\/p>\n

\u00a0<\/p>\n

2. Check Your Locks<\/strong><\/h5>\n


Your digital locks need to connect\u2014easily. Look for options with APIs, SDKs, and ideally,
mobile key capabilities (especially mobile web). Physical keys aren\u2019t going away yet, but make
sure your infrastructure is flexible enough to evolve.<\/p>\n

\u00a0<\/p>\n

3. Choose a Self-Service System That Adapts to You<\/strong><\/h5>\n


Your kiosk or self-service platform shouldn\u2019t dictate your tech stack. It should connect to what<\/strong>
you already use<\/strong>\u2014PMS, lock systems, booking engines, and more.<\/p>\n

\u00a0<\/p>\n

This isn\u2019t just \u201cdon\u2019t put all your eggs in one basket.\u201d It\u2019s smart, resilient system design.<\/strong><\/p>\n

\u00a0<\/p>\n

For the Multi-Property, Multi-Market Hotel Groups<\/strong><\/h2>\n


We know it\u2019s complicated. Some of you have properties around the world, different vendors, and
non-standardized setups. And yes, big brands have their own trade-offs.<\/p>\n


The tech is always evolving. But the principles stay the same:

<\/p>\n

    \n
  • Does it enhance your existing investments and help you grow?<\/li>\n
  • Can your team and vendors support it without friction?<\/li>\n
  • If it stops working, can you pivot easily? <\/li>\n<\/ul>\n


    That\u2019s the bar.<\/p>\n

    \u00a0<\/p>\n

    Final Thoughts: All-in-One or Best-in-Class?<\/strong><\/h2>\n


    Honestly? You can Google the debates\u2014or ask ChatGPT.<\/p>\n

    \u00a0<\/p>\n

    The biggest companies in the world don\u2019t try to do it all themselves. They build flexible ecosystems,<\/strong> connect with the right partners, and adapt. That\u2019s the model we believe in\u2014and it\u2019s how we\u2019ve helped clients around the World.<\/p>\n

    \u00a0<\/p>\n

    A Personal Note From the CEO of TrueOmni

    <\/strong>I didn\u2019t build this technology to just make money. I built it because I saw what was possible in
    my own hotels.<\/p>\n

    \u00a0<\/p>\n

      \n
    • \u00a0Over the last 5 years, we saved nearly $60,000\/year per property<\/strong><\/li>\n
    • \u00a0We increased revenue by 15%<\/strong><\/li>\n
    • \u00a0And most importantly, my staff embraced it<\/strong>\u2014even after some initial pushback.<\/li>\n<\/ul>\n

      \u00a0<\/p>\n

      Now? They see what I saw. The future.<\/strong><\/p>\n

      \u00a0<\/p>\n

      If you\u2019re heading to HITEC and want to have a real conversation about how to do this in your
      hotels, I\u2019d love to connect. This isn\u2019t a trend. It\u2019s your competitive edge. Talk with our team and
      ask around we are small but mighty and our technology and team works as hard as you do.<\/p>\n

      \u00a0<\/p>\n

      Have a great show and here is a great 2025\u2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

      Alors que le secteur de l'h\u00f4tellerie se r\u00e9unit pour HITEC 2025, les experts discutent des enjeux qui fa\u00e7onnent l'avenir des h\u00f4tels\u00a0: exp\u00e9riences client optimis\u00e9es par l'IA, d\u00e9veloppement durable, cybers\u00e9curit\u00e9 et probl\u00e9matiques li\u00e9es \u00e0 la main-d'\u0153uvre. Rejoignez-nous pour d\u00e9couvrir ce dont parlent r\u00e9ellement les dirigeants du secteur.<\/p>","protected":false},"author":4,"featured_media":49906,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"_thinkrank_schema_form_data":"","_thinkrank_selected_schema_type":"","_thinkrank_additional_schemas":"","_thinkrank_canonical_url":"","_thinkrank_og_title":"","_thinkrank_og_description":"","_thinkrank_og_image":"","_thinkrank_twitter_title":"","_thinkrank_twitter_description":"","_thinkrank_twitter_image":"","_thinkrank_imported_from":"","_thinkrank_focus_keywords":[],"_thinkrank_focus_keyword":"","_thinkrank_robots_meta_enabled":0,"_thinkrank_robots_meta":"","_thinkrank_advanced_robots_meta":"","_thinkrank_primary_category":0,"footnotes":""},"categories":[12],"tags":[227,233,156,232,150,231,229,235,234,230,139,228],"class_list":["post-49900","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-ai-in-hospitality","tag-cybersecurity","tag-guest-experience","tag-hitec-2025","tag-hospitality","tag-hotel-industry","tag-hotel-innovation","tag-hotel-management","tag-hotel-operations","tag-hotel-trends","tag-sustainability","tag-technology-in-hotels"],"acf":[],"yoast_head":"\nGearing Up for HITEC: "What Hotels Are Really Talking About in 2025" - TrueOmni<\/title>\n<meta name=\"description\" content=\"Discover what\u2019s top of mind for hotel leaders in 2025 as HITEC kicks off\u2014from AI and sustainability to cybersecurity.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trueomni.com\/french\/blog\/what-hotels-are-really-talking-about-in-2025\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gearing Up for HITEC: "What Hotels Are Really Talking About in 2025"\" \/>\n<meta property=\"og:description\" content=\"In the age of data-driven tourism, understanding who visits your city isn\u2019t just a bonus, it\u2019s a strategic advantage. 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