{"id":40511,"date":"2023-03-17T11:46:29","date_gmt":"2023-03-17T18:46:29","guid":{"rendered":"https:\/\/www.trueomni.com\/?p=40511"},"modified":"2024-12-09T01:11:01","modified_gmt":"2024-12-09T01:11:01","slug":"5-reasons-visitor-experience-is-important","status":"publish","type":"post","link":"https:\/\/trueomni.com\/french\/blog\/5-reasons-visitor-experience-is-important\/","title":{"rendered":"5 raisons pour lesquelles l'exp\u00e9rience des visiteurs est importante"},"content":{"rendered":"
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Les organismes de marketing de destination (OMD) jouent un r\u00f4le essentiel dans la promotion et la gestion de l'image d'une destination. Leur objectif principal est d'attirer les visiteurs et d'enrichir leur exp\u00e9rience sur place. La qualit\u00e9 de l'exp\u00e9rience v\u00e9cue par le visiteur est parfois n\u00e9glig\u00e9e, alors qu'elle constitue un \u00e9l\u00e9ment cl\u00e9 du processus. Pourtant, les OMD, les attractions touristiques et les h\u00f4tels prennent de plus en plus conscience de l'importance de l'exp\u00e9rience dans leur strat\u00e9gie marketing. Dans cet article, nous aborderons cinq raisons pour lesquelles l'exp\u00e9rience du visiteur est primordiale pour les OMD.<\/span><\/p>

Comme vous le lirez ci-dessous, il est essentiel de comprendre que les voyageurs et les consommateurs ont modifi\u00e9 leurs comportements. Ils recherchent davantage d'interactions num\u00e9riques et une plus grande flexibilit\u00e9 quant \u00e0 leur interaction avec votre marque. En tenant compte de ces \u00e9l\u00e9ments, il est crucial de saisir l'opportunit\u00e9 de proposer un contenu enrichi sur place et des exp\u00e9riences num\u00e9riques de qualit\u00e9 aux points d'int\u00e9r\u00eat. Ces connexions peuvent g\u00e9n\u00e9rer une valeur consid\u00e9rable, tant en termes de revenus que de durabilit\u00e9, et contribuer \u00e0 une exp\u00e9rience globale am\u00e9lior\u00e9e.\u00a0<\/span><\/p>

\u00a0<\/span><\/p>

1. Se forger une bonne r\u00e9putation<\/span><\/p>

84% des clients sont pr\u00eats \u00e0 payer plus cher pour une meilleure exp\u00e9rience. Une exp\u00e9rience positive engendre la satisfaction des visiteurs, \u00e9l\u00e9ment essentiel pour b\u00e2tir une bonne r\u00e9putation pour une destination. Les visiteurs satisfaits sont 48% plus enclins \u00e0 partager leurs exp\u00e9riences positives, en ligne comme hors ligne, ce qui favorise le bouche-\u00e0-oreille. Ce dernier contribue \u00e0 son tour \u00e0 l'augmentation du nombre de visiteurs, qui dynamisent l'\u00e9conomie locale gr\u00e2ce \u00e0 des d\u00e9penses accrues en h\u00e9bergement, restauration et transport.<\/span><\/p>

\u00a0<\/p>

\u00a0<\/span><\/p>

2. Fid\u00e9lisation accrue et visites r\u00e9p\u00e9t\u00e9es<\/span>
<\/span><\/p>

Selon 73%, l'exp\u00e9rience client est directement li\u00e9e \u00e0 la fid\u00e9lit\u00e9 \u00e0 la marque. Les visiteurs qui vivent une exp\u00e9rience m\u00e9morable et agr\u00e9able sont plus susceptibles de revenir. Les organismes de gestion de destinations (OGD) devraient donc faire de l'exp\u00e9rience client une priorit\u00e9, car elle favorise la fid\u00e9lisation et les visites r\u00e9p\u00e9t\u00e9es. Mettre l'accent sur l'exp\u00e9rience client permet \u00e9galement d'accro\u00eetre la satisfaction des visiteurs, ce qui peut augmenter leurs d\u00e9penses quotidiennes et renforcer leur engagement.\u00a0\u00a0<\/span><\/p>

\u00a0<\/p>

\u00a0<\/span><\/p>

3. Attirer plus de visiteurs<\/span><\/p>

\u00c0 l'\u00e8re du num\u00e9rique, les visiteurs sont plus inform\u00e9s et exigeants. Ils ont acc\u00e8s \u00e0 une multitude d'informations sur les destinations et peuvent les comparer et les \u00e9valuer en fonction de leurs exp\u00e9riences. Une exp\u00e9rience positive rend une destination plus attractive, car les visiteurs sont plus enclins \u00e0 choisir des destinations jouissant d'une bonne r\u00e9putation.\u00a0<\/span><\/p>

\u00a0<\/span><\/p>

4. Impact sur la r\u00e9putation en ligne<\/span><\/p>

Une exp\u00e9rience positive pour les visiteurs peut avoir un impact significatif sur la r\u00e9putation en ligne d'une destination, car les visiteurs sont plus enclins \u00e0 laisser des avis positifs et \u00e0 partager leur exp\u00e9rience sur les r\u00e9seaux sociaux. Les organismes de gestion de la destination (OGD) devraient donc s'efforcer de cr\u00e9er une exp\u00e9rience positive pour les visiteurs, car cela peut am\u00e9liorer leur r\u00e9putation en ligne et attirer davantage de visiteurs. Selon une analyse, trois personnes interrog\u00e9es sur quatre ont d\u00e9clar\u00e9 que les avis \u00e9taient extr\u00eamement importants dans leur processus de d\u00e9cision lors de la planification de leurs voyages.<\/span><\/p>

\u00a0<\/p>

\u00a0<\/span><\/p>

5. Possibilit\u00e9s de personnalisation<\/span>
<\/span><\/p>

\u00c0 l'\u00e8re du num\u00e9rique et des r\u00e9seaux sociaux, il est plus important que jamais pour les destinations de cr\u00e9er un lien avec les visiteurs gr\u00e2ce aux outils num\u00e9riques, afin de les aider \u00e0 personnaliser leurs vacances. En proposant de nouvelles fa\u00e7ons d'interagir via les canaux mobiles, interactifs et l'affichage dynamique, les clients acqui\u00e8rent une meilleure compr\u00e9hension de la marque. Il appartient d\u00e9sormais \u00e0 la destination de les aider \u00e0 adapter les diff\u00e9rentes activit\u00e9s \u00e0 leurs pr\u00e9f\u00e9rences, garantissant ainsi une exp\u00e9rience optimale sur place et fid\u00e9lisant la client\u00e8le. Plus de la moiti\u00e9 des consommateurs (631\u00a0000\u00a0%) cesseront d'acheter aupr\u00e8s de marques qui utilisent des strat\u00e9gies de personnalisation insuffisantes.<\/span><\/p>

\u00a0<\/p>

\u00a0<\/span><\/p>

BONUS : Stimuler l'\u00e9conomie locale :\u00a0<\/span><\/p>

Nous comprenons d\u00e9sormais que se concentrer sur l'exp\u00e9rience visiteur peut g\u00e9n\u00e9rer de nombreux avantages \u00e9conomiques. Les voyageurs recherchent et obtiennent des informations de mani\u00e8re novatrice, ce qui implique de privil\u00e9gier les options personnalis\u00e9es et localis\u00e9es. Le num\u00e9rique est le meilleur moyen d'y parvenir. Activer les points de contact cl\u00e9s gr\u00e2ce aux technologies num\u00e9riques (connexions, informations, r\u00e9servations et notori\u00e9t\u00e9) est devenu un enjeu majeur pour tous les secteurs et toutes les marques. 84% des entreprises qui misent sur l'exp\u00e9rience num\u00e9rique de leurs visiteurs\/clients constatent une augmentation de leurs revenus. Les destinations et les organismes de tourisme ont une formidable opportunit\u00e9 d'exploiter les points de contact cl\u00e9s (centres d'information, a\u00e9roports, transports et attractions) pour cr\u00e9er du lien, susciter un v\u00e9ritable engagement et g\u00e9n\u00e9rer des opportunit\u00e9s locales.<\/span><\/p>

\u00a0<\/p>

Pour en savoir plus sur les initiatives prises par les organismes de tourisme pour repenser et am\u00e9liorer l'exp\u00e9rience des visiteurs, consultez notre site web, appelez-nous ou envoyez-nous un courriel. Nous serons ravis de partager avec vous nos observations et nos enseignements sur les am\u00e9liorations apport\u00e9es \u00e0 l'exp\u00e9rience des visiteurs.<\/span><\/p>

www.trueomni.com<\/span><\/a>,\u00a0 <\/span>Info@trueomni.com<\/span> Appelez-nous au 888-334-6664\u00a0<\/span><\/p>

\u00a0<\/p>

https:\/\/www.tripadvisor.com\/PowerOfReviews<\/span><\/a>\u00a0<\/span><\/p>

https:\/\/destinationsinternational.org\/visitor-information-experience-not-just-centers-anymore<\/span><\/a><\/p>

https:\/\/www.prnewswire.com\/news-releases\/tripadvisor-study-reveals-77-of-travelers-more-likely-to-book-when-business-owners-respond-to-reviews-300974120.html<\/span><\/a>\u00a0<\/span><\/p>

https:\/\/www.ustravel.org\/sites\/default\/files\/media_root\/document\/TECTED_FullReport_0.pdf<\/span><\/a>\u00a0<\/span><\/p>

https:\/\/www.forbes.com\/sites\/danadunne\/2022\/01\/27\/the-future-of-personalisation-in-the-travel-industry\/?sh=1b5919e33e01<\/span><\/a>\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

D\u00e9couvrez pourquoi l'exp\u00e9rience des visiteurs est essentielle pour les organismes de gestion de destinations. Apprenez-en davantage sur l'impact des exp\u00e9riences positives sur la r\u00e9putation, la fid\u00e9lisation, l'attractivit\u00e9 et l'\u00e9conomie locale.<\/p>","protected":false},"author":4,"featured_media":40512,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"_thinkrank_schema_form_data":"","_thinkrank_selected_schema_type":"","_thinkrank_additional_schemas":"","_thinkrank_canonical_url":"","_thinkrank_og_title":"","_thinkrank_og_description":"","_thinkrank_og_image":"","_thinkrank_twitter_title":"","_thinkrank_twitter_description":"","_thinkrank_twitter_image":"","_thinkrank_imported_from":"","_thinkrank_focus_keywords":[],"_thinkrank_focus_keyword":"","_thinkrank_robots_meta_enabled":0,"_thinkrank_robots_meta":"","_thinkrank_advanced_robots_meta":"","_thinkrank_exclude_from_search":0,"_thinkrank_exclude_from_archives":0,"_thinkrank_primary_category":0,"footnotes":""},"categories":[12],"tags":[],"class_list":["post-40511","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"yoast_head":"\n5 Reasons Visitor Experience is Important - TrueOmni<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trueomni.com\/french\/blog\/5-reasons-visitor-experience-is-important\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 Reasons Visitor Experience is Important\" \/>\n<meta property=\"og:description\" content=\"Discover why visitor experience matters for DMOs. Learn about the impact of positive experiences on reputation, loyalty, attraction, and the local economy.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/trueomni.com\/french\/blog\/5-reasons-visitor-experience-is-important\/\" \/>\n<meta property=\"og:site_name\" content=\"TrueOmni\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/trueomni\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-03-17T18:46:29+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-09T01:11:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/trueomni.com\/wp-content\/uploads\/2023\/03\/pexels-mike-glezos-3279885-scaled-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1696\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Douglas Ralston\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Douglas Ralston\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/trueomni.com\\\/blog\\\/5-reasons-visitor-experience-is-important\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/trueomni.com\\\/blog\\\/5-reasons-visitor-experience-is-important\\\/\"},\"author\":{\"name\":\"Douglas Ralston\",\"@id\":\"http:\\\/\\\/trueomni.com\\\/#\\\/schema\\\/person\\\/62d3a64ebab301544f2b59a3514f62a4\"},\"headline\":\"5 Reasons Visitor Experience is Important\",\"datePublished\":\"2023-03-17T18:46:29+00:00\",\"dateModified\":\"2024-12-09T01:11:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/trueomni.com\\\/blog\\\/5-reasons-visitor-experience-is-important\\\/\"},\"wordCount\":785,\"commentCount\":0,\"publisher\":{\"@id\":\"http:\\\/\\\/trueomni.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/trueomni.com\\\/blog\\\/5-reasons-visitor-experience-is-important\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/trueomni.com\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/pexels-mike-glezos-3279885-scaled-1.jpg\",\"articleSection\":[\"Blog\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/trueomni.com\\\/blog\\\/5-reasons-visitor-experience-is-important\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/trueomni.com\\\/blog\\\/5-reasons-visitor-experience-is-important\\\/\",\"url\":\"https:\\\/\\\/trueomni.com\\\/blog\\\/5-reasons-visitor-experience-is-important\\\/\",\"name\":\"5 Reasons Visitor Experience is Important - TrueOmni\",\"isPartOf\":{\"@id\":\"http:\\\/\\\/trueomni.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/trueomni.com\\\/blog\\\/5-reasons-visitor-experience-is-important\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/trueomni.com\\\/blog\\\/5-reasons-visitor-experience-is-important\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/trueomni.com\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/pexels-mike-glezos-3279885-scaled-1.jpg\",\"datePublished\":\"2023-03-17T18:46:29+00:00\",\"dateModified\":\"2024-12-09T01:11:01+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/trueomni.com\\\/blog\\\/5-reasons-visitor-experience-is-important\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/trueomni.com\\\/blog\\\/5-reasons-visitor-experience-is-important\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/trueomni.com\\\/blog\\\/5-reasons-visitor-experience-is-important\\\/#primaryimage\",\"url\":\"https:\\\/\\\/trueomni.com\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/pexels-mike-glezos-3279885-scaled-1.jpg\",\"contentUrl\":\"https:\\\/\\\/trueomni.com\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/pexels-mike-glezos-3279885-scaled-1.jpg\",\"width\":2560,\"height\":1696},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/trueomni.com\\\/blog\\\/5-reasons-visitor-experience-is-important\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"http:\\\/\\\/trueomni.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"5 Reasons Visitor Experience is Important\"}]},{\"@type\":\"WebSite\",\"@id\":\"http:\\\/\\\/trueomni.com\\\/#website\",\"url\":\"http:\\\/\\\/trueomni.com\\\/\",\"name\":\"TrueOmni\",\"description\":\"TrueOmni Self-Service Digital Customer Experience Company\",\"publisher\":{\"@id\":\"http:\\\/\\\/trueomni.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http:\\\/\\\/trueomni.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"http:\\\/\\\/trueomni.com\\\/#organization\",\"name\":\"TRUE OMNI LLC\",\"alternateName\":\"TRUE OMNI LLC\",\"url\":\"http:\\\/\\\/trueomni.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"http:\\\/\\\/trueomni.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"http:\\\/\\\/trueomni.com\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/TrueOmni-Logo-2.png\",\"contentUrl\":\"http:\\\/\\\/trueomni.com\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/TrueOmni-Logo-2.png\",\"width\":1000,\"height\":230,\"caption\":\"TRUE OMNI LLC\"},\"image\":{\"@id\":\"http:\\\/\\\/trueomni.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/trueomni\\\/\"],\"description\":\"TrueOmni is the leader in digital self-service solutions, offering innovative kiosks, digital signage, and mobile marketing platforms. Enhance customer engagement and streamline operations with our cutting-edge technology tailored for the hospitality, retail, and tourism industries.\",\"email\":\"info@trueomni.com\",\"telephone\":\"8333006664\",\"legalName\":\"True Omni LLC\"},{\"@type\":\"Person\",\"@id\":\"http:\\\/\\\/trueomni.com\\\/#\\\/schema\\\/person\\\/62d3a64ebab301544f2b59a3514f62a4\",\"name\":\"Douglas Ralston\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/75f8075080f80c78abfa918dd5b8ee438e403097954c1063a76568b8fdded7b3?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/75f8075080f80c78abfa918dd5b8ee438e403097954c1063a76568b8fdded7b3?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/75f8075080f80c78abfa918dd5b8ee438e403097954c1063a76568b8fdded7b3?s=96&d=mm&r=g\",\"caption\":\"Douglas Ralston\"},\"sameAs\":[\"http:\\\/\\\/www.trueomni.com\\\/\"],\"url\":\"https:\\\/\\\/trueomni.com\\\/french\\\/author\\\/ksevilla\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"5 Reasons Visitor Experience is Important - TrueOmni","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/trueomni.com\/french\/blog\/5-reasons-visitor-experience-is-important\/","og_locale":"fr_FR","og_type":"article","og_title":"5 Reasons Visitor Experience is Important","og_description":"Discover why visitor experience matters for DMOs. Learn about the impact of positive experiences on reputation, loyalty, attraction, and the local economy.","og_url":"https:\/\/trueomni.com\/french\/blog\/5-reasons-visitor-experience-is-important\/","og_site_name":"TrueOmni","article_publisher":"https:\/\/www.facebook.com\/trueomni\/","article_published_time":"2023-03-17T18:46:29+00:00","article_modified_time":"2024-12-09T01:11:01+00:00","og_image":[{"width":2560,"height":1696,"url":"https:\/\/trueomni.com\/wp-content\/uploads\/2023\/03\/pexels-mike-glezos-3279885-scaled-1.jpg","type":"image\/jpeg"}],"author":"Douglas Ralston","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"Douglas Ralston","Dur\u00e9e de lecture estim\u00e9e":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/trueomni.com\/blog\/5-reasons-visitor-experience-is-important\/#article","isPartOf":{"@id":"https:\/\/trueomni.com\/blog\/5-reasons-visitor-experience-is-important\/"},"author":{"name":"Douglas Ralston","@id":"http:\/\/trueomni.com\/#\/schema\/person\/62d3a64ebab301544f2b59a3514f62a4"},"headline":"5 Reasons Visitor Experience is Important","datePublished":"2023-03-17T18:46:29+00:00","dateModified":"2024-12-09T01:11:01+00:00","mainEntityOfPage":{"@id":"https:\/\/trueomni.com\/blog\/5-reasons-visitor-experience-is-important\/"},"wordCount":785,"commentCount":0,"publisher":{"@id":"http:\/\/trueomni.com\/#organization"},"image":{"@id":"https:\/\/trueomni.com\/blog\/5-reasons-visitor-experience-is-important\/#primaryimage"},"thumbnailUrl":"https:\/\/trueomni.com\/wp-content\/uploads\/2023\/03\/pexels-mike-glezos-3279885-scaled-1.jpg","articleSection":["Blog"],"inLanguage":"fr-FR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/trueomni.com\/blog\/5-reasons-visitor-experience-is-important\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/trueomni.com\/blog\/5-reasons-visitor-experience-is-important\/","url":"https:\/\/trueomni.com\/blog\/5-reasons-visitor-experience-is-important\/","name":"5 Reasons Visitor Experience is Important - TrueOmni","isPartOf":{"@id":"http:\/\/trueomni.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/trueomni.com\/blog\/5-reasons-visitor-experience-is-important\/#primaryimage"},"image":{"@id":"https:\/\/trueomni.com\/blog\/5-reasons-visitor-experience-is-important\/#primaryimage"},"thumbnailUrl":"https:\/\/trueomni.com\/wp-content\/uploads\/2023\/03\/pexels-mike-glezos-3279885-scaled-1.jpg","datePublished":"2023-03-17T18:46:29+00:00","dateModified":"2024-12-09T01:11:01+00:00","breadcrumb":{"@id":"https:\/\/trueomni.com\/blog\/5-reasons-visitor-experience-is-important\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/trueomni.com\/blog\/5-reasons-visitor-experience-is-important\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/trueomni.com\/blog\/5-reasons-visitor-experience-is-important\/#primaryimage","url":"https:\/\/trueomni.com\/wp-content\/uploads\/2023\/03\/pexels-mike-glezos-3279885-scaled-1.jpg","contentUrl":"https:\/\/trueomni.com\/wp-content\/uploads\/2023\/03\/pexels-mike-glezos-3279885-scaled-1.jpg","width":2560,"height":1696},{"@type":"BreadcrumbList","@id":"https:\/\/trueomni.com\/blog\/5-reasons-visitor-experience-is-important\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"http:\/\/trueomni.com\/"},{"@type":"ListItem","position":2,"name":"5 Reasons Visitor Experience is Important"}]},{"@type":"WebSite","@id":"http:\/\/trueomni.com\/#website","url":"http:\/\/trueomni.com\/","name":"TrueOmni","description":"TrueOmni, entreprise sp\u00e9cialis\u00e9e dans l'exp\u00e9rience client num\u00e9rique en libre-service","publisher":{"@id":"http:\/\/trueomni.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"http:\/\/trueomni.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"http:\/\/trueomni.com\/#organization","name":"TRUE OMNI LLC","alternateName":"TRUE OMNI LLC","url":"http:\/\/trueomni.com\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"http:\/\/trueomni.com\/#\/schema\/logo\/image\/","url":"http:\/\/trueomni.com\/wp-content\/uploads\/2024\/06\/TrueOmni-Logo-2.png","contentUrl":"http:\/\/trueomni.com\/wp-content\/uploads\/2024\/06\/TrueOmni-Logo-2.png","width":1000,"height":230,"caption":"TRUE OMNI LLC"},"image":{"@id":"http:\/\/trueomni.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/trueomni\/"],"description":"TrueOmni is the leader in digital self-service solutions, offering innovative kiosks, digital signage, and mobile marketing platforms. Enhance customer engagement and streamline operations with our cutting-edge technology tailored for the hospitality, retail, and tourism industries.","email":"info@trueomni.com","telephone":"8333006664","legalName":"True Omni LLC"},{"@type":"Person","@id":"http:\/\/trueomni.com\/#\/schema\/person\/62d3a64ebab301544f2b59a3514f62a4","name":"Douglas Ralston","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/secure.gravatar.com\/avatar\/75f8075080f80c78abfa918dd5b8ee438e403097954c1063a76568b8fdded7b3?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/75f8075080f80c78abfa918dd5b8ee438e403097954c1063a76568b8fdded7b3?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/75f8075080f80c78abfa918dd5b8ee438e403097954c1063a76568b8fdded7b3?s=96&d=mm&r=g","caption":"Douglas Ralston"},"sameAs":["http:\/\/www.trueomni.com\/"],"url":"https:\/\/trueomni.com\/french\/author\/ksevilla\/"}]}},"_links":{"self":[{"href":"https:\/\/trueomni.com\/french\/wp-json\/wp\/v2\/posts\/40511","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/trueomni.com\/french\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/trueomni.com\/french\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/trueomni.com\/french\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/trueomni.com\/french\/wp-json\/wp\/v2\/comments?post=40511"}],"version-history":[{"count":3,"href":"https:\/\/trueomni.com\/french\/wp-json\/wp\/v2\/posts\/40511\/revisions"}],"predecessor-version":[{"id":49057,"href":"https:\/\/trueomni.com\/french\/wp-json\/wp\/v2\/posts\/40511\/revisions\/49057"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/trueomni.com\/french\/wp-json\/wp\/v2\/media\/40512"}],"wp:attachment":[{"href":"https:\/\/trueomni.com\/french\/wp-json\/wp\/v2\/media?parent=40511"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/trueomni.com\/french\/wp-json\/wp\/v2\/categories?post=40511"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/trueomni.com\/french\/wp-json\/wp\/v2\/tags?post=40511"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}