Visit Knoxville serves as the official tourism organization for Knoxville, Tennessee, attracting over 9 million annual visitors and generating more than $1.3 billion in travel spending for the local economy.  They drive growth through strategic marketing, events, and partnerships that showcase Knoxville’s vibrant culture, sports, and outdoor adventures

Produits utilisés

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 55″ Engage Touch Screen Display

Environnement

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OFFICE DE TOURISME

Année

2023

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Le défi

Visit Knoxville deployed TrueOmni’s interactive video wall and touchscreen system to create an immersive digital experience showcasing Tennessee’s gateway city and surrounding attractions. 

Solution

TrueOmni installed a comprehensive digital platform featuring:

  • Video Wall Display – for immersive visual experiences
  • Interactive Touchscreen – for hands-on visitor engagement
  • Photo Booth & Guestbook – Visitor interaction & feedback collection tools
  • Tableau de bord analytique – Visitor engagement and behavior tracking
  • Content Management System – Centralized platform for real-time content updates

Results

  • Eye-catching visual displays drawing visitor attention
  • Interactive trip planning and information access
  • Visitor feedback collection and social media integration
  • Real-time content management capabilities
  • Professional digital presence enhancing brand identity

Overall Impact

Created a modern digital visitor center experience that positions Knoxville as Tennessee’s premier gateway destination. The integrated platform combines stunning visual displays with interactive tools, enhancing visitor engagement while providing valuable analytics for tourism planning and marketing optimization.

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