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Shelbyville, Kentucky, founded in 1792 and named after the state’s first governor, Isaac Shelby, has a rich history rooted in agriculture and industry. Known as the “Saddlebred Capital of the World” for its horse breeding and training, Shelbyville blends historical attractions, scenic landscapes, and modern amenities. Visitors can explore sites like the Shelby County Courthouse, enjoy outdoor activities at Red Orchard Park and Guist Creek Lake, and savor local flavors at unique restaurants and bourbon distilleries. With its vibrant events, antique shops, and welcoming atmosphere, Shelbyville is a charming destination in Kentucky’s Bluegrass region.

Products Used

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55” Cosmic Kiosk (Outdoor)

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Video Wall 3×3

Enviroment

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Visitor Center

Year

2024

Key Goal:

Shelbyville KY prioritizes enhancing the visitor experience,
focusing on achieving key goals across various areas.

  • Enhancing the visitor experience through targeted advertising campaigns that highlight the town's unique attractions, events, and local businesses.
  • Provides detailed maps to guide visitors to key attractions, historical sites, parks, and local amenities, ensuring an enjoyable and seamless experience.

Solution:

Shelbyville KY partnered with True Omni to implement:

Hardware:

  • One 55” outdoor interactive place at key locations.This unit offers visitors easy access to promotions, guides and more.

Software:

  • For seamless creation, management, and updating of digital content across multiple platforms and devices.
  • Offers powerful solutions for data collection, processing, and management, enhancing decision-making and operational efficiency.
  • tools for real-time data collection and event tracking provide valuable insights into visitor behaviors and trends.
  • True Omni's Analytics software offers advanced analysis and reporting capabilities, enabling optimization of visitor engagement and operational performance.

Extensions

  • True Omni's Advertising module empowers businesses and organizations to strategically promote their offerings, events, and services through dynamic digital displays. It enables targeted advertising campaigns that enhance visitor engagement and promote local attractions and businesses effectively.
  • True Omni's Maps Kiosk module provides interactive maps that guide visitors to key attractions, landmarks, dining options, and amenities within a location. It enhances visitor experience by offering intuitive navigation and information on local points of interest, ensuring visitors can easily explore and enjoy all that the area has to offer.

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