TrueImpact — Executive Dashboard · Visit Augusta & Augusta Sports Council
TrueImpact
Destination Performance Intelligence
MODELED · USD
PROJECTION · pre-deployment
© TrueOmni 2026 · TrueImpact Executive Dashboard · Scottsdale, AZ · www.trueomni.com · 833-300-6664
Prepared for Visit Augusta / Destination Augusta and the Augusta Sports Council · figures in USD · Augusta Sports Council event impact and room nights are published actuals (2025 Annual Report); Destination Augusta visitor spending is a published actual (~$890M, 2024); kiosk, screen, advertising and event-lift figures are a modeled pre-deployment projection, derived & auditable via the TrueOmni attribution stack. Cite under NDA.