TrueImpact — Executive Dashboard · Visit California
TrueImpact
Destination Performance Intelligence
MODELED
PROJECTION · pre-deployment
© TrueOmni 2026 · TrueImpact Executive Dashboard · Scottsdale, AZ · www.trueomni.com · 833-300-6664
Visit California · OPPORTUNITY SCENARIO — modeled pre-deployment projection, figures in USD (no FX conversion). Statewide statistics are real and cited: Visit California / Dean Runyan Associates (pub. 2026-04-20) and Tourism Economics for Visit California (pub. 2026-06-01). The 20-kiosk / 20-screen network, its exposures, the 12.0% / 8.8% / 11.0% blended tax assumption and all media & signage economics are TrueOmni’s own modeling — no TrueOmni deployment exists in California today. Cite under NDA.